A to Z of Making It, Copyright, Music, My Stories, Piracy

What Can Lorde and Spotify Teach The Metal World? Plus The Ones That Control The Talent Will Win In The Long Run

Record labels were dependent upon record sales and when the profit margins from recorded sales shifted from high margin returns to low margin returns, they screamed piracy. To them the only way they could remain in business was to have laws passed that protected their gatekeeper based business models.

However technology and innovation is always moving forward, so while the record labels are lobbying hard for new laws, at the same time they were being pulled into the future, kicking and screaming all the way.

Spotify to me is just a legal version of Napster, that has arrived in most markets. However before Spotify was even allowed to operate in certain markets, they needed to make licensing deals with the relevant record labels and publishing groups.

Spotify came into the market with the idea that they need to compete with free. And compete they did. The service even started to break artists to the masses, something that the record labels are clueless to do in current times.

Look at Lorde.
Her song “Royals” was added to Spotify on March 19th. It did nothing.

On April 2nd the song was added to the popular Hipster International Playlist by Napster founder Sean Parker. Isn’t it amazing what a little help can do and this was achieved without any dollars going into marketing. This was purely a stakeholder of Spotify, liking a song and sharing that song with the masses.

What’s that word again? Sharing.

On April 8th “Royals” appeared on the Spotify Viral Chart. What does this mean? It means that people have started to share it.

In relation to metal, I have posted previously how Dream Theater is doing it all wrong with their album release, putting money into marketing and believing that the old school scorched earth policy would bring results. It doesn’t. Sharing is what brings results. Fans sharing your music. Hey didn’t Napster do just this. Didn’t Napster allow fans to share music.

On June 10th “Royals” started to appear on radio. Remember when radio was cutting edge and used to be hip. This is proof that radio is a format that is dead and buried. This is proof that radio is always late to the party. This is proof that radio is clueless. This is proof that radio only plays what the record labels pay them to play.

So if you are an artist and your idea is to get your song onto radio, forget it. It is pointless. It does nothing for your career today.

Go on Dream Theater’s Facebook page and they are telling fans to contact their radio stations, so that “The Enemy Within” can be added to the playlist.

To use a quote from Flying High;
“Surely you can’t be serious.”
“I am and don’t call me Shirley.”

On July 9th “Royals” debuted on the Billboard Hot 100 – three months after debuting on the Spotify Viral Chart.
See how important sales are. By July 9th, Lorde was already a super mega star. It didn’t matter if she finally made enough physical sales to enter the Billboard Hot 100. She was already a success.

This is another lesson that the metal and rock world fail to learn. They still focus on the sales in the first week and the chart position. This is so old school and not a great measuring tool of reach or success, especially for new acts starting out.

But the metal world is still clueless. This is what we get from the bands, their PR companies and the various news outlets that report on metal and rock. Here are a few examples.

Loudwire: Dream Theater’s new DVD ‘Live At Luna Park’ recently entered at No 1 on the Soundscan music DVD chart.

Loudwire: Volume 2 of Five Finger Death Punch’s ‘Wrong Side Of Heaven; lands at No. 2 on Billboard 200.

Blabbermouth: “Wretched and Divine: The Story of the Wild Ones” sold 42,000 copies in the United States in its first week of release to debut at position No. 7 on The Billboard 200 chart.

See what I mean. They are still reporting on the old system. What those websites are saying is that the first week of sales is a measure of success, which I totally disagree with. If that was the case, then the first Five Finger Death Punch album was a dud, after first week sales.

August 6 – Lorde plays her first US gig in NYC.

Slow and steady wins the race. You play where there is demand. Humanity wins out in the end. Those that can play, perform live and write their own songs will win. It’s a return to the song writer. Expect a back lash against the over processed songs written by a committee.

Forget about acts that focus on big screens and pyro technics. The people are looking for human performances. It is an escape from our increasingly digital world.

“Royals” is the most shared track in the US by a new artist this year. This is what matters. The track is SHARED. It means the fans are spreading the word, getting more people to invest time and money into you.

Spotify has finally released some information as to how they pay and it sure makes an interesting read. I have posted previously about the greed of the record labels and how that greed will ultimately kill the streaming star.

So let’s get down to the nitty-gritty. Spotify pays 70% of their revenues to rights holders. The rights holders in 90% of the cases are the record labels and publishers. The same people who lobbied hard to extend copyright terms and are lobbying hard again for longer copyright terms.

So in 2013 so far, Spotify has paid out $500 million dollars to rights holders in royalties. That’s right $500 million. When Spotify pays royalties to a rights holder they provide all the information needed to attribute royalties to each of their artists. Check out the post, it sure makes interesting reading.

http://www.spotifyartists.com/spotify-explained/

So it got me thinking about business models. It looks like to me that the new record label business model of today is to ensure that they have the talent. The one with the most talent wins.

The Record Labels are the only ones putting money out there and the rule of thumb is that if you want to dominate in the music business in the future, you have got to spend. So if record labels are spending, the talent ends up on a label.

That talent brings to the record label the following;

Any songs that BAND A writes will end up with the record label for the life of the artist plus 70 years after their death (the U.K has 90 years). So if the artist is say 30 years of age when they write HIT A, then the copyright of that song will be owned by the record label for 120 years (assuming the artist lives to 80 years of age). Talk about securing their future. Now multiply BAND A or ARTIST A by all the millions of artists who are getting into deals where they sign away their copyrights.

SECURE the most talent and be a winner in the long run.

Has anyone noticed the large push from Frontiers Records in signing up talent past and present? Has anyone noticed how they are getting the Eighties legends to re-record their classics by creating modern forgeries and in the process handing over the copyrights to Frontiers? Has anyone noticed how they are getting all of these artists together for special one-off projects like Michael Sweet from Stryper and George Lynch?

Since managers and other entities are afraid to spend on artist, the ones that do so will win. If a label is not spending money, then they are not in the game. If they are not in the game, then they do not control any talent.

Standard
A to Z of Making It, Music, My Stories, Piracy

The Battle For Queensryche and other ramblings. And the winner is……

The key for all artists is to see if the product has traction. Is there a demand for it?

If it doesn’t get any traction and there is no demand for it, why are you spending dollars recording a slab of songs. Why do artists believe that just because they release an album people will invest in it. Red Dragon Cartel take note.

If artists want us fans to part with our money they need to get our attention with their product.

There are two Queensryche bands doing the rounds at the moment. The Geoff Tate version is on Cleopatra Records and the Todd LaTorre version is on Century Media Records.

Looking at YouTube it is clear to see who the winner is in this battle. The Todd LaTorre version has the following view counts;
Fallout (Official Video) – 147,958 views
Where Dreams Go To Die – 161,907 views
Redemption – 329,248 views

The Geoff Tate version has an official video up for the song “Cold” and it has 180,276 views.

