Tag Archives: Dream Theater

Classic Songs to Be Discovered, Derivative Works, Influenced, Music, My Stories

The Legend of Vito Bratta

When it comes to the Eighties and the so-called “Hair” bands, many people saw the image and failed to dig deep into the album and listen to the music. White Lion was such band that was labeled a hair band. Did they have hair? Of course they did and it was teased to the hilt. Did they wear tight clothes that looked dorky? Of course they did. They did all of that and they rocked hard.

The lifeblood of the band without a doubt was Vito Bratta. He is a dead set superstar. Even today, if you look on YouTube and you come across any White Lion clips, the majority of the comments are about Vito Bratta. Mike Tramp gets a passing mention as an average talent, however Vito Bratta is held in such high regard.

It is a shame that Vito Bratta walked away from it all and it is a shame that there is no control around their music in the digital world. On YouTube, all of the White Lion clips are by users. The clip for “When The Children Cry” is by a user called “Louvers” and it has 8,627,861 views in the four years that it has been up.

10.All The Fallen Men

Go on YouTube and the song is more or less forgotten. Mike Tramp brings it out for his acoustic performances, however the few channels that have this song, all have views less than 10,000. The song is a metal masterpiece and a perfect product of the time. Musically, you can’t get any better. The vocal melody is top-notch, however in 1984, people didn’t want to listen about “All The Fallen Men” and “El Salvador”. The lyrical themes needed to be better and that is what Mike Tramp struggled with. In 1984, only Dio could have gotten away with these kind of themes, along with the bands from the thrash movement like Metallica.

“All The Fallen Men” is written by Vito Bratta and Mike Tramp and it was released on the 1984 “Fight To Survive” album.

The intro reminds me of Dokken’s”Breaking The Chains” from 1983 and Dio’s “Evil Eyes” from 1984. It’s got a verse riff that Neil Young would make famous in “Rockin In The Free World”. Of course, Neil Young’s song was released 5 years later in 1989. Progress is derivative.

Listen to the interlude riff before the solo section. The Thrash movement would have been proud.

9. Wait

“Wait” as a song didn’t connect with me right away however the Vito Bratta lead break made me want to smash my guitar in pieces. It was my first introduction to White Lion and back in 1988, it would be a while before I heard the full “Pride” album.

You see, once upon a time there was MTV (when it used to play music clips only) and man that show had some serious traction. We were addicted to it. Once MTV put a video clip in rotation, the band associated with the video clip would be brought to the masses. If we liked the band/act, we could purchase their music. It was exciting and it got people talking.

This is what “Wait” did for White Lion, and the lead break cemented Vito Bratta as a Guitar Hero. The path that “Wait” travelled was a product of the Gatekeeper controlled music business.

“Wait” was released on June 1, 1987, however it took another seven months before MTV picked it up and started airing it. With the internet, after the initial publicity burst is over, most people are ready for the next thing. And if the songs are not of blockbuster quality, the act will not last seven months on the same 10 tracks. Look at Dream Theater, all the marketing dollars and corporate deals in the lead up for an album that had a six-week sales life.

On YouTube, “Wait” is available on two channels, with a combined view count of 335,387. On Spotify it has 615,593 streams. Isn’t that bizarre, how the song that broke White Lion in the Eighties doesn’t have the same traction today. Songs like “You’re All I Need” has 1,039,523 views on one channel and “Till Death Do Us Part” has 1,393,139 views on another. This is what fan power brings to the table.

8. Love Dont Come Easy

“Love Dont Come Easy” is the natural progression from “Wait”. The chord inversions sum up Vito’s style. He starts off with a D5 power chord, then that moves to the 2nd inversion which is D5/F#, then D5/G and finishing it off with an Asus4 chord.

And did anyone pick up the Journey – Don’t Stop Believin’ vibe in the intro. Neal Schon does pull offs, Vito does tapping with hammer – ons and pull offs. That idea would have to have come from Zito as he was working with Bad English and Neal Schon in 1989.

It is a great pop song however the audience outside of the hard rock circle don’t know about it. On YouTube, it has 595,733 views on one channel and on Spotify it doesn’t rate in the Top 10.

7. Fight To Survive

Fight To Survive – musically brilliant. It’s got that Randy Rhoads “Believer” merged with “Suicide Solution” vibe in the intro. That is the connection for me.

Who isn’t a sucker for a verse that has volume swells over a driving bass and drum groove. It is a very underrated song that got lost in all the noise.

The song is written by Vito Bratta, Mike Tramp and Nicky Capozzi. One of those rare songs that breaks away from the Tramp/Bratta team.

If you go on YouTube and search for the song you will see that it has been forgotten. However it should be remembered. This is Vito in a metal mood. The solo section as usual is unbelievable. You need to hear it to understand it. The biggest Achilles Heel for White Lion was the lyrical message. With a song like “Fight To Survive”, the message that Mike Tramp tried to get across didn’t really resonate. Which is a shame due to the fact that the vocal melody is really strong.

6. Hungry

After purchasing the “Pride” album, breaking the shrink-wrap and dropping the needle, my ears got assaulted with that riff. That intro riff. I love it. It is heavy and melodic.

“Hungry” was perfect for 1987. It fit the time and the vibe. Bratta really goes to town on this song. On YouTube, six user channels have it up for a combined view count of 274,679. The version that has the most views is the White Lion 2005 version without Vito, performing it live.

Listening to this song again I have come to the conclusion that Vito is the star in all of the songs. The guitar takes centre stage on everything.

5. When The Children Cry

I love acoustic guitar and Vito showed himself to be a true master of it. It was very reminiscent of Randy Rhoads. Of course, Malmsteen was no slouch either when it came to playing the acoustic.

A song that can have multiple meanings and my interpretation of the song is that it from the viewpoint of an older person looking at the state of the world and saying to themselves, how did we mess this up for the next generation coming through in this world.

This is the star of the show in relation to YouTube and Spotify. White Lion’s biggest hit based on fan power alone.

4. Cry For Freedom

White Lion had the balls to tackle the subject of apartheid when all the other bands in 1989 didn’t. It is unfortunate that the Eighties degenerated into a state of generic and clichéd derivative lyrical themes and subjects involving sex, partying and drugs. When bands branched away from that subject matter, it was very hit and miss.

White Lion fell into that crowd of misses as the label “Atlantic” would still push the pop metal or pop rock edge of the band. Music culture was built by artists taking a stand on a subject. The history of rock and metal is littered with bands that made big statements. White Lion made that big statement however it got missed.

It’s the guitar sound. The way it swells and hallucinates with each shifting chord change. You cant help but be drawn in.

