Music, My Stories, Stupidity, Treating Fans Like Shit

Things That Bug Me With Rock And Metal

ROCK N ROLL HALL OF FAME

Dave Mustaine should have been inducted with Metallica. A real RNR Hall Of Fame Assessor would look into the band’s career and see that all the evidence is there for Dave Mustaine to be inducted. The style of technical thrash that Mustaine brought to Metallica would end up influencing their first four albums.

The induction criteria does state that the committee looks at the influence and significance of the artists’ contributions to the development and perpetuation of rock and roll. So, I take it that Dave Mustaine’s contribution to Metallica and to the development and perpetuation of rock and roll wasn’t influential enough.

BUT for some reason Jason Newsted’s and Rob Trujilio’s contribution to the development and perputation of rock and roll in Metallica was enought.

Same goes for Vinnie Vincent, Eric Carr and Bruce Kulick. The Eighties for Kiss wouldn’t have been the same if it wasn’t for the three individuals mentioned. Eric Singer and Tommy Thayer also played very important roles within Kiss.

BANDS THAT FAIL TO UNDERSTAND THAT SUCCESS IS BASED ON MUSIC

A lot of the metal and rock bands have better marketing campaigns than actual albums. You need a great song first. The marketing comes after.

Dream Theater had a pretty expansive marketing campaign leading up to the album release, however they didn’t have the quality to support it. Good songs don’t equate to great songs and we only have time for great.

Avenged Sevenfold, Volbeat and Five Finger Death Punch had way less marketing and their albums are still on people’s tongues. If you still use sales as a barometer of success, then these bands are still moving units.

NICHES

Metal and hard rock are niches. Accept it and focus on it. It will be a lucrative business for you if you do. It will not bring back the glory days of the Seventies and Eighties, however it will give you a career.

Sometimes a metal band can cross-over into hard rock, or even the pop market. Or a hard rock band could cross over into metal or pop.

Look at Volbeat. They are a metal band, however with the style of music they play the have a certain cross over element.

Shinedown crossed over into the pop market back in 2008, with the “The Sound of Madness” album, however with “Amaryllis” they remained in the hard rock market with a small cross over into the metal market. They still had great success, even though the “sales” didn’t match the previous. But who cares about sales these days.

Killswitch Engage cross-over into a few genres, like metal, metalcore, thrash, hard core, melodic death metal and in some cases they cross over into technical djent style metal.

Dream Theater can cross-over into a few genres and it is their cross over between progressive music and hard rock that reaped the most benefits with “Images and Words” and “Scenes From A Memory” being stand outs.

VIRALITY

A song takes off because fans start to spread the word. They share links to it, they talk about it, they blog about it. A marketing campaign can never achieve this. Only great music can.

QUEENSRYCHE

When are the people involved (apart from Chris DeGarmo) going to realise that Queensryhce is no more. Move on, forge a new career and a new identity. I’m tired of hearing how great the new singer is, what a team we now have and all of that.

The Todd LaTorre band should do something similar to what the Ronnie James Dio version of Black Sabbath did before his death. Take a new name from one of their songs. As for Geoff Tate, he should go to Vegas and do a cabaret residency. His metal/rock days are over. And seriously, when you carry on like a child when people use their smart phones at a gig, you don’t belong.

VINYL, CD’s, DIGITAL DOWNLOADS

Streaming has won. The rest of us that actually purchase any music in physical form do it as a hobby. We just don’t think of it as a hobby.

I listen to most of my music on Spotify or YouTube or via the mp3’s on my iPhone, however I still purchase CD’s of bands that I like. BUT I haven’t even opened the shrink wrapping as yet. I have no need to. Buying CD’s is like collecting toys and keeping the toys in their boxes unopened. Maybe the CD’s will be worth something one day or maybe they will be beer coasters. Who knows.

MONEY IN MUSIC

There is still a lot of money in the business. Streaming pays the labels well. It’s just doesn’t filter down to the artists. Revenues from streaming services such as Spotify, Pandora and YouTube surpassed the $1bn mark.