It is obvious to see which artist is doing more to get the attention of fans. It looks like Geoff Tate still believes that if he releases an album, people will invest in it.

What about Spotify metrics? Who is the winner there?

The only new song in the Top 10 of streamed songs, is “Where Dreams Go To Die” from the Todd LaTorre version.

In relation to sales, the Todd LaTorre fronted Queensryche outsold Geoff Tate’s version. They more or less doubled it, however it pales significantly to the glory days of the Mindcrime, Empire and Promised Land era. Think 25,000 copies compared to 500,000 plus copies.

Of course, the argument of piracy will rear its head again, however tell that to Five Finger Death Punch, Volbeat, Shinedown and Avenged Sevenfold, who are all doing great numbers in physical sales. Tell that to Imagine Dragons who have spent over 12 months on the Billboard 200 charts and moved over 1.5 million copies of their Night Visions album in the U.S.

The “Radioactive” singe from Imagine Dragons and Robin Thicke’s “Blurred Lines” were certified 6x multi-Platinum. That’s right people, those songs were downloaded six million times in the U.S. I am sure if either of the Queensryche bands released a song that connected and crossed over, they would have similar sales figures.

So is there a demand for two versions of Queensryche? The answer is NO. The demand is there for only Queensryche band to function and the fans have selected the Todd LaTorre version. Judgement will be against Geoff Tate.

Stryper recently released the excellent “No More Hell To Pay” album. The official video of “No More Hell To Pay” has 271,894 views on YouTube and the Dave Mustaine selected “Sympathy” video has 108,875 views on YouTube. A few months earlier they released “Second Coming”, a re-recording of their classic Eighties material along with a couple of new songs. It’s back to the Seventies model with two releases in a year. The first release was to test the waters and the second one was to capitalise.

Speaking of Dave Mustaine. Megadeth and Mr Dave have been blasted by fans for the Super Collider album. However looking at YouTube, the Super Collider single has 1,054,581 views. The Kingmaker video has 930,343 views.

Of course they are the two strongest songs on the album and it is fitting that those two songs get the attention. So is the new album a dud. As a slab of songs together, it is a dud, however in an individual song basis, Kingmaker and Super Collider can stand up with the rest of the Megadeth catalogue.

The demand is for great quality songs. Expect the diehards to purchase the album.

Also I am going on a limb here, however I will expect that the music business will undergo another revolution, one that will start replicating the tech model. There is one Google, one Amazon, one Facebook and so forth. Sure each of them have imitators that do have a market share, however only monoliths succeed.

In other words, if an artists mashes up different genres and creates something new, they will win. Once they start winning, other imitators will try to get a slice of your pie. Once that happens, said artist will continue to innovate and release great music.

That is why outliers are starting to win at the Top 40 game. Gotye, Lorde, Adele, Mumford and Sons, Imagine Dragons.

That is why outliers are winning in Heavy Metal.

Five Finger Death Punch where an outlier when they started. Once they started winning, other imitators tried to get a piece of their pie. What do FFDP do? They go away and release two albums 3 months apart.

Volbeat is another outlier. It wasn’t until 2012 that the band broke through in the U.S and now imitators are queuing up.

There is now a huge demand for Volbeat and the funny thing is, they have been at it since 1999. Grit and Roll all the way to the top.

Standard
Uncategorized

The Development Of Zoltan Bathory – Grit and Determination

Raw talent has to mature. So what we have is the artists that stick with music and mature themselves. All the other wannabes got out when they realised that there sole purpose of being involved in music was driven by money and fame. So when those artists that do stick around break through, guess what happens. The majors come knocking with big money.

It is interesting to hear or read about an artist’s development and the things they did to get to where they are today.

If you look at the Wikipedia page for Zoltan Bathory, the earliest musical output you get is from 2004, where he played bass in the band “U.P.O”. However his story begins a long time, in communist Hungary.

So he grows up in a country where the average person is making pennies. In dollars speak it was like a hundred dollars a month. It doesn’t leave a lot of money lying around for guitars, amplifiers and record purchases. He wants to be a heavy metal guitarist, however that music is censored. He wants to be a heavy metal guitarist but he doesn’t speak English. He is basically trying to succeed in a genre that doesn’t technically have a voice in communist Hungary.

You can see already the grit and determination exhibited by Zoltan just to even get to America. Compared that with people who are cruising on sub-standard effort and constantly told that everything they do is great. You can see that an edge exists in Zoltan’s corner.

Determination has been part of Zoltan’s mindset since childhood. I remember reading an interview that his parents enrolled him in judo classes in an attempt to temper his schoolyard aggression and how that discipline has served him well as he got older.

So he puts together a band that would become Five Finger Death Punch. The band is his first thought in the morning and his last thought at night. He lived and breathed the band. Even the style of music that Five Finger Death Punch produce wasn’t very popular at the time. It was Hard Rock, merged with Thrash Metal, merged with Death Metal and classic Euro Heavy Metal.

I have heard bands like Accept, W.A.S.P., Slayer, Cannibal Corpse, Death, Possessed and Annihilator mentioned as early influences.

It was all underground. They had no label but they had people connecting with them on MySpace in the thousands. The record labels started to take notice as this underground band where getting more views and plays than their major label artists.

The first album was recorded on their own. They produced it and paid for it. The version that we all got to hear was the Five Finger Death Punch version. The label at the time just picked it up and released it.

If you look at Five Finger Death Punch in 2013, every single member came from bands that had some level of recognition before. Jason Hook goes back to the late Eighties and early Nineties, with ties to hard rock bands, plus various session work and backing bands for pop stars.

Ivan Moody goes back to the mid Nineties before achieving some recognition with Motograter and his side project Ghost Machine.

Drummer Jeremy Spencer has a similar story to Jason Hook. Hard Rock bands are attached to their stories.

Bassist Chris Kael was doing the Las Vegas circuit with various bands and had made enough contacts to vouch for him when the Five Finger Death Punch bass auditions happened.

They took a risk on their music. They gambled. They didn’t know it would resonate and connect with people the way it did. If the music is good, there’s a ton of money to be made. Not all of that money would be on recorded music.

Five Finger Death Punch are winning because they DID THE WORK…
Five Finger Death Punch are winning because they kick ass…
Five Finger Death Punch are winning because they rock each place they visit…

That’s the way rock and roll works.

Life is tough and no one is owed nothing.

People want bands to make a living because we all want to be involved in some way. It makes us feel good on helping artists by going to a show, buying some merchandise or by purchasing their recorded product.