“Cry For Freedom” is the kind of track that can be played when any uprising to oppression happens. It could have been played during the Arab Spring, the fall of the Berlin Wall or the Syrian Civil War. It never loses its power.

The “Cry For Freedom” video has 738,582 views on the 80s Classic Metal YouTube channel.

3. Lady Of The Valley

“Lady Of The Valley” is an epic song. What a classic intro riff. It is the sleeper hit of the “Pride” album. For some insane reason, Spotify will not play the “Pride” version and it plays a really bad version from some Greatest Hits package. Then you go on YouTube and one version is really sped up, however there is a version that is from the “Pride” album and at the right speed.

It was the perfect closer to Side A on the album.

The solo section that begins after the lyric “Yes, I’ve laid him at your feet” can make the hairs rise on your neck is that good. It’s a full blow metal song, even progressive at some stages. So many shifts and the guitar work is just amazing.

2. Little Fighter

My kids love this song. They associate themselves as “the little fighters” trying to rise up and get the world’s attention.

This is a great song because even though the song is about the Rainbow Warrior Greenpeace ship, anyone can relate to it. Any person that has been down trodden, abused and down and out for the count can relate to it.

You were one of a kind
One who’d never give it up

Any musician out there trying to make it you need to be the one that never gives up.

Rise again little fighter and let the world know the reason why

That’s all we are in life, fighters. Even Bon Jovi released a song called “Fighter” on the “What About Now” album. We fight from the day we are born to breathe, to grow, to learn and to be somebody.

1. Warsong

This is the band writing for the band and not listening to their label about writing ‘hit songs’. This song has many different styles into one 6 minute plus song. It gets the number one spot for its melodic brutality.

What are we fighting for?
When the price we pay is endless war
What are we fighting for?
When all we need is peace

As Axl Rose sang in Civil War, “I don’t need your “Civil War”, “it feeds the rich while it buries the poor”. As Bruce Springsteen sang in his cover version of the song “War”, “War, what is good for, absolutely nothing”. As Metallica sang in “Disposable Heroe’s”, “Back to the front, You will die when I say, you must die.”

We can all see the cost of war these days however we still go to war.

In the end I had a hard time picking 10 songs for this post as each song that Vito has played on all have unbelievable sections.

Standard
Copyright, Music, My Stories, Piracy, Treating Fans Like Shit

Grammy Awards

It’s a gimmick. From when Jethro Tull won the first metal award at the Grammy’s, the whole awards night and nominations has been a joke when it comes to metal and hard rock music. Hell, even metal heads said “who is Jethro Tull” when his name was announced. Jethro Tull didn’t even turn up to the awards ceremony because their label told them they wouldn’t win.

I am all in for metal music to be recognised, however it’s time to call a spade a spade. The Grammy awards for metal doesn’t recognise anything. It is a dead set joke. The Revolver awards are a step in the right direction however they are not much better as they play up to the ‘PR’ companies who assist in writing their stories. You see, we live in a different world right now where we get to choose what we want to listen to from a plethora of choices. Does anybody really care who wins or is nominated?

Having Metallica win the “Best Metal Performance” in 1990 for “One” and then in 1991 for “Stone Cold Crazy” just added to the Grammy metal jokes.

“One’s” fate was tied with the “…And Justice For All” album and that was meant for the 1989 Grammy ceremony. And seriously, for the 1991 awards, a cover song was the best that was on offer in the metal world for releases released from October 1989 to September 1990. I don’t think so.

Even in 1999, Metallica won again for “Better Than You”. For which song, I hear you say. “Better Than You.” Does anyone know from which album it was on or how the riff goes or the vocal melody? I bet that most people will answer NO.

Fast forward to the 2014 nominations. The nominations are Anthrax – “T.N.T.”, Black Sabbath – “God Is Dead?”, Dream Theater – “The Enemy Inside”, Killswitch Engage – “In Due Time” and Volbeat – “Room 24” featuring King Diamond. Scott Ian has even said that he didn’t know that Anthrax could be nominated for their cover songs.

From an artist point of view a Grammy nomination can be trumpeted as a marketing success in future promotions however it means nothing if the music isn’t great. Even in movies, who cares if a new movie has Oscar nominated actors if the movie is a dud. Same deal with music. Who cares if Megadeth has been nominated for the most Grammy’s without a win? We only care if the music is great?

Yep, Motorhead won a Grammy in 2006, beating out acts like Cradle of Filth, Hatebreed, Killswitch Engage and Slipknot. Can anyone name the track and the album it is on without Googling it. Yep, Judas Priest won an award in 2010 for a live track of Dissident Aggressor. Seriously, a live track. That is the best that was on offer.

If the music is not repeatable and if people are not listening to it, it’s time to go back and write some more songs. To think that the Grammys’ are a reflection of heavy music today is akin to saying what Loudwire rights is gospel. Did anyone read their praising review of the first Red Dragon Cartel gig? It was a shock to the 99.9% of the audience in attendance who blasted the show on Facebook and other social media sites.

NARAS is beholden to the old major label structure. That structure is going through a chaotic time and for some of it is crumbling. So what does NARAS do? They nominate what the labels push and lobby. They get it wrong year after year as their membership is declining. In other words, the current music paradigm looks for people to lead and NARAS has none.

The old paradigm is gone. Entertainment and music are owned by the fans. The days of Producers, Record Label A&R’s and Publishing people voting for who should be nominated and who should win are over. If these people think they are above the audience, then they are in for a rude shock.

Musicmetrics has shown Iron Maiden where their pirate (copyright infringing) fans are and Iron Maiden rewarded them by doing concerts there. However apart from the websites that report critically on these issues, the rest of the media ignores the story, because they are beholden to the labels or to the old newspaper system. So of course, they cannot be trumpeting the virtues of copyright infringement.

What we should be awarding is music that managed to get their message out to people. In 2013 we are inundated with so much information, so we decide to invest time into music that interests us or really connects with us.

So what is important. The bottom line is this.

If a band is at decent “star” level, they will get traction because they have proven themselves. They do not need a Grammy nomination or a Grammy win to trumpet their next album. If Megadeth releases another stiff album, then they can expect to do even lower numbers on their next tour, because in the end ten tracks slapped together means nothing if nobody isn’t interested. Same for Dream Theater.

The plan today is back to selling songs. The record labels wish that is not the case, however that is just denying the inevitable. Music is a hit for a reason. It’s because its good. It’s not because it won a Grammy award or got nominated for a Grammy award.

Otherwise a Grammy nomination is near meaningless. A footnote. It doesn’t service the fans. That’s the music business right now. The fans have the power. They deserve the respect.