ENTERTAINMENT LOBBY GROUPS ASKING GOOGLE TO DO MORE TO PROTECT THEIR BUSINESS MODELS

Seriously after almost 15 years post Napster we are still hearing about this. The latest is The International Federation of the Phonographic Industry (IFPI). It is the usual b.s. about how Google “could do so much more” or that Google have “not been effective” in preventing illegal music downloading.

HELLO, Google is a search engine.

It is not a protector of business models.

Innovate or die.

http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/media/10704766/Music-industry-claims-Google-is-failing-to-stamp-out-piracy.html

RECORD STORE DAY

Do artists really expect their hard core fans to travel decent distances to go to a Record Store Day Event and then not find all 4 of the (let’s just use Machine Head as an example since I am a fan) new Machine Head singles, “Killers and Kings”. It’s 2014. If we can’t buy it online or if we can’t find it to buy online, then artists are leaving money on the table.

Collectors want to buy, so make it easy for us to buy. Record Store Day is not easy for everyone.

TV SHOWS THAT STILL PLAY ON THE OLD BUSINESS MODELS

My kids love “Arrow” however they hate the fact that they have to wait each week. Will any of the actual TV shows or Cable Networks follow the “House Of Cards” Netflix example and let people overdose on all of the episodes over a weekend.

Having shows appear weekly for 8 episodes, then breaking for what seems like forever and then re-starting again, then breaking again, then finishing it all off, is old school.

Embrace the new.

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A to Z of Making It, Classic Songs to Be Discovered, Influenced, Music, My Stories

Avatar

It’s hard to believe that “Black Waltz” is Avatar’s fourth release. Of course as is the norm these days for me, they are another band from Sweden and the famous Gothenburg melodic death metal scene. It looks like my love affair with Sweden continues. Of course, no one can touch my favourite band, which is the mighty “Evergrey”.

I was interested to check this band out after the guys from Five Finger Death Punch mentioned in an interview that Avatar’s new album is doing the rounds while they are on tour and that it is influencing them in the riff department.

The best way to describe their music is like a circus freakshow. Even one of their songs is titled “Smells Like A Freakshow”. Like Blowsight, Avatar has just so many elements in their music.

Industrial rhythms (like Rammstein) – check

Old Time Rock N Roll boogie – check

Swedish melodic death metal scene (like In Flames) – check

Twisted evil persona’s (like Marilyn Manson) – check

Hyperactive metal (like System of A Down) – check

Modern Metal elements (like Disturbed) – check

Technical Metal elements (like Meshuggah, Sikth) – check

Melodic, arena sized choruses – check

And that is what I got from listening to Black Waltz. A bizarre, melodic, psychotic freakshow.

They started out as a traditional melodic death metal band back in 2001. Since then they have tweaked their sound up to something very unique. Vocalist Johannes Eckerström (the Clown), growls his way through verses and when the choruses come, he turns on the melody.

“Paint Me Red” is about a girl hurting inside and pictures suicide. “Smells Like A Freakshow” is about standing up for yourself and not letting people get you down because they think you are an oddball or a freak. Other favourites include “In Napalm”, “Let It Burn” and “Torn Apart.” Seriously that section from 3.43; it’s like Enya/Enigma with a gothic metal touch. If anyone claims that part doesn’t get their attention they are lying.

So I went on Spotify to see how the band rates there.

So all the above songs except “In Napalm” are in the Top 10 of songs streamed the most.

“Paint Me Red” has 126,338 streams.

“Let It Burn” is the champion at 630,427 streams.

“Torn Apart” has 259,870 streams.

“Smells Like A Freakshow” has 229,755 streams.

We are all looking for greatness. We all want to share what we love. The biggest strength of the album is how it is able to be experimental, yet feel perfectly designed.

That is how you triumph today. You need to be experimental and spontaneous, however it needs to feel cohesive. The Top 40 is all about committee writers and generic songs. When an artist comes from left field, the Top 40 is shocked to its core.