Remember that all of the music that Five Finger Death Punch has released is available on line for free to either stream, view or illegally download. Yet, they still sell. Funny that.

Standard
A to Z of Making It, Music, My Stories, Piracy

The Winners In Music are always the Gamblers

REFORMS and CHANGES present challenges for every business. So why should it be any different for the Music and Entertainment Business?

AMC is a large power player in TV at the moment. So if they employ the Record Label business model, AMC should now scream piracy and get different laws passed to help protect their past incomes.

However they are not doing that? AMC recently announced that two new pilots have been ordered in Galyntine (which looks like a competitor for Revolution) and Knifeman (set in 18th century London and telling a story about a genius who challenges the normality of society in his quest to discover.) On top of that they already have ordered pilots for Line of Sight, Preacher, Raiders, The Terror, an Untitled The Walking Dead Spin-off and White City. Add to this list shows that passed the pilot stage and are in the scripted stage, with debuts set for 2014 like Better Call Saul, Halt & Catch Fire, Turn and King Of Arms.

That is a lot of gambles they are taking in order to remain relevant. Are the record labels doing that? Are artists doing that?

Then you have Netflix. Netflix is an innovator when it comes to movies. They provide a service to fans that the actual movie studios refused to provide.

Recently they branched out in original programming. House Of Cards was a success. Not just the show, but the way Netflix released it. This is the “all at once/binge viewing” model. This is what fans want today instead of the old school weekly episodes model.

So it was only a matter of time before other players came knocking on Netflix’s door. And that was Marvel.

Marvel will produce five shows for the platform, one each about heroes Daredevil, Jessica Jones, Luke Cage (formerly known as Power Man) and Iron Fist. The four individual superhero shows will then merge into a fifth show called The Defenders where the four heroes work together as a team. If these shows prove to be popular, no one knows, however it is a risk that a lot of people are taking.

The above demonstrates that entertainment is all about the new. If artists are not investing in their future, they might as well scream piracy or move into another career.

In business, you need to adjust your way of doing things to suit the reforms, otherwise you will go out of business. So why is it that in the Entertainment business, the major players need laws to be re-written, they need people prosecuted, they need websites taken down, they need the police to act on evidence provided by the Lobby Groups and they just scream and complain about everything else.

Music was always a risk game. The great success stories in the music business always came from left field. Even now, if you look at the great mainstream success stories recently, no one predicted Adele to sell over 10 million albums of her “21” album and she did that with her album available for free on all the illegal downloading sites.

No one expected an unknown New Zealand singer Lorde to out sell “the superstars – backed by a huge marketing budget” like Katy Perry, Lady Gaga and Miley Cyrus. Of course, she got a big boost by Sean Parker, who added her song “Royals” to his Hipster Spotify list, which has over 800,000 followers.

Money spent building up and marketing an artist doesn’t always make money. What the label or the A&R rep believes in doesn’t always equate to what the fans of music believe in.

No one predicted that the self-produced and financed Five Finger Death Punch debut album would be certified GOLD in the US, three years after its release. “The Way Of The Fist” was released and distributed via Finnish record label Spinefarm in Europe and in America it was distributed via artist and talent management company The Firm. They didn’t even have a major label behind them.

The album came out on July 31, 2007 in the U.S, selling only 5,400 copies in its first week and debuting at No. 199 on the Billboard 200 chart. In relation to charting, its highest position was No. 107 on the Billboard 200 chart. However, the album just kept on selling on a weekly basis and it was certified gold by the R.I.A.A for selling in excess of 500,000 copies as of April 1, 2010. Don’t be surprised if the album is certified platinum by 2015.

There is plenty of money to be made if the artist is good and if the artist is in a position to take it. If the music is poor, then it is no one’s fault except the artist.

No one has a guarantee that they will make it in the music business. No one is entitled to make it in the music business.

That is what art is all about. Entertainment is not a safety net. It is always about the new. If artists can get by in music, good luck. If they can’t, then they need to write better songs. No one cares if family and friends like the song.

In Australia, we have a shortfall of skilled fitters and machinists. We are even importing them from overseas. However to be musicians, the queues stretch across city blocks when X Factor, Voice, Idol and Got Talent shows hit town.

Today there is a new generation of artist that have grown up with the “everyone gets a trophy” paradigm regardless of how good they are. So you have a new generation cruising on sub-standard effort. It is those artists that didn’t play in the local soccer team that end up succeeding.

In my opinion, the music business began to decline when the label executives tried to become as famous as the artists. That is when the labels stopped caring about music and started caring about the Forbes Top 100 and profits. That was when reforms, innovation and changes went out the window, to be replaced by maintaining the profits that came.

In relation to profits, if artists are not making any money from music, what that means is that they are basically not good enough at the moment to capitalise. This applies to artists starting off, to artists paying their dues and to artists who were once successful. Artists need to realise that they are not entitled to people’s attention today based on past victories.

Look at your local sporting franchise. When they start losing, they struggle to fill stadiums, however when they are winning, no one can get a ticket.

In relation to music, I love Metallica, however everything they have done since the Black album has been worth a listen, but that’s it. There is no desire to go back and give it multiple spins. To prove my point, go and name the full track list of Reload without Googling it. However, they have taken gambles. St Anger was a gamble, the symphony concert was a gamble, the LULU project was a gamble and the 3D movie was a gamble. Some pay off and some don’t.

YouTube and Spotify allow us to sample and move on. If it is great, we stick around. But the music industry complains.

The truck drivers that transport CD’s are out of work, the people who work at the CD manufacturing warehouses are out of a job, the $2000 a day recording studios are out of business because people can record at home. Finally, you have the recording industry propping up the large record stores like HMV.

It’s not like anyone wants to go back to the days when we paid twenty dollars to buy an album, just to get home and find out it’s terrible. It’s not like we want to go back to the days of not being able to afford the great records that we couldn’t hear because we outlaid our money on duds the week before.

If the music is that good, the fans will come out to seek it and when we do, the artist needs to be in a position that they can capitalise on it as there’s plenty of money to be made.

Standard
A to Z of Making It, Music, My Stories, Piracy

A Day In The Life – Leaks and Sales with Dream Theater, Avenged Sevenfold, Coheed and Cambria, Five Finger Death Punch, Black Sabbath, Trivium, Stryper and Protest The Hero

In the lead up to the release of any widely sought after album there is one certainty. The album will leak ahead of its official release date.

So in order to circumvent this problem, artists (in conjunction with their backers/labels) are organising early stream deals of their new music (a legal way to say “album leak”).

Dream Theater and Roadrunner went all nuclear with their corporate deals for their self-titled album, which had sales on the board for the first 5 weeks and for the last 2 weeks – nothing. Since Roadrunner was cashed up due to the departure of Machine Head and Megadeth, they placed those extra dollars into Dream Theater. Was it a good investment?