Standard
A to Z of Making It, Music

Blowsight

Nikki Sixx is a fan and he endorsed the band on his Sixx Sense Radio show. Celebrity endorsements in other genres would normally see the endorsed act get some serious traction. However the very divisive metal and rock communities fail to pay the same attention to celebrity endorsements like other genres.

Lorde broke through because of an endorsement. Credit Sean Fanning. I got into the band Avatar because Zoltan Bathory endorsed them during the “American Capitalist” tour. Endorsements from our heroes makes us pay attention. However in the end musicians endorse little. Google “musicians endorsing musicians” and you don’t really see any list that Google can recommend. However you see a lot of pages on musicians that HAVE endorsements with manufacturers.

Anyway, someone who is famous said that Blowsight are great. So the band gets a look. Now it is up to them to capitalise on it. Bands don’t get a lot of chances in the music business. They need to deliver when they do get the chance. And it is always about that one song. If the song is okay, kiss that chance goodbye. And that brings me to Blowsight.

First YouTube. The official video clip for “This Pain” is sitting at 28,651 views. The official video clip for “Hit On The Radio” is sitting at 16,874 views. The official video clip for “Days Of Rain” is sitting at 72,837 views. Hardly earth shattering numbers, especially since “Hit On The Radio” is talked up as “the song”.

However their cover version of Lady Gaga’s “Poker Face” is sitting at 120,231 views on one user channel and 55,918 on another user channel for a combined view of 176,149. Their cover of Britney Spears “Toxic” is sitting at 119,072 views on a different user channel. So for two cover songs, the view counts total 295,551. There is a fan base there for sure that can be monetized.

However the two most viewed YouTube videos are on user channels and not on the official Blowsight channel. Actually there is no Blowsight channel. The official videos mentioned previously are on the Fastball Music Label channel. This is a big mistake on their part.

Spotify has the following list as today;
1,272,112 streams for “Bandit For Life”
1,031,547 streams for “Poker Face”
430,068 streams for “The Simple Art (of Making You Mine)
357,917 streams for “Toxic”
266,551 streams for “I Wish You 666”
143,881 streams for “Invisible Ink”
60,108 streams for “Hit On The Radio”
50,681 streams for “It’s Me You’re Looking For”
49,634 streams for “Through These Eyes”
32,553 streams for “Back Where We Belong”

To put into context the million dollar stream figures for the songs “Bandit For Life” and “Poker Face”. Dream Theater is a world-renowned and Grammy nominated band and their song “On The Backs Of Angels” has 1,205,759 streams. Blowsight is more or less a small-scale Swedish based band.

Remember the best artists of the Sixties and Seventies became famous because of cover songs. Look at Jimi Hendrix. “Hey Joe” and “All Along The Watchtower” come to mind immediately. Linda Ronstadt’s fame came because she took other peoples forgotten songs and made them hers. Led Zeppelin even covered songs and called them their own.

Blowsight – Destination Terrorville

It was late in the afternoon at work, my head was fried and then “Destination Terrorville” filled my ears pace through my budget TDK ear pieces. What can I say, I stuck with TDK during the cassette wars, so their name still resonates with me.

For an album that was released in 2007 it sure sounds fresh and new. Of course, I wanted to know more, so I Googled them.

Of course they are from Sweden. Stockholm to be precise. Another Swedish act like Avatar, April Divine, Takida, Corroded and Days Of Jupiter trying to make a difference in the modern rock scene. The roots go back to 2001 and they released demos of their material on the internet and allowed listeners to freely “collect ‘em all!”. Hey what a great idea, competing with free to get some market share.

Back in 2007, front man Nik Red was known as Niklas Fagerstrom (of course a totally perfect rock star name and a scene from the movie “La Bamba” comes to mind right now. You know that scene where Richard Steven Valenzuela is told to shorten his name to Ritchie Valens, so that he has more mass appeal).

My first impression is that it is very reminiscent to two bands I dig. One is Evans Blue, the other is Breaking Benjamin.

They are a band that is able to take the best bits of the pop, rock, metal and punk worlds. In the end it still comes across as modern rock/metal. That is not a bad thing, however it is a very crowded marketplace and they need to be really great at what they do.

“All That Is Wrong” has got a sleazy middle eastern sounding bass line that is reminiscent to Tool “46 x 2” especially when the guitars crank in. The verses are punchy and syncopated and it makes up for the Chorus that falls flat.

“Over The Surface” has a very classical sounding arena rock chorus that is very reminiscent to the style of Finnish band “The Rasmus.”

“Red Eyes” is Alice In Chains/Soundgarden with a Euro Metal vibe. In the vocal delivery, you can hear the influence of Nick Hexum’s (311), Phil Anselmo (Pantera) and Layne Stayley/Jerry Cantrell (Alice In Chains)

“Bus Girl” has got this classical Beethoven vibe as well. It is a minor key song and you can feel the sadness fill the headspace. It is one of the best songs on the album and it was a bonus track.

“If You Were Me” is a great track, starting off with echoed natural harmonics but a ballad it is not. It has a lot of different genre hoping styles in it.

“How I Get What I Deserve” is canvassing Three Days Grace and any song off the “One-X” album.

“The Simple Art (Of Making You Mine)” sees Blowsight turning into Papa Roach.

All the songs are good, but not great.

Blowsight – Life And Death

This album was released in 2012 and it’s damn good. It has that anything goes attitude with some tasty shredding along the way.

“Sun Behind The Rain” has an unbelievable pop hook in the chorus and it comes from out of nowhere as the verses are syncopated head banging heavy rock.

“Through These Eyes” is a combination of all the Top 40 genres, ranging from pop rock merged with R&B and hip hop. Think Coldplay, Black Eye Peas, Red and Linkin Park.

“Surprise” has a tasty intro. It grabs you from the outset.

“Hit On A Radio” is a replacement for Good Charlotte since the band is on hiatus.

“This Pain” is melodic metal in a certain “In Flames” kind of way.

“Blackout Time” starts off like a Beyonce/Destiny Child song.

“Red Riding Blues” starts off with a cabaret swing feel.

“Dystopia Part II” starts off with a Muse feel and then it enters Avenged Sevenfold territory. The bio states that the song is “the off­spring of Queen’s “Bo­hemian Rhap­sody” mating with “November Rain” by Guns N Roses”.

“It’s Me You’re Looking For” is an energized cross between Avatar, Rammstein and Volbeat.

“Back Where We Belong” is System of A Down on adrenaline.

Singer Nick Red has stated that the band’s focus is “to break down the bar­riers by bringing dif­ferent genres to­gether whose fans would openly fight each other out in the streets”.

So can they break down the doors to the large U.S market?

Why am I talking about them when I am being critical?

Yes they can and I believe in them. I believe in what they are trying to do and that is important.