The world today has people paying to get their story spread. Anyone heard the recent viral sensation called “Batkid”. It turns out that viral sensation had a lot of help from some paid friends. Read the story yourself. It was manufactured.

http://www.brandchannel.com/home/post/2013/11/22/Batkid-Brand-112213.aspx

There is always someone ready to take someone’s money, however what does all of it really do for an artists’ career and what does it do for an artists’ longevity. Manufactured superstars do not have a long shelf life.

Hell, even Bob Seger knew that when he wrote the words to “Old Time Rock N Roll”.

“Today’s music aint got the same soul, I love my old time rock n roll.”

Robb Flynn is doing wonders with his General Journals. It is working for him, and it is engaging his fan base. It doesn’t mean that it will work for every artist however artists need to play in order to win.

That is what Avatar encompasses for me. An eagerness to play and try out some new moves. Like all game winners, it is those moves that come from left field that end up winning the game.

So now that everybody is watching, what will Avatar do?

It comes down to the music. That is what builds careers. Today being an artist means that you need to be creating constantly, building an audience and holding it.

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The State Of Heavy Metal

There it is again. Heavy metal. It doesn’t matter how many times the labels tried to kill it, mainstream it or commercialize it, Heavy Metal has remained consistent from when it began. Whenever pop music becomes pretentious, heavy metal rises up as an alternative answer.

What does the term “heavy metal” mean?

Black Sabbath started something in 1969 in the UK. Deep Purple and Led Zeppelin started something on the hard rock front. In the U.S you had Kiss, Styx, Ted Nugent, Journey. In Australia, you had a pub rock band called AC/DC. Progressive Rock became a force to be reckoned with on the backs of Pink Floyd, ELP, Genesis and Yes.

By the mid Seventies, disco, punk and new wave became the darlings of the scene and heavy metal and all forms of rock went underground again, waiting for the day to rise again.

Then came the New Wave of British Heavy Metal between 1979 and 1983. At the same time, hard rock, glam metal and speed metal roared out of the Los Angeles and San Francisco scene. Think Motley Crue, Ratt, Metallica, Megadeth and Slayer.

When heavy metal and hard rock drops off the mainstream scene, it is never gone for long. Heavy Metal is the answer to all things corrupt. It is the soundtrack.

Typically most metal fans come from working-class homes or changed family dynamics. According to a recent study, all us metal heads must have low self-esteem, because that is why we listen to metal music.

The mainstream always ignored metal music, seeing it as too dumb. Of course, when a band breaks through, the mainstream are the first group of media outlets to jump on the wagon. Remember Metallica. Ignored by the mainstream completely. The only mainstream press they got was the sad and tragic death of Cliff Burton. Then the Black album comes out and it is undeniable. It’s a juggernaut and everyone wanted to be a part of it.

So here is the list of the current state of heavy metal.

CLASSIC EVERYTHING

Rush – enough said. Move on.

AC/DC – enough said times two.

CLASSIC METAL

Iron Maiden – they need another great album like “Brave New World” soon or they will be playing to smaller and smaller audiences with each tour.

Metallica – they need to start making better decisions and they need to release new music. Look at their decision-making process. A project with Lou Reed (RIP) that just didn’t connect with the fan bases of each party involved and an $18 million dud of a movie. In relation to new music, they can only go back to the same market place year after year before the fans get burned on it.

Megadeth – Dave Mustaine said on “The Metal Show” that his top five Megadeth albums are “Countdown To Extinction”, “Rust In Peace”, “Peace Sells”, “So Far So Good So What” and “Killing Is My Business”. He needs to have a current album in that Top 5.

Slayer – are finished in relation to new music without Jeff Hanneman. He was the main songwriter in Slayer, full stop. To hear Kerry King saying that if the Jeff Hanneman music in the archives is not good, it will be not used is a load of B.S. Who made Kerry King the gatekeeper?

Judas Priest – is not Judas Priest anymore. It’s all about the dollars.

Black Sabbath – is all about the last paycheck. Anyone remember the recent album? Name me the whole track list without Googling it. I bet if i asked you to name me the whole track list on “Paranoid” or “Heaven And Hell” I would get an answer.