Five Finger Death Punch on the other hand are doing it a touch different. They are doing all their pre-release streams, in conjunction with YouTube track by track stories of each song, along with promotional video clips plus live performances.

Avenged Sevenfold added a full live show of the “Hail To The King” album to their pre-album stream promotional campaign.

Trivium’s new album leaked a whole week before the actual pre-release stream of the album (and a full two weeks before their album came out). They kept on dropping songs in their set list’s and they also released full version streams of certain songs.

There is no sure-fire way to prevent leaks, however how an artist reacts is important.

The new Protest The Hero album leaked on Torrent Sites a week before it’s actual release date. So what did Protest The Hero do? They set up a fan connection, that allowed the fans that contributed to the making of the album to download it from a secure site. They made sure that the real fans had music in a high quality rip, along with a 50 page plus digital PDF and artwork. Then when they realised that ending of the song “Mist” was cut short in the download that they offered, they rectified it, by offering the song as a stand alone download.

Anyone who tries to stop a record from leaking is going against the way of the world.

The focus for the artist is to give the fans that legally pre-order an album access to it as soon as they are aware of the leak. This is hard when artists put all of this into the hands of the record label and the record label puts it all in the hands of brick and mortar stores, iTunes or Amazon.

Artists like Coheed and Cambria (via their http://modlife.com/coheedandcambria) website have a huge advantage over bands that continue to be ignorant as to who their fans are and in what cities their fans reside.

Protest The Hero now has a list of 8000 plus devotees that they can use to further their cause. They have their addresses, so they have an idea as to what cities and markets to hit. Other successful fan funded campaigners also have this advantage. You see the most important currency in 2013 is data.

As a band you would want to know which fans always order the Super Deluxe packs, which fans download your music, which fans stream your music and which fans purchase CD versions of the album. This is where the bands should be pushing the fans to purchase from their own web stores.

So looking at sales of music today how relevant are they. So many different metrics exist. Streaming, YouTube views, mp3 downloads and physical sales

Let’s look at the sales in the U.S of Dream Theater (by the way all sales figures are quoted from the excellent http://www.metalinsider.net website.

Week 1 – 2nd October 2013 – 33,950 sold
Week 2 – 9th October 2013 – 8,300 sold
Week 3 – 16th October 2013 – 4,275 sold
Week 4 – 23rd October 2013 – 2,950 sold
Week 5 – 30th October 2013 – 2,350 sold
Week 6 – 6th November 2013 – nothing reported
Week 7 – 13th November 2013 – nothing reported
Week 8 – 21st November 2013 – nothing reported

The above is a familiar cycle for Dream Theater with each album cycle. The numbers you could say have been pretty close with each album release since “Systematic Chaos.”

So is the new album a dud. From a record label point of view, I believe so. Roadrunner invested heavily in Dream Theater after they lost Machine Head and Megadeth. Has it paid off for them? I don’t believe so.

From a fan perspective, I don’t mind it, however it wasn’t good enough to take up room on my iPhone. The bizarre part in all of this is the gap between the album release and the tour beginning.

By January 2014, the album is old news. Whoever thought it was a good idea to leave a three-month gap between the album release date and the tour start date should be fired immediately.

Three months in the current music business is an eternity. It looks like Dream Theater is getting some bad advice and to be honest they are shooting themselves in the foot.

Dream Theater need to hit the studio again for December 2013 and release a few more songs as free digital downloads. Maybe even get in some outside assistance in editing the musical pieces into actual songs.

What about Avenged Sevenfold? How are they tracking at the moment?

Week 1 – 4th September 2013 – 159,375 sold
Week 2 – 12th September 2013 – 42,000 sold
Week 3 – 18th September 2013 – 22,900 sold
Week 4 – 25th September 2013 – 17,800 sold
Week 5 – 2nd October 2013 – 15,200 sold
Week 6 – 9th October 2013 – 13,700 sold
Week 7 – 16th October 2013 – 13,700 sold
Week 8 – 23rd October 2013 – 9,634 sold
Week 9 – 30th October 2013 – 8,750 sold
Week 10 – 6th November 2013 – 7,600 sold
Week 11 – 13th November 2013 – 7,325 sold
Week 12 – 21st November 2013 – 6,900 sold

Looks like Avenged Sevenfold are going to ensure their legacy. Call this album what we will, what is clear is that it is successful. It has high stream counts, high YouTube views and decent sales on the board. They are on the road at the moment supporting it.

Shows are being added into next year. It is obvious that Avenged Sevenfold are getting better advice than Dream Theater is.

With every successful act, the haters come out. A lot of the online news sites are trying to portray this imaginary war between Robb Flynn and Avenged Sevenfold. It is all a load of crap. Online news sites are there to sell advertising. They sell advertising by getting people to bite to the stories. To make up a feud between two different bands is an advertisers dreams.

The Avenged Sevenfold album sold more in week one than Dream Theater’s self-titled album will sell in total. In week 6, the Avenged Sevenfold album sold more than Dream Theater’s self-titled album which was in week 2 of its sale cycle.

What about Five Finger Death Punch? They just released the second part of “The Wrong Side Of Heaven and The Righteous Side Of Hell.” So how is Volume 1 going at the moment.

Week 1 – 7th August 2013 – 112,500 sold
Week 2 – 14th August 2013 – 35,275 sold
Week 3 – 21st August 2013 – 22,050 sold
Week 4 – 28th August 2013 – 17,250 sold
Week 5 – 4th September 2013 – 22,450 sold
Week 6 – 11th September 2013 – 13,375 sold
Week 7 – 18th September 2013 – 9,250 sold
Week 8 – 25th September 2013 – 8,200 sold
Week 9 – 2nd October 2013 – 6,975 sold
Week 10 – 9th October 2013 – 6,625 sold
Week 11 – 16th October 2013 – 5,900 sold
Week 12 – 23rd October 2013 – 5,575 sold
Week 13 – 30th October 2013 – 5,200 sold
Week 14 – 6th November 2013 – 4,675 sold
Week 15 – 13th November 2013 – 4,200 sold
Week 16 – 21st November 2013 – 4,950 sold

What can you say about Five Finger Death Punch. All of their releases so far have achieved Gold status in the U.S. They basically have been selling albums since 2007. “American Capitalist” was certified GOLD almost two years after its release and just a few months before the release of “The Wrong Side of Heaven” duology.

The albums have some great songs on there that will make the casual metal fan commit to a purchase and they will be in an enviable position of having two albums selling at the same time.