“Sun Behind The Rain” is the star of the show.

Blowsight needs to get out of the old school thinking, which is to release an ALBUM. The album ideology was built for a different time. This was a time when people waited for radio to play in a “new” single years after the album was released. That worked when albums had gated releases. These days the whole slab is available for free on the very day it comes out.

Do artists seriously believe that people will decide to purchase their albums 12 months later just because they liked a few songs when it came out?

That was the old gated system, where if the artists delivered enough singles, it would convert those who were unsure to financially commit. However the new game is to constantly release music so that the audience will be continually engaged and committed.

Black Sabbath released an album that got a bit of traction out of curiosity, then disappeared. It looks like all the people wanted was the tour.

Avenged Sevenfold had the album hit of the summer and are now following it up with an animated series and a mobile game.

Bon Jovi released an album, but all the people wanted was the tour. The album stiffed, however the tour was the highest grossing tour for 2013.

Dream Theater didn’t really have the material for a follow up album to “A Dramatic Turn Of Events” and the album disappeared from the conversation. They should be back in the studio right now, recording cover songs, some originals and some instrumentals. Kiss your solo albums goodbye and focus on Dream Theater.

Blowsight are going to lock themselves away to record another album. Then what.

Standard
Influenced, Music

Dream Theater need to record new music ASAP & Is Mike Portnoy being written out of Dream Theater Lore?

So I gave the DT album another spin today. Favourite tracks are still…

The Bigger Picture – By far the best song on the album (both music and vocal melodies). It’s got a few Coldplay moments in addition with a few nods to Dream Theater’s past. Petrucci talked about encapsulating the past. This song does that. Isn’t it funny what some restraint can do

Illumination Theory – This would have been the best song on the album if it didn’t have that ridiculous Jordan Rudess sound effect interlude between 7.21 and 11.05. What a waste of space and time? However the movement that comes afterwards makes up for it. All I can say, is that we have a waste of space in “The Count of Tuscany” and we have the same in “Illumination Theory”. Let’s not have it again.

The next three songs have brilliant music, however the vocal melodies just don’t have the WOW factor.

Behind the Veil, The Looking Glass and Surrender To Reason.

For some reason “The Enemy Inside” doesn’t grab me. Listening to it today, it just reminds me of “Bridges In The Sky.”

Definitely have no connection to “False Awakening Suite”, “Enigma Machine” (which is a shame as the intro is heavy and evil and it deserved to be fleshed out better) and “Along For The Ride”.

So I went back to the “A Dramatic Turn Of Events” album. Still a big fan of the songs that became my favourites after the first listen.

Songs like “On The Backs Of Angels”, “Outcry” and “Breaking All Illusions” stand up with the best that Dream Theater has written. It’s safe to add to that list “The Bigger Picture” and “Illumination Theory”.

I still believe that Dream Theater needs to go back into the studio and record a few more songs to promote the upcoming tour. Do something that the fans don’t expect?

Also is it just me or is Mike Portnoy’s lyrical influence being written out of Dream Theater lore?

Look at the songs that make up the Live at Luna Park DVD. How many of them have lyrics written by Mike Portnoy?

If you said three out of thirty-six songs, you are right.

Standard
A to Z of Making It, Music, My Stories, Piracy

Does a band have customers or fans? Read on metal heads and find out.

A customer is a person who purchases goods or services from another. A fan is an ardent admirer of a pop star, film actor, football team, etc.

So how can a band turn fans into satisfied customers that keep on coming back, again and again?

You ask any artist what kind of fan/customer they want and I guarantee you they will say statements like the following;
Fans who are loyal
Fans who spread the word
Fans who spend money on record music, concerts and merchandise
Fans who spend money on concert tickets
Fans who spend money on merchandise
Fans who interact with the band

So if artists want fans then the artists need to do more than just satisfying them. They need to bring the WOW factor to everything they do.

A lot of artists and their representatives come up with loads of dazzling ideas and packages however they are still rooted in the old record label business models.

For example;

Dream Theater has been pushing the same Super Deluxe packages since “Black Clouds and Silver Linings”. The packages have more or less been in the same format, same items and for the same price.

Avenged Sevenfold did a similar package for the “Hail To The King” album.

Five Finger Death Punch didn’t.

Trivium had album and merchandise specials happening.

Coheed and Cambria focused on the Deluxe packages.

Protest The Hero focused on their Indiegogo campaigners and the perks involved with that campaign.

What would have happened if the bands “under promised and over delivered”?

Imagine the service Roadrunner and Dream Theater would have done by giving the fans that purchased the Super Deluxe packages, a site to download the mp3’s when they found out the album leaked on the internet.

Protest The Hero did exactly that. As soon as the band found out about the leak on torrent sites, they went into action. I guess it helps to know who your fans are and to have that data handy.

Customer satisfaction is artists delivering on promises, like releasing a product when they say they are going to release it. Cough Cough, Live at Luna Park DVD.

Artists are doing exactly as they said they would and fans/customers are satisfied.

Imagine if the customers get something more than they expect, like more options, early delivery, a special download site when the album leaks, additional perks attached to the orders, access to demo’s or ideas that didn’t get developed further – I would expect the artist to end up with a very loyal and more than satisfied customer base, that can propel them into the next level of success.

It’s a simply idea. When we get a service that we don’t expect, rather than a service that we do expect the payoff can be enormous.

However under promising is not just about throwing in extras and doing things faster.

If the album is being released on Thursday 13 December, make the mp3 download available a week earlier to the fans that purchased the Super Deluxe package. “Great news, we wanted you to have the music as soon as possible. Click on the below link to download an mp3 rip of the album. No extra charge.”

It’s simple, all bands need to do is change their promise and watch satisfied customers become devoted customers. What do you think Lady Gaga and Kate Perry where doing with their “leaks” and then bringing the album release date forward. They were employing the under promise over deliver business model.

Every artist needs to be looking at making their fans become customers.

“Our audience are fans first and customers second. We really try not to annoy them.”
The above quote is from Stefan Mennerich, Bayern Munich Director of New Media, Media Rights & IT.

A soccer/football club is no different to a band or an artist. The devotion is there.

“You have to think about what the consumers want and tailor the experience to their unique interests. And the experience is also very different depending on the platform the consumer is using.”
The above quote is from Ken Fuchs, Head of Entertainment, Sports and Games at Yahoo!

This is how the record labels tailor the experience.

PRODUCT A is coming out on DATE XXXX.
IT COSTS $$$$.
PRE-ORDER it now at iTunes, Best Buy, Amazon.

Wow, what an experience for the fan.

Imagine if the above experience was tweaked.

