A to Z of Making It, Music, My Stories, Unsung Heroes

What Kind Of Time Is It For Musicians To Be Successful?

Today artists have the power to make, publish and become extremely successful from their own music. The need to use the almighty gatekeepers is over. Thank Napster and Sean Fanning for being real game changers and shaking up the recording business. Now every artist cane set up their own home studio and make excellent sounding recordings. They can use digital aggregators like Tunecore and CD Baby and within days, their music is sitting on Spotify and iTunes along with all of the major label backed artists.

It is a new frontier for artists and as more and more people take up these opportunities what we have is a lot of increased competition. With millions of songs still to be heard and only limited ears and time to listen, how can new music get out there. Nikki Sixx believes that everything he writes is off quality and without an avenue to get that quality heard by the fans he doesn’t have an incentive to spend time and money to create new music for Motley Crue. Gene Simmons, Joe Perry and Yngwie Malmsteen blame the copyright infringers.

Sp how do musicians get their songs heard?

There is the marketing (pitching a product) vs connecting debate.

The marketing to fans is seen as the old rock-star model while the new internet model is all about making connections with the listeners who then decide if they want to be patrons. In a nutshell, people don’t have to pay for music any more however if the music can create an emotional connection, then those listeners will choose to pay for music from their favourite artist. Look at Coheed and Cambria. They are a band that are 14 years deep into their career and their fans are loyal. The vinyl release of their 2003 album “In Keeping Secrets of Silent Earth” flew out the doors. They are content with the world and the connections that they created.

However other artists are not content and they always want more. Blame MTV for making people believe that every musician need to attain platinum sales to have a career in the music industry. This leads to a distorted definition of making it. To some, making it involves platinum albums and covers on magazines. Guess those artists are in for a rude shock. While for other hard-working artists, making it involves earning a living by creating music. If this means playing in cover bands, doing studio work, busking or whatever else needs to be done, they will do it.

Being in the right place at the right time is still bandied about. The difference today is that “place” can be anywhere. It can be a physical place or a place in the digital world. Lorde got traction from being on Sean Fanning’s Spotify playlist. Volbeat got traction in the U.S by opening up for Metallica. Bands like Motley Crue, Ratt, WASP, Quiet Riot and many other L.A acts go traction by riding the wings of a new cultural movement. Five Finger Death Punch opened for Korn and Disturbed and connected with their audiences. Periphery got traction by via online forums, message boards and a regularly-updated Soundclick account.

It’s still all about great songs, a story/narrative to tell, determination, perseverance and luck. Determination is a positive emotion that involves persevering towards a difficult goal in spite of obstacles. Determination occurs prior to goal attainment and serves to motivate the behaviour that will help achieve one’s goal.

The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand. (Vince Lombardi)

IN THE END, regardless of what the artist does, it is the LISTENERS/FANS that decide. The power is in their hands. And those relationships start like all relationships with a simple hello.

Standard
Uncategorized

The Development Of Zoltan Bathory – Grit and Determination

Raw talent has to mature. So what we have is the artists that stick with music and mature themselves. All the other wannabes got out when they realised that there sole purpose of being involved in music was driven by money and fame. So when those artists that do stick around break through, guess what happens. The majors come knocking with big money.

It is interesting to hear or read about an artist’s development and the things they did to get to where they are today.

If you look at the Wikipedia page for Zoltan Bathory, the earliest musical output you get is from 2004, where he played bass in the band “U.P.O”. However his story begins a long time, in communist Hungary.

So he grows up in a country where the average person is making pennies. In dollars speak it was like a hundred dollars a month. It doesn’t leave a lot of money lying around for guitars, amplifiers and record purchases. He wants to be a heavy metal guitarist, however that music is censored. He wants to be a heavy metal guitarist but he doesn’t speak English. He is basically trying to succeed in a genre that doesn’t technically have a voice in communist Hungary.

You can see already the grit and determination exhibited by Zoltan just to even get to America. Compared that with people who are cruising on sub-standard effort and constantly told that everything they do is great. You can see that an edge exists in Zoltan’s corner.

Determination has been part of Zoltan’s mindset since childhood. I remember reading an interview that his parents enrolled him in judo classes in an attempt to temper his schoolyard aggression and how that discipline has served him well as he got older.

So he puts together a band that would become Five Finger Death Punch. The band is his first thought in the morning and his last thought at night. He lived and breathed the band. Even the style of music that Five Finger Death Punch produce wasn’t very popular at the time. It was Hard Rock, merged with Thrash Metal, merged with Death Metal and classic Euro Heavy Metal.

I have heard bands like Accept, W.A.S.P., Slayer, Cannibal Corpse, Death, Possessed and Annihilator mentioned as early influences.

It was all underground. They had no label but they had people connecting with them on MySpace in the thousands. The record labels started to take notice as this underground band where getting more views and plays than their major label artists.

The first album was recorded on their own. They produced it and paid for it. The version that we all got to hear was the Five Finger Death Punch version. The label at the time just picked it up and released it.

If you look at Five Finger Death Punch in 2013, every single member came from bands that had some level of recognition before. Jason Hook goes back to the late Eighties and early Nineties, with ties to hard rock bands, plus various session work and backing bands for pop stars.

Ivan Moody goes back to the mid Nineties before achieving some recognition with Motograter and his side project Ghost Machine.

Drummer Jeremy Spencer has a similar story to Jason Hook. Hard Rock bands are attached to their stories.

Bassist Chris Kael was doing the Las Vegas circuit with various bands and had made enough contacts to vouch for him when the Five Finger Death Punch bass auditions happened.

They took a risk on their music. They gambled. They didn’t know it would resonate and connect with people the way it did. If the music is good, there’s a ton of money to be made. Not all of that money would be on recorded music.

Five Finger Death Punch are winning because they DID THE WORK…
Five Finger Death Punch are winning because they kick ass…
Five Finger Death Punch are winning because they rock each place they visit…

That’s the way rock and roll works.

Life is tough and no one is owed nothing.

People want bands to make a living because we all want to be involved in some way. It makes us feel good on helping artists by going to a show, buying some merchandise or by purchasing their recorded product.

Remember that all of the music that Five Finger Death Punch has released is available on line for free to either stream, view or illegally download. Yet, they still sell. Funny that.

Standard