A recent Revolver cover is showing Black Sabbath along with the comment, “Band Of The Year.” Are they serious? The beauty of mainstream rags. They kiss the butt of the PR company. Five Finger Death Punch is the band of the year. Avenged Sevenfold is the band of the year. Coheed and Cambria is the band of the year. These three bands have done way more than what Black Sabbath have achieved this year. So how did they go with the sales?

Week 1 – 19th June 2013 – 154,900 sold
Week 2 – 26th June 2013 – 45,525 sold
Week 3 – 3rd July 2013 – 25,300 sold
Week 4 – 8th July 2013 – 7,875 sold
Week 5 – 17th July 2013 – 11,950 sold
Week 6 – 24th July 2013 – 9,950 sold
Week 7 – 31st July 2013 – 8,500 sold
Week 8 – 7th August 2013 – 7,875 sold
Week 9 – 14th August 2013 – 6,550 sold
Week 10 – 21st August 2013 – 5,500 sold
Week 11 – 28th August 2013 – 4,675 sold
Week 12 – 4th September 2013 – 4,600 sold
Week 13 – 11th September 2013 – 4,100 sold
Week 14 – 18th September 2013 – 3,100 sold
Week 15 – 25th September 2013 – 2,400 sold
Week 16 – 2nd October 2013 – 2,025 sold
Week 17 – 9th October 2013 – 2,100 sold
Week 18 – 16th October 2013 – 1,900 sold
Week 19 – 23 October 2013 – no sales recorded
Week 20 – 30th October 2013 – 1,900 sold
Week 21 – 6th November 2013 – no sales recorded
Week 22 – 13th November 2013 – no sales recorded
Week 23 – 21st November 2013 – no sales recorded

A 20 week run of sales is a good thing in today’s terms. Even on Spotify, the following songs have gotten some traction;
End Of The Beginning – 959,385 streams
God Is Dead? – 1,252,767 streams
Loner – 669,762 streams
Zeitgeist – 590,057 streams
Age of Reason – 540,630 streams

What about Trivium? How is another Roadrunner act doing? This is album number six for Trivium and it’s a similar cycle to their previous album “In Waves” and a very similar trend to Dream Theater’s.

Week 1 – 23rd October 2013 – 17,225 sold
Week 2 – 30th October 2013 – 4,400 sold
Week 3 – 6th November 2013 – 2,575 sold
Week 4 – 13th November 2013 – 2,100 sold
Week 5 – 21st November 2013 – no sales recorded

Wow, that was a quick spiral out of the public consciousness. Reading the reviews of the album, a lot of people are blasting the Draiman influence on it. But hey people blasted the Bob Rock influence on certain bands as well. The bottom line is that Trivium delivered a great album that no one has really heard.

Protest the Hero was recorded as having a debut week ending 6th November of 8,775 sold and it was the guys best debut of all their albums. Amazing what a little fan funding does. If the guys hold it together, bigger things will come to fruition.

What about Stryper? 2013 has been a huge year for them, with the release of their re-recorded greatest hits album earlier on in the year, along with a new album in November.

Week 1 – 13th November 2013 – 9,575 sold
Week 2 – 21st November 2013 – 4,300 sold

Listening to the album, Dave Mustaine was right. Sympathy is the best track on the album.

It’s a tough music market and the aim of each artist is to remain in the public eye. The modern paradigm is here today and gone tomorrow. Robb Flynn gets this. That is why his weekly Journals are important. It is keeping Machine Head in the public eye while they write and record their new album.

Sales are still relevant, however they are not the only metric in which an artist should measure success.

From all of the above, Five Finger Death Punch are doing great numbers however after listening to both Volumes, I easily could have come up with a song list for one album. The remainder of the songs could have been offered as free downloads on a monthly basis, which would always bring attention to the main product, the album. Think about that, they recorded 26 songs for the album. Just say they released 12 songs on an album. The leaves 14 months worth of songs to release and bring further attention to the album and the tour.

“A Day In The Life” is a great song from Volume 2 by the way. It’s melodic, heavy and it has a great vibe happening.

But wait, piracy exists. All of the above music can be downloaded for free. So why are people paying for it. They can even stream it for free. However for some reason people are paying for it. That is what the record labels and the RIAA will never understand. People will do what they want to do.

Standard
Uncategorized

The State Of Heavy Metal

There it is again. Heavy metal. It doesn’t matter how many times the labels tried to kill it, mainstream it or commercialize it, Heavy Metal has remained consistent from when it began. Whenever pop music becomes pretentious, heavy metal rises up as an alternative answer.

What does the term “heavy metal” mean?

Black Sabbath started something in 1969 in the UK. Deep Purple and Led Zeppelin started something on the hard rock front. In the U.S you had Kiss, Styx, Ted Nugent, Journey. In Australia, you had a pub rock band called AC/DC. Progressive Rock became a force to be reckoned with on the backs of Pink Floyd, ELP, Genesis and Yes.

By the mid Seventies, disco, punk and new wave became the darlings of the scene and heavy metal and all forms of rock went underground again, waiting for the day to rise again.

Then came the New Wave of British Heavy Metal between 1979 and 1983. At the same time, hard rock, glam metal and speed metal roared out of the Los Angeles and San Francisco scene. Think Motley Crue, Ratt, Metallica, Megadeth and Slayer.

When heavy metal and hard rock drops off the mainstream scene, it is never gone for long. Heavy Metal is the answer to all things corrupt. It is the soundtrack.

Typically most metal fans come from working-class homes or changed family dynamics. According to a recent study, all us metal heads must have low self-esteem, because that is why we listen to metal music.

The mainstream always ignored metal music, seeing it as too dumb. Of course, when a band breaks through, the mainstream are the first group of media outlets to jump on the wagon. Remember Metallica. Ignored by the mainstream completely. The only mainstream press they got was the sad and tragic death of Cliff Burton. Then the Black album comes out and it is undeniable. It’s a juggernaut and everyone wanted to be a part of it.

So here is the list of the current state of heavy metal.

CLASSIC EVERYTHING

Rush – enough said. Move on.

AC/DC – enough said times two.

CLASSIC METAL

Iron Maiden – they need another great album like “Brave New World” soon or they will be playing to smaller and smaller audiences with each tour.

Metallica – they need to start making better decisions and they need to release new music. Look at their decision-making process. A project with Lou Reed (RIP) that just didn’t connect with the fan bases of each party involved and an $18 million dud of a movie. In relation to new music, they can only go back to the same market place year after year before the fans get burned on it.

Megadeth – Dave Mustaine said on “The Metal Show” that his top five Megadeth albums are “Countdown To Extinction”, “Rust In Peace”, “Peace Sells”, “So Far So Good So What” and “Killing Is My Business”. He needs to have a current album in that Top 5.