Pantera – lets hope that no one is stupid enough to reform Pantera with a “guitarist” paying tribute to Dimebag. Stick to your guns Vinnie. Pantera died completely when Dimebag died.

CLASSIC ROCK

Led Zeppelin is still big business in the market place. That is what the mighty Zep has become. A Corporate entity.

Pink Floyd are on hiatus however Roger Waters is still doing the rounds. He is the real deal anyway.

Motley Crue have gone back to the same market places year after year since 2008. The fans are getting burnt on this grab for cash as no new music has been forthcoming expect for the song “Sex”. The movie and the farewell tour are constantly dropped to the public.

Deep Purple should call it a day. They are out of ideas and inspiration.

Styx, Journey, Toto and Night Ranger are shadows of their former selves, doing enough to make a living in the current music business, but out of touch of what the music business fans want from their artists today. Which is a direct line, a connection.

THRASH/GROOVE METAL

Machine Head is the leader in this group. In Robb Flynn, they have a work horse of epic proportions who has the grit to see things through.

Trivium are real contenders. Say what you will about them, one thing is clear; they are not afraid to try new shit out and take risks.

METAL (all styles)

Avenged Sevenfold and Five Finger Death Punch lead this group. They are ticking all the boxes. They have the sales on the board and both are part of the public conversation.

Bullet For My Valentine – have a great album in them. Can they write it?

Stone Sour – should have released one album instead of two.

Sevendust – I love them and the new album was a welcomed return to form.

Disturbed – The Device album had the same impact as the last Disturbed album. Do they still have a place in the Metal world?

Heartist – could be the next big thing or they could crash and burn with their next album as now they have a record label A&R department in their house.

ROCK (all styles)

Shinedown are the new ROCK GODS. Volbeat are not that far behind with Black Veil Brides and Skillet as decent contenders.

Eve To Adam – released a great rock album but no one has heard it.

Buckcherry – veterans of the scene and play to a niche.

Thirty Seconds To Mars – took too long to release a good album. If you are going to take 4 years between releases, you need to release a great album.

Airbourne – fill the AC/DC void when AC/DC is on hiatus.

Alter Bridge – are an experienced team that deliver consistently.

One Less Reason – great music, great songs however if people buy a physical product from them, they need to deliver.

10 Years – a great fan funded release in 2012. Now they need to make some hard decisions. Do they go the fan funded route again or do they seek to get a deal or something entirely different.

DO IT YOURSELF ROCK

Digital Summer – they run their band as a company that puts money back into the band and they still hold down jobs that gives them money for living.

Burnside – released a great album that no one has heard.

Vaudeville – another band that released a great album.

SUPER GROUP

The Night Flight Orchestra – If you haven’t heard “Internal Affairs” from 2012 you need to. TNFO is made up of melodic death metal bands playing classic rock and metal.

PROGRESSIVE METAL/ROCK

Tool – it’s going to be an event when the new Tool album comes out. Is it too late? Time will tell.

Coheed and Cambria – can’t do nothing wrong currently. Excellent double releases, plus great fan perks.

Dream Theater – are doing their best to maintain the success they achieved 10 years ago. Need a great album otherwise it’s bye bye.

TesseracT, Protest The Hero and Periphery are the new leaders of Progressive Music.

Today I Caught The Plague, Sound of Contact, Op Shop, Scale The Summit and Lizzard are rookies to take notice off.

METALCORE (MELODIC DEATH METAL)

Killswitch Engage are firing on all guns.

In Flames need to bring out new music.

All That Remains needs to head back to the studio.

The rest of the bands in this movement need a re-think.

SYMPHONIC METAL/ROCK

Within Temptation – enough said

DEATH METAL

Lamb of God – they are angry and they are pissed off. A bullshit murder trial and banned in a South East Asian country by ignorant pricks.

SHOCK

One final mention; “Du, Du Hast, Du Hast mish a fraud.” Rammstein has a dicka, so let’s get together, what is the problem?

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