BAND A is releasing a PRODUCT A in three weeks’ time.
GO to YOUTUBE now and watch a recording of BAND A performing the songs live in the studio. That same recording is available to be downloaded as an AVI file and an MP3 rip via BitTorrent.

BAND A is releasing a PRODUCT A in two weeks’ time.
Go to YOUTUBE now and watch the latest video clip.

MP3 downloads are available for the Super Deluxe Package orders RIGHT NOW. That’s right, this is 2 weeks before the actual release date.

BAND A is releasing a PRODUCT A in two weeks’ time.
We have a special MP3 deal from our website. For $5 you get an mp3 rip of the album, regardless of your geographical location. This is a two week sale before the official release date.

One week before the release date, the album is available for STREAMING at YouTube, Spotify, iTunes Radio and Pandora.

The sad thing is no band with major label backing would do the above because for some insane reason they still believe that the charts matter.

DREAM THEATER LIVE AT LUNA PARK DVD IS #1. THE NEW DVD FROM THE GRAMMY-NOMINATED BAND IS CURRENTLY ATOP THE SOUNDSCAN DVD CHART.

See what I mean.

Standard
A to Z of Making It, Copyright, Music, My Stories, Piracy

What Can Lorde and Spotify Teach The Metal World? Plus The Ones That Control The Talent Will Win In The Long Run

Record labels were dependent upon record sales and when the profit margins from recorded sales shifted from high margin returns to low margin returns, they screamed piracy. To them the only way they could remain in business was to have laws passed that protected their gatekeeper based business models.

However technology and innovation is always moving forward, so while the record labels are lobbying hard for new laws, at the same time they were being pulled into the future, kicking and screaming all the way.

Spotify to me is just a legal version of Napster, that has arrived in most markets. However before Spotify was even allowed to operate in certain markets, they needed to make licensing deals with the relevant record labels and publishing groups.

Spotify came into the market with the idea that they need to compete with free. And compete they did. The service even started to break artists to the masses, something that the record labels are clueless to do in current times.

Look at Lorde.
Her song “Royals” was added to Spotify on March 19th. It did nothing.

On April 2nd the song was added to the popular Hipster International Playlist by Napster founder Sean Parker. Isn’t it amazing what a little help can do and this was achieved without any dollars going into marketing. This was purely a stakeholder of Spotify, liking a song and sharing that song with the masses.

What’s that word again? Sharing.

On April 8th “Royals” appeared on the Spotify Viral Chart. What does this mean? It means that people have started to share it.

In relation to metal, I have posted previously how Dream Theater is doing it all wrong with their album release, putting money into marketing and believing that the old school scorched earth policy would bring results. It doesn’t. Sharing is what brings results. Fans sharing your music. Hey didn’t Napster do just this. Didn’t Napster allow fans to share music.

On June 10th “Royals” started to appear on radio. Remember when radio was cutting edge and used to be hip. This is proof that radio is a format that is dead and buried. This is proof that radio is always late to the party. This is proof that radio is clueless. This is proof that radio only plays what the record labels pay them to play.

So if you are an artist and your idea is to get your song onto radio, forget it. It is pointless. It does nothing for your career today.

Go on Dream Theater’s Facebook page and they are telling fans to contact their radio stations, so that “The Enemy Within” can be added to the playlist.

To use a quote from Flying High;
“Surely you can’t be serious.”
“I am and don’t call me Shirley.”

On July 9th “Royals” debuted on the Billboard Hot 100 – three months after debuting on the Spotify Viral Chart.
See how important sales are. By July 9th, Lorde was already a super mega star. It didn’t matter if she finally made enough physical sales to enter the Billboard Hot 100. She was already a success.

This is another lesson that the metal and rock world fail to learn. They still focus on the sales in the first week and the chart position. This is so old school and not a great measuring tool of reach or success, especially for new acts starting out.

But the metal world is still clueless. This is what we get from the bands, their PR companies and the various news outlets that report on metal and rock. Here are a few examples.

Loudwire: Dream Theater’s new DVD ‘Live At Luna Park’ recently entered at No 1 on the Soundscan music DVD chart.

Loudwire: Volume 2 of Five Finger Death Punch’s ‘Wrong Side Of Heaven; lands at No. 2 on Billboard 200.

Blabbermouth: “Wretched and Divine: The Story of the Wild Ones” sold 42,000 copies in the United States in its first week of release to debut at position No. 7 on The Billboard 200 chart.

See what I mean. They are still reporting on the old system. What those websites are saying is that the first week of sales is a measure of success, which I totally disagree with. If that was the case, then the first Five Finger Death Punch album was a dud, after first week sales.

August 6 – Lorde plays her first US gig in NYC.

Slow and steady wins the race. You play where there is demand. Humanity wins out in the end. Those that can play, perform live and write their own songs will win. It’s a return to the song writer. Expect a back lash against the over processed songs written by a committee.

Forget about acts that focus on big screens and pyro technics. The people are looking for human performances. It is an escape from our increasingly digital world.

“Royals” is the most shared track in the US by a new artist this year. This is what matters. The track is SHARED. It means the fans are spreading the word, getting more people to invest time and money into you.

Spotify has finally released some information as to how they pay and it sure makes an interesting read. I have posted previously about the greed of the record labels and how that greed will ultimately kill the streaming star.

So let’s get down to the nitty-gritty. Spotify pays 70% of their revenues to rights holders. The rights holders in 90% of the cases are the record labels and publishers. The same people who lobbied hard to extend copyright terms and are lobbying hard again for longer copyright terms.

So in 2013 so far, Spotify has paid out $500 million dollars to rights holders in royalties. That’s right $500 million. When Spotify pays royalties to a rights holder they provide all the information needed to attribute royalties to each of their artists. Check out the post, it sure makes interesting reading.

http://www.spotifyartists.com/spotify-explained/

So it got me thinking about business models. It looks like to me that the new record label business model of today is to ensure that they have the talent. The one with the most talent wins.

The Record Labels are the only ones putting money out there and the rule of thumb is that if you want to dominate in the music business in the future, you have got to spend. So if record labels are spending, the talent ends up on a label.

That talent brings to the record label the following;

Any songs that BAND A writes will end up with the record label for the life of the artist plus 70 years after their death (the U.K has 90 years). So if the artist is say 30 years of age when they write HIT A, then the copyright of that song will be owned by the record label for 120 years (assuming the artist lives to 80 years of age). Talk about securing their future. Now multiply BAND A or ARTIST A by all the millions of artists who are getting into deals where they sign away their copyrights.

SECURE the most talent and be a winner in the long run.