Slayer – are finished in relation to new music without Jeff Hanneman. He was the main songwriter in Slayer, full stop. To hear Kerry King saying that if the Jeff Hanneman music in the archives is not good, it will be not used is a load of B.S. Who made Kerry King the gatekeeper?

Judas Priest – is not Judas Priest anymore. It’s all about the dollars.

Black Sabbath – is all about the last paycheck. Anyone remember the recent album? Name me the whole track list without Googling it. I bet if i asked you to name me the whole track list on “Paranoid” or “Heaven And Hell” I would get an answer.

Pantera – lets hope that no one is stupid enough to reform Pantera with a “guitarist” paying tribute to Dimebag. Stick to your guns Vinnie. Pantera died completely when Dimebag died.

CLASSIC ROCK

Led Zeppelin is still big business in the market place. That is what the mighty Zep has become. A Corporate entity.

Pink Floyd are on hiatus however Roger Waters is still doing the rounds. He is the real deal anyway.

Motley Crue have gone back to the same market places year after year since 2008. The fans are getting burnt on this grab for cash as no new music has been forthcoming expect for the song “Sex”. The movie and the farewell tour are constantly dropped to the public.

Deep Purple should call it a day. They are out of ideas and inspiration.

Styx, Journey, Toto and Night Ranger are shadows of their former selves, doing enough to make a living in the current music business, but out of touch of what the music business fans want from their artists today. Which is a direct line, a connection.

THRASH/GROOVE METAL

Machine Head is the leader in this group. In Robb Flynn, they have a work horse of epic proportions who has the grit to see things through.

Trivium are real contenders. Say what you will about them, one thing is clear; they are not afraid to try new shit out and take risks.

METAL (all styles)

Avenged Sevenfold and Five Finger Death Punch lead this group. They are ticking all the boxes. They have the sales on the board and both are part of the public conversation.

Bullet For My Valentine – have a great album in them. Can they write it?

Stone Sour – should have released one album instead of two.

Sevendust – I love them and the new album was a welcomed return to form.

Disturbed – The Device album had the same impact as the last Disturbed album. Do they still have a place in the Metal world?

Heartist – could be the next big thing or they could crash and burn with their next album as now they have a record label A&R department in their house.

ROCK (all styles)

Shinedown are the new ROCK GODS. Volbeat are not that far behind with Black Veil Brides and Skillet as decent contenders.

Eve To Adam – released a great rock album but no one has heard it.

Buckcherry – veterans of the scene and play to a niche.

Thirty Seconds To Mars – took too long to release a good album. If you are going to take 4 years between releases, you need to release a great album.

Airbourne – fill the AC/DC void when AC/DC is on hiatus.

Alter Bridge – are an experienced team that deliver consistently.

One Less Reason – great music, great songs however if people buy a physical product from them, they need to deliver.

10 Years – a great fan funded release in 2012. Now they need to make some hard decisions. Do they go the fan funded route again or do they seek to get a deal or something entirely different.

DO IT YOURSELF ROCK

Digital Summer – they run their band as a company that puts money back into the band and they still hold down jobs that gives them money for living.

Burnside – released a great album that no one has heard.

Vaudeville – another band that released a great album.

SUPER GROUP

The Night Flight Orchestra – If you haven’t heard “Internal Affairs” from 2012 you need to. TNFO is made up of melodic death metal bands playing classic rock and metal.

PROGRESSIVE METAL/ROCK

Tool – it’s going to be an event when the new Tool album comes out. Is it too late? Time will tell.

Coheed and Cambria – can’t do nothing wrong currently. Excellent double releases, plus great fan perks.

Dream Theater – are doing their best to maintain the success they achieved 10 years ago. Need a great album otherwise it’s bye bye.

TesseracT, Protest The Hero and Periphery are the new leaders of Progressive Music.

Today I Caught The Plague, Sound of Contact, Op Shop, Scale The Summit and Lizzard are rookies to take notice off.

METALCORE (MELODIC DEATH METAL)

Killswitch Engage are firing on all guns.

In Flames need to bring out new music.

All That Remains needs to head back to the studio.

The rest of the bands in this movement need a re-think.

SYMPHONIC METAL/ROCK

Within Temptation – enough said

DEATH METAL

Lamb of God – they are angry and they are pissed off. A bullshit murder trial and banned in a South East Asian country by ignorant pricks.

SHOCK

One final mention; “Du, Du Hast, Du Hast mish a fraud.” Rammstein has a dicka, so let’s get together, what is the problem?

Standard
A to Z of Making It, Music, My Stories

Who Is the Real Star? The Band Name or the Personnel In The Band

There is an article doing the rounds at the Hollywood Reporter about how “The Walking Dead” is TV’s number 1 show and that the stars of the show are still largely unknown.

So it got me thinking. I was very interested to check out the show based on my love of the Horror genre. Once I checked it out, I was hooked. I didn’t start watching the show because they had certain actors in it. The only actor I was aware of was Daryl’s brother and that was from the movie Cliffhanger with Stallone and that was after watching a few episodes. So I got into the show because i was a fan of the horror genre.

However I got into “Sons Of Anarchy” because hard-core friends eventually got me to invest some time in it.

The point I am trying to make is that we get into certain TV shows, movies or artists based on a thousand different reasons. One thing is clear; we don’t get into these cultural icons because of the people in them.

For example, when Metallica started on the scene, no one was walking around saying that they got into Metallica because James Hetfield was such a cool cat or Lars Ulrich was the man. We got into Metallica for multiple reasons. For example, we were fans of the metal genre, the songs connected with us; we wanted to be part of the conversation and so on. From the outset, we become fans because of the music we hear.

That is what culture is all about. Sharing stories about the things we love.

Of course some outliers do exist and some artists have a cultural influence that transcends their music. They become institutions themselves. For example, Slash is now a cultural institution. Ozzy Osbourne is a cultural institution albeit with a lot of help from his “friends”. Nikki Sixx is a cultural institution. Robb Flynn is a cultural institution. Dee Snider is a cultural icon. These artists can all survive on their own. They are brand names themselves.

It’s taken Slash almost 14 years from when he left Gunners to re-establish and re-brand himself as a force to be reckoned with. That happened in 2010 with the release of his solo album and with a little help from his friends.

Randy Rhoads and Bob Daisley helped Ozzy Osbourne break the shackles of Black Sabbath. Jake E. Lee and Phil Soussan enhanced what Randy Rhoads and Bod Daisley created. Zakk Wylde turned it all into a blockbuster with “No More Tears” being the pinnacle.

Nikki Sixx re-invented himself and Motley Crue by first gaining control of Motley Crue’s back catalogue from Elektra Records. A task that no other artist had accomplished before. Then he pushed for the writing of “The Dirt”. Since then, he has become a solo artist with Sixx AM, a song writer for other artists, a social media junkie, a photographer, a literary writer and a radio personality.

Robb Flynn showed the world that he can survive. He really went out of his comfort zone recently and performed acoustically. He survived the “Through The Ashes of Empires” era and lived to tell the tale. Talk about Grit and Roll. It was music all the way, with no safety net. No plan B. His Journals are pure gold. Even if you don’t like Machine Head’s music, you can still appreciate the Journal Ramblings. For any artist starting off, there is information in there that is real. There is information there that is not sugar-coated by a mainstream writer.

Dee Snider, what else can be said. Read his bio.

These artists have all connected with us on different levels. They have become so large in people’s lives that they have become cultural institutions themselves. We then stick with these institutions through the good times and the bad times.

So what about all the other artists. Well for the remainder of the artists it is still about the music. They need to have the music pumping out and they need to make connections.

Dee Snider once said that there are no more rock stars in this day and age. I took that to mean, that in the internet age, there are no real recognizable faces to put to certain bands. While I agree with that comment in parts, I also disagree with it.

For example, Coheed and Cambria has Claudio Sanchez. Watch them live and you get to see the hair. Instantly recognizable.

Five Finger Death Punch has Zoltan Bathory with the dreadlocks and the UFC/mixed martial arts look. They have Ivan Moody and the Mohawk.

Shinedown has Brent Smith, who performs like an adrenaline injected Steve Tyler.

Black Veil Brides have, well they have the whole band.

Avenged Sevenfold have Eighties rock star stage names with instantly recognisable faces.

However if any of the band members in the above mentioned bands, decide to go on their own, it will be a tough slog for them as the bands they are in have all become cultural institutions. Then you have a band like Protest The Hero who look like normal guys going to University.

So going back to “The Walking Dead”. The show is the rock star. That is the cultural institution.

So for any wannabe rock stars, think about all of the above for a second. No one is going to wake up tomorrow morning and think to themselves, “damn, I want to hear some music from Zoltan Bathory, or “Insert New Artist name here””.

We wake up in the morning and think to ourselves, “damn, we want to hear some Five Finger Death Punch. We wake up and go “damn its “The Walking Dead” tonight.”

That is what a lot of misguided artists fail to grasp when they leave a certain cultural institution citing musical differences. They (meaning the person) were never the stars. The band name is the star and it always will be.

That is why Guns N Roses is still rolling along, playing to large audiences.

That is why Tommy Lee returned to Motley Crue.

That is why James Hetfield returned to Metallica after rehab. That is why Lars Ulrich never contemplated anything else except Metallica during this period.

That is why Dave Mustaine resurrected Megadeth after he disbanded the band.

That is why Dimebag didn’t want Pantera to end. He knew that Pantera was the star.

That is why David Lee Roth worked with Van Halen again. That is why Sammy Hagar wants to work with Van Halen again.

That is why Alex Skolnick returned to Testament.

That is why there is a fight over who owns the right to the Queensryche name.

That is why Benjamin Burnley went all legal for the right to use the Breaking Benjamin name.

That is why Bruce Dickinson and Adrian Smith returned to Iron Maiden.

That is why Rob Halford returned to Judas Priest.

That is why Black Sabbath reformed with three of the original members and released ’13’.

That is why bands like Ratt, Quiet Riot, Dokken, Poison and Skid Row are still continuing.

That is why Joey Belladonna returned to Anthrax and why Scott Ian is still continuing the band.

That is why Slayer is continuing without Jeff Hanneman.

To finish off with the immortal words of Ronnie James Dio “And on and on and on and on it goes….”

Standard
A to Z of Making It, Classic Songs to Be Discovered, Copyright, Derivative Works, Influenced, Music, My Stories

One Thing Cannot Be Disputed; Those Artists Who “Steal, Copy, Imitate” Are The Most Successful

So you are one of those artists that has a song or a few songs in the list of 4 million that haven’t been streamed yet on Spotify.

Then you hear a song that sounds very similar to your song.

Do you scream “theft” and lawyer up, preparing for a court case that you don’t have the funds for?
Do you just shrug your shoulders and move on?
Do you send the artist an email and ask him to acknowledge you as a songwriter to their song?
Do you use the fame of the current song to bring attention to your song?

I am sure in 90% of the cases, everyone will do the first part. Everyone will scream theft and then they will start a long and expensive court process. If the publisher controls the copyright, then this will happen 100% of the time.

Since the Copyright industries have grown into Corporate monoliths, it is suddenly uncool for an artist to use previous works as influences for further works. Even the audience of certain bands weigh in on the argument, calling certain bands rip offs and so forth.

However, one thing cannot be disputed, those artists who “steal” are the most successful. Those who “imitate” are the most successful. Those who “copy” are the most successful.

Led Zeppelin built a career on copying blues and folk standards.

Metallica built their career by copying their NWOBM influences and many others.

Oasis built a career on copying from “The Beatles”.

The Beatles built a career on copying from blues and rock standards.

Coldplay has built a career on the “progress is derivative” model.

Bon Jovi has built a career on re-writing their hits. Seriously, if you look at their catalogue, “Living On A Prayer” has been rewritten for every album that came after “Slippery When Wet.” New Jersey had “Born To Be My Baby”. Keep The Faith had the title track. Crush had “It’s My Life”.

In the rock and metal worlds let’s look at the songs burning up the rock charts.

Five Finger Death Punch – “Lift Me Up” has a vocal melody in the verses similar to “The Ultimate Sin” from Ozzy Osbourne. A lot of people call it theft, I call it influence. Imitation is a form of flattery. The song is getting the plays. People are paying attention and that is what artists want.

It is not about sales anymore, it is about listening. Are people listening to your music?

Avenged Sevenfold – the whole “Hail To The King” album copies from other artists who of course copied from other artists for their own music. Again, a lot of people call it theft, I call it influence. Imitation is a form of flattery.

Megadeth paid homage to Black Sabbath’s, “Children of the Grave” in their new song “Kingmaker”.

Alter Bridge also paid homage to Black Sabbath’s “Children Of The Grave” and Ozzy Osbourne’s “Revelation Mother Earth” in the solo section of their song “Fortress”.

Continuing on with Alter Bridge, the song “The Uninvited” has a strong resemblance to Tool’s “Schism”. Do these odes to their influences make them unoriginal? No chance. The “Fortress” album is a great showpiece in technical riffage and great melodies.

Airbourne is making a career referencing AC/DC.

Motley Crue borrowed from Mountain’s “Mississippi Queen” and Stevie Wright’s “Eve” for their song “Sex”.