Has anyone noticed the large push from Frontiers Records in signing up talent past and present? Has anyone noticed how they are getting the Eighties legends to re-record their classics by creating modern forgeries and in the process handing over the copyrights to Frontiers? Has anyone noticed how they are getting all of these artists together for special one-off projects like Michael Sweet from Stryper and George Lynch?

Since managers and other entities are afraid to spend on artist, the ones that do so will win. If a label is not spending money, then they are not in the game. If they are not in the game, then they do not control any talent.

Standard
A to Z of Making It, Copyright, Music, My Stories, Piracy, Stupidity, Treating Fans Like Shit

What a great idea? Give the fan a choice. Lessons from Dream Theater, Trivium, Shinedown, Protest The Hero, Coheed and Cambria

Does anyone in the music business know what works or doesn’t work when it comes to marketing a band?

For some reason, a lot of the parties involved still believe in a scorched earth marketing policy. That is where the said artist is promoted everywhere and on everything.

Will a corporate deal with a large newspaper or an online news site for an exclusive pre-album release stream help an act’s career in the long run?

Dream Theater went along this route for the “The Enemy Inside” launch, the “Along For The Ride” launch and the pre-album stream.

Three corporate deals that put money in the hands of the record label however what did it do for the band?

If you followed the band, you would have seen the comments on Facebook that when the launches happened, people in other countries couldn’t access the stream and frustration turned to anger. Of course within 24 hours the problem was fixed, however fans waited 24 hours. In the era of the World Wide Web. Geographical restrictions are old school.

In addition the album isn’t really setting the sales department alight. After a six week run, it is more or less obsolete and out of the conversation. Don’t believe, type in “Dream Theater self titled” in Google search and go to the news section.

Do TV and Newspaper ads work at all in 2013?

I rarely watch free to air TV and I rarely read Newspapers. Most of the stuff I do is online. I have an “online” life. So if I visit Loudwire, Noisecreep, Metal Insider or some other music site, I do notice ads on the side for new releases. However not once have I clicked on them or decided to hear a band because of those ads. So in my view, they don’t work.

What about YouTube plays and Spotify stream counts? This is what gets me interested. When I type in a band name into these platforms the first thing I normally play is the track with the most views/streams. These stats will help a band in the long run.

For example, Shinedown’s most streamed song is “Call Me”. The fans decided that is the song they can connect with the most. On YouTube, the fans have used that song as a soundtrack to their own video clips and the numbers are staggering.

It looks like a lot of big decisions in relation to the career of the artists are made on hunches or gut feelings by the record labels. This is ridiculous in 2013.

Labels are in this business to make money. They will be looking at what makes them money.

Trivium is on Roadrunner. Their latest album moved around 50,000 units in the U.S. Is it a dud? The label will probably use that stat and say it is. However, if you look at YouTube, you will see the video clip to “Strife” has 1,093,648 views. This has more than doubled “In Waves” that is sitting at 589,175 views. Hell, it’s even greater that Dream Theater’s “The Enemy Inside” clip which is at 891,939 views. Is the new Trivium album a dud now? Of course not.

Why?

People are listening to it. The numbers are there.

The labels flushed out Protest The Hero. The band then went the fan funding route. That route also gave them access to data. The data is a list of fans. Once an act employs a data model, they will start to get wins on the board. Once a band starts winning, others will gravitate to them.

On YouTube, the Underbite video has 137,339 views. The Clarity video has 163,773 views and the Drumhead Trial video has 250,972 views. For an independent band, those numbers are good.

Coheed and Cambria employed a data model with “The Afterman” releases? They put the focus on the deluxe packages. Those packages proved way too tempting to resist and guess what; thousands upon thousands of Coheed fans signed up to their modlife website and purchased. In the process, Coheed and Cambria made sales and gathered data of their hard core fans. That data list is close to 100,000 people.

With that Super Deluxe purchase, came the VIP Meet and Greet perk. So as long as you purchased a normal concert ticket, you had the VIP pass for meet and greets already and you could purchase another pass for a friend a discounted rate. What a loyalty program.

For example, I purchased “The Afterman” deluxe edition. A VIP pass came with this purchase. Then when Coheed and Cambria announced a Sydney show, I purchased two concert tickets at $66 each. Then I went on line and purchased another VIP pass for $15 for a friend of mine. This entitled us to early entry into the venue for either a special acoustic performance of one of the band members or a meet and greet.

Due to the large number of people that had this perk, it ended up being an acoustic performance. However, if the numbers were low, it would have been a meet and greet. The reason why the Sydney show was a success and the Australian tour in general was because Coheed and Cambria used data to connect with their fans.

Then the band used the data to promote special merchandise releases, Comic-Con appearances, video clip releases and side project releases.

Go on YouTube. Domino The Destitute has 1,295,151 views and Dark Side Of Me has 1,144,730 views.

Then the band promoted “The Afterman” live edition. This edition involved “The Afterman” albums plus a live CD. However, if a fan had purchased “The Afterman” CD’s before and all they want is the live CD, that was also available to them. All they had to do was log in to their account and pick what they wanted.

What a great idea? Give the fan a choice.

Instead we get the normal rubbish from the RIAA and the Record Labels, about how they are losing sales due to digital piracy.

Studies have shown that Peer To Peer traffic is now below 10%. It was 60% eleven years ago.

So 11 years ago, the only choice the fans had was to buy the expensive CD or to share individual tracks. Fans picked the sharing option.

However in 2013, people don’t need to pirate anymore because there is no need to. Whatever the fans want is available for free anyway, on YouTube, Spotify, Pandora, Grooveshark and so on. It has also become easy, which is something the labels have no idea how to do. Cough Cough “DRM” anyone.

Even when artists come out bemoaning piracy they fail to understand the shift that happened in the music industry. The fans decision to pursue single tracks instead of a whole album, changed the profits from a high-margin return to a low margin return for the label.

The Lie That Fuels The Music Industry’s Paranoia
http://www.forbes.com/sites/bobbyowsinski/2013/11/27/the-lie-that-fuels-the-music-industrys-paranoia/

Peer To Peer Traffic is Down
https://www.sandvine.com/pr/2013/11/11/sandvine-report-netflix-and-youtube-account-for-50-of-all-north-american-fixed-network-data.html

Standard
Uncategorized

Where Is The Loyalty Program in the Music Business?

Why is that bands have no idea who their fans are? They are clueless.

Today, we live in a world of loyalty schemes. If you shop at any major retailer there is a pretty good chance that you have signed up to their loyalty scheme and after you spend a certain amount of dollars with them, you get a discount or some other reward for your next purchase. Some of the loyalty schemes (especially around gaming) invite the most loyal and regular customers into the store for a two-hour huge sales event that is especially designed for these types of customers.

So why isn’t this happening in the music business.

Let’s start with the live business.

Why is that the regular customers of the artists are not courted and rewarded. These are the people who purchase the super deluxe packaging. These are the people who purchase meet and greets on a regular basis.

For some reason these people cannot be given discount tickets to the shows or given an extra ticket to bring a friend who might not otherwise choose to attend.

A regular customer/fan is much more valuable than an inactive one.

However artists are clueless to these people as they have always relied on the labels to promote them and bring fans in. In addition, the recorded business has always relied on the transactions to take place between intermediaries.

Therefore, the data sits with these sellers. No wonder the recording business is in a state of flux.

Let’s use Dream Theater and Avenged Sevenfold as an example (solely because they had Super Deluxe packs selling for over $100).

For example, iTunes and Amazon would have the data on the fans that purchased their new album, along with a history of other purchases.

I would assume that Roadrunner would have the data on the fans that purchased the Super Deluxe packages from Dream Theater and Warner Bros would have the data on the fans that purchased the Treasure box from Avenged Sevenfold.

Live Nation or Ticketmaster/Ticketec would have the data on the fans that purchased tickets to the live shows.

Spotify and Pandora have the data on which fans streamed the new album and which fans continually stream Dream Theater And Avenged Sevenfold songs.

Musicmetrics put out reports that show various internet behaviours of fans for a lot of bands especially around BitTorrents.

Soundscan shows the units moved in relation to sales.

YouTube has view count metrics.

Now, imagine if Dream Theater or Avenged Sevenfold had the above information. Would they know what to do with it? Imagine if they had all that information and they see a trend of certain fans appearing as buyers of music and tickets. Those same fans are constantly streaming their songs. Those same fans are always appearing on Facebook and Twitter. Those same fans are buying merchandise from the bands own web store.

It is those fans that need to be rewarded. They are a bands best asset.

A lot of the independent bands are collating stats like these. Protest The Hero recently rewarded fans that got other fans to contribute to their funding campaign with additional perks and free passes into live concerts.

Why can’t the label backed bands reward their loyal customers? Everything is full price when it comes to music.

In relation to the live show, once upon a time everyone could attend as ticket prices where low. Then society started changing and suddenly a new market started to appear that charged a higher fee for a Section A pass and less for a Section B. So of course, a battle started for the best seats.

Then people who didn’t generally like rock music wanted to say that they went to the next Rolling Stones concert or the next Kiss show or the next Bon Jovi show and claim that they had front row seats.

Then Section A passes started to be tiered, with names like Platinum, Gold, Silver and Bronze. Each tier came with a ridiculous price tag.

The hard-core fans started to dig even deeper.

To prove my point, I have a banker friend who has seen Bon Jovi once and paid $1200 for the Platinum ticket a few years back.

I have a work colleague who has seen Bon Jovi over 40 times in various parts of the world. She even planned her US trip to take in cities that Bon Jovi was playing at and got tickets to all of the shows along with meet and greets.

I have seen Bon Jovi on two occasions and I am taking my family to see the band in 10 days’ time in Sydney. That makes it 3 for me.

So the banker friend has outlayed $1200 for a Platinum ticket. He is not going to watch the current show because he has seen Bon Jovi once and it was cool to say that he has seen Bon Jovi in his lifetime.

The crazed work colleague has outlayed over $20,000 on Bon Jovi tickets, purchasing various meet and greets around the world. That same work colleague purchased Bronze tickets for the upcoming Sydney show. She is back again.

Me personally, I have outlayed close to $1400 on tickets to three concerts. The current Sydney tickets cost me $1100 for 4.

So has the band rewarded my work colleague. She is one of many fans that are super loyal to the band and yet they still have to queue up online and fight for premium tickets, only to find out that only a small amount got allocated to the selling agency and the rest are given to the secondary market. Where is the bands loyalty to these kind of fans?

In general where is the loyalty at all.

Standard
A to Z of Making It, Music, My Stories, Treating Fans Like Shit

What does Vito Bratta, Chris DeGarmo, Richie Sambora, Iron Maiden and Dream Theater have in common?

The top four searched items that bring people to the Destroyer Of Harmony site are as follows;
1. Vito Bratta or Vito Bratta 2013
2. Chris DeGarmo or Chris DeGarmo 2013
3. Live At Luna Park DVD (during the period of no information on the status of the release)
4. Richie Sambora

When someone types in Vito Bratta or Vito Bratta 2013 in Google, there is a very good chance they will end up at Destroyer of Harmony.

The posts on Vito Bratta are like are like a slow hit burner for the site. People are really interested to find out what he is doing. Since he doesn’t have a social media presence himself, it’s up to hard-core fans to keep his talent going. All I am doing is trying to connect the past with the present for Vito.

Isn’t it a coincidence that all the searched topics have a lot of question marks?

The Jon Bon Jovi and Richie Sambora split was very vague and even though Richie Sambora said recently he just wanted to spend time with his daughter, Jon Bon Jovi still wants an explanation as stated in a recent interview he did with the Herald Sun.

“… he was never fired, we certainly have no animosity and when the tour is over he can come and see me and Tico and Dave and explain what happened.”

Fans want to know what the hell is going on. They want to know what their heroes are doing. We live in an information society, now more so than ever.

Vito Bratta is leaving money on the table here. The glory days of 1988 are long gone. The glory days of someone putting a sizeable offer on the table are also long gone. The “guarantee concept” is fading. Promoters are waking up. They are starting to look at different models.

There is no point in giving an artist $200,000 a show based on what they did twenty years ago. What are they worth today?

Vito Bratta touched on this “up front guarantee” when he did the Eddie Truck interview back in 2007. He was open to the idea of White Lion reforming; however he needed to know that if he left his house, there would be something there to keep the lights running and the bills paid. In other words he was looking for a guarantee and that was something a lot of the promoters did not want to do.

Mike Tramp does his normal thing, playing small venues and clubs, sharing in the takings with the owners. There is no guarantee in what he does however it is a source of income and it gets him out there, connecting with people.

No one is guaranteed of making it in the music business. That is the nature of art. It is subjective. People will either connect on a large-scale or a small-scale.

The bottom line is this; Vito Bratta has a hard-core fan base. It is a niche audience that is made up of Eighties Hard Rock fans and Guitar Enthusiasts. It is a market that has been waiting for a long time for something new and that is why his name is searched out every day.

Chris De Garmo is missed. There is no guarantee that if he remained in Queensryche everything would be rosy and of high quality. However with the current debacle with the two Queensryche bands and a looming court case over the name, the Queensryche fans are looking for a shining light in all of this. And that light is Chris DeGarmo. He got out before it all went south.

People want to know what his thoughts are on the two Queensryche bands that are doing the rounds. They want him to create new music. They want him to step back in and save the band name.