Black Sabbath copied from their own past to create ’13’. “The End Of The Beginning” is basically the song “Black Sabbath” re-written again in 2012

Call it the Rick Rubin effect. He even convinced Metallica to rewrite their earlier albums for 2008’s “Death Magnetic.”

Dream Theater even borrowed from the Rick Rubin effect. They got some flack on “A Dramatic Turn Of Events”, as the songs followed a similar structure to songs from “Images and Words”. Dream Theater did do a great job at masking it, as the songs do come across as independent “stand on their own” compositions, however the hard core fans will pick up the references to their earlier material.

The next time a person is creating their little masterpiece and it sounds like something that is known before, don’t abandon it. Chances are it will connect with millions.

It is a shame that we have a generation of people that have grown up with a belief that music is created in a vacuum and they decide that legal threats is the best way forward. When Balance Sheets are affected, these industries will do anything to hold on or maintain their profits.

Standard
A to Z of Making It, Music, Piracy

The Rock and Metal Score Sheet

Robb Flynn

He understands that it is not all about making records, and that now more than ever it is about careers. Careers are about longevity and in the end, the money is in longevity. Each weekly Journal is like a new song. I wait for it, read it and think about it.

Robb knows that information is king. He is feeding it to the Head Cases. He is telling his audience to research whatever information they are given and make their own decisions when it comes to governments and mass media crap.

Protest The Hero

Shows how the mainstream media is out of touch. “Clarity” is not derivative, it doesn’t sound anything like what came before. Neither does the whole album. “Skies” is what progressive music should be. “Mist” is major key progressive heaviness. Despite all the Dream Theater, Korn and Black Sabbath hype, the biggest release of the year belongs to Protest The Hero.

And deservedly so.

They connected with their audience via Indiegogo. Even they were blown away at the response. I suppose when you have a record label feeding you bogus stats and terrible royalty payments for a long time, you fail to realise the audience you really have. It takes guts to do what Protest The Hero did. They are the anti-stars in all of this. Hell, the biggest star they had on the album was Chris Adler from Lamb of God. Anti-stars always end up as the winners.

They have a hit album without a major label. They have cut through all the internet noise without the need of major label. In the age of information overload, Protest The Hero relied on their audience and their music to get their message through.

Nikki Sixx

Talks about a farewell tour constantly. Do you we really need one more world tour of a band that has a few members struggling to perform their own material as a band? I caught Motley Crue on their last tour.

Vince Neil was all over the shop with his voice (and on all four occasions I have seen Motley Crue, Vince Neil was always off). Tommy Lee still rocked. Mick Mars didn’t. Even though he is Twittering that he is not to blame for the end of Motley Crue, he just can’t do it anymore. He makes more noise than actual music. Nikki Sixx can still roll with it, however Sixx AM is his future now. Motley Crue has completed its run. Thanks for the memories. Bring on the movie and goodbye.

If they want another world tour, then they need to be musically spot on and hungry, like the twenty something’s they were that wanted to be legendary rock stars. I give the Crue credit, they are actually playing and are still one of the original bands doing so.

Coheed and Cambria

Have been touring non-stop on the back of two album releases that came out within a 4 month window. Add to that Comic Con appearances, plus SciFi conventions and appearances in Comic Shops and you get the idea that this band realises that it is not just about music and money. It is about creativity.

Metallica

Is all about the money. They need to make new music soon. There are only so many times that a band can go on a worldwide victory lap on the same piece of music. They need to be back in the studio.

Dream Theater

They need a great record soon or they will become yesterday’s news. Also rans. They need to go back in the studio right now and make more music. Forget about the marketing campaign and focus on making music. It is the only way they will survive. When you are famous for being famous it doesn’t last long.

At this point it’s pretty clear that the band is comfortably ensconced in their lifestyle and content to just keep doing things the way they have been for years in order to maintain the status quo. It looks like this constantly working cycle of album and tour every two years is past the point of growing and entering a phase of diminishing returns.

Stone Sour

Something went south with their career trajectory this year. They released two albums like Coheed and Cambria, however Coheed’s trajectory is on the up – constantly added to tours and festivals while Stone Sour’s has ended. At least Corey Taylor gets it. The industry is not just about music anymore. It is a lot more than that.

Five Finger Death Punch

They understand that is about blockbusters and the band that has the most blockbusters wins today. If you use sales as a metric, Five Finger Death Punch have been selling albums each week since 2007’s “The Way Of The Fist”. They already have three GOLD certifications from the RIAA and the odds are good for another two more GOLD albums with “The Wrong Side of Heaven” two part releases. The other bands that are trying to compete with FFDP are finding this out the hard way.

Trivium

Their new album has been called a Disturbed covers album. However if the people are talking about you, it is a good thing.  You can say that Trivium divided their fan base even more with Vengeance Falls however you have to risk and reinvent constantly. Trivium is building a career and a career is for the long.

Shinedown

They have an audience who want to listen to them. We have no need for another Shinedown unless that band is better. So far, no one’s doing hard rock better than them.

Streaming

Everyone talks about the money that isn’t filtering down to the artist however streaming is too entrenched to be replaced.

Spotify is doing a terrible job of putting it’s story out there which is hampered even more due to the non-disclosure agreements it has with the record labels. So while artists complain that they are cheated out of royalties, YouTube is crowned the unofficial streaming king and no artist is complaining about YouTube except the RIAA.

Streaming is the future and those artist who don’t grow with this future will be too busy shrinking.

Album

Everyone talks about the money that is lost due to piracy. Remember that 20% of the tracks on Spotify have never been played. Remember that there is a similar percentage for iTunes downloads as well. Fans want quality, not quantity.

Sales

Are not the best metric to measure a bands reach and pull in today’s market. Sales are dwindling for bands that release mediocre music while sales are increasing for bands that release great music. And the RIAA still talks about the money that is lost due to piracy however the money has moved elsewhere.

Piracy

Is not that large of a problem as the majors and the RIAA make it out to be. Remember that 20% of the tracks on Spotify have never been played.

Live

Remember the excitement and the buzz of going to the show. It was uncontrollable. Everyone waiting in line to get inside, to watch a band that rules, in an era that music ruled. Today, it is too expensive to take kids to a concert and that is only for a glimpse in the back. This business needs a reset.

Avenged Sevenfold

He who follows must have the best songs. Right now, Avenged Sevenfold does. Regardless of what other people say, they are creating music that they aspired to. For any artist out there that thinks it is any different, they are just prolonging their ignorance. Like Trivium, they are taking risks and reinventing constantly. Say what you will about the “influences” on “Hail To The King”, doing that album was a big risk for Avenged Sevenfold and it is paying off.

Standard