As with everything there is no guarantee that if he does step back in, it will all work. And that is the issue. Is Chris DeGarmo prepared to leave his family for something that is not guaranteed. If he had some data that could advise him, then maybe he could commit.

In my opinion, data is actually the biggest currency in the music business however it still remains relatively untapped.

Has anyone seen the data that Musicmetric puts out?

Iron Maiden is the most heavily BitTorrent’ed band in Brazil. Brazil is also one of the biggest file sharing countries. What does this data tell Iron Maiden? It tells them that they have fans in Brazil that love music. It tells Iron Maiden that they need to get Flight 666 to South America and turn these free file sharing fans into concert ticket paying fans.

Having the data available to track where a bands fan base is more vital and more important than how many units an artist sold from a recorded product.

Iron Maiden has not sold great numbers in South and Central America since Peer to Peer Sharing started. However, they have toured the continent on a yearly basis, selling out large stadiums in the process and heaps of merchandise as well.

In relation to Dream Theater, the whole Live at Luna Park DVD/CD/Blu-ray release was a debacle. The fans wanted answers. Their Facebook page had thousands of comments from fans, all asking what is happening with the DVD release. The responses went unanswered for about eight weeks before Dream Theater made any comment on the delays.

Up until 2005, Dream Theater more or less avoided South America due to the “what they wanted to be paid so that they can bring the full show vs. what the promoters wanted to pay”.

This is what Mike Portnoy had to say on South America, on the Ytse Jam Bootleg DVD live release of their Santiago, Chile performance that took place on June 12, 2005.

“..the promoters in South America were apprehensive to give us what we would normally get to put on a show not knowing what the turnouts would be like. So in order to finally do a proper tour of South America, we agreed to bite the bullet and strip down; do the tour completely barebones so the promoters could feel out what to expect on future tours.

Well, surely they must have been shocked (as were we) when 20,000 people showed up for our very first show in Santiago, Chile.”

There you go; both the promoters and the band had no idea about the size of the fan base. Dream Theater avoided South America due to a hunch. That hunch is “hey the guys are not moving a lot of sales in Brazil so that must mean that they have no fan base.” Even for 2005, this line of thinking was outdated.

There is change coming to the live business. It’s slow but it is happening. What is a ticket worth these days for a concert? Normally, a number is pulled from somewhere and the promoters go to market to see if the fans are willing to pay for it. If the tickets don’t sell, then discounting begins and that more or less alienates the true hard-core that paid top dollar up front.

This even happened to Dream Theater when they played Sydney on the Black Clouds tour. A fortnight before the show, the tickets went to half price, just so they could fill the venue (that more or less sold out two years prior).

In the end the fans are an artists best asset. Treat them with the respect they deserve and not like the rock star that is portrayed in the Protest The Hero song, Underbite.

Iron Maiden article http://www.theguardian.com/music/2013/nov/29/iron-maiden-llp-stock-exchange

Jon Bon Jovi Herald Sun article http://m.heraldsun.com.au/entertainment/music/jon-bon-jovi-reflects-on-his-latest-and-most-challenging-world-tour/story-fni0bvjn-1226771962259

Standard
Uncategorized

Music Isn’t Just About Record Sales

Change is hard and in the end it is always worthwhile. There is a cliché that goes that after being fired or rejected or dumped one door closes and a million other doors open that will lead to a better place. It is true, however the main part that nobody talks about is how long it’s going to take to get to that better place.

The highs of success and fame are brief. It begins to fade and then what are you going to do next?

Vince Neil

On July 6, 2013, Vince Neil played a solo show in Mexico City. The venue was Jose Cuervo Salon. The capacity of the venue is 1,500. The attendance was 64 people. That’s right, less than 5% of the total venue size. Total Gross sales for the night was $2,286. There was only one ticket price at $35.72. So does anyone really care about Vince Neil outside of Motley Crue? Based on the ticket sales, Mexico sure don’t.

What a hard truth that is? Music is a tough business and this is what happens when you go out every night with Motley Crue and sing out of tune. Also why is he touring. He hasn’t released anything new recently. Also when he does tour, all he does is play Motley Crue songs. No one wants to hear Vince Neil do Motley again. I don’t know why, as there are some great songs in the Vince Neil catalogue that fans would love to hear live.

His debut album “Exposed” celebrated 20 years this year. He should have commemorated that release? It is a great album and there is an audience for it. It might mean he plays smaller venues that fit a couple of hundred. However he needs to sing in tune to get people to come back time and time again.

It is a good thing he is getting into the restaurant business and the Tequila/Wine business.

Classic Rock and Southern Rock Rule in Gilford, New Hampshire

On July 3, 2013, the Gigantour tour hit Gilford, New Hampshire. The venue was Meadowbrook. The capacity of the venue is 6,657. The attendance was 1,308. That’s right, 1,308 people turned up to watch Megadeth, Black Label Society, Device and Hellyeah. Total Gross sales for the night was $49,860. There was three tiers of ticket prices ranging from $42, $33 and $23.75.

My first opinion was that the low attendance is due to the poor recent albums put out by the bands involved. Don’t get me wrong, all of those albums are worthy of a listen, but there is nothing really engaging to go back for seconds.

This show should have been a sell-out. The Gigantour tour has never hit Gilford, New Hampshire before. So it is not a market that has seen the Gigantour tour before. However, if you take just the town of Gilford and its population of 7000, then you see it is a small market and the attendance of 1,308 people is not a bad result. Add to the mix that other rock shows are playing the same venue in the weeks leading up to the Gigantour show and in the weeks after, you start to form a different viewpoint.

With most shows a lot of people come from surrounding towns as well. I know in Australia that Sydney is the place that most bands play, however the audience is derived from places in NSW that are a decent hour or three or five away from Sydney.

On July 9, 2013, Daughtry, 3 Doors Down, Halestorm and Bad Seed Rising also played the Meadowbrook at Gilford, New Hampshire. The attendance was 2,718 in a venue that fits 6,219 (for this shows the capacity was reduced due to the stage size). Total Gross sales for the night was $142,431. There was four tiers of ticket prices ranging from $59.50, $49.50, $39.50 and $29.50.

Again not even half full. Daughtry is a platinum selling major label backed super star. 3 Doors Down are also in the same league, although they haven’t reached the same heights as the early two thousands and Halestorm are Grammy award winners. So what’s gone wrong. Lynyrd Skynyrd and Bad Company is what went wrong.

On July 26, 2013, Lynyrd Skynyrd and Bad Company also played the Meadowbrook at Gilford, New Hampshire. The attendance was 6,671 in a venue that fits 6,671 (that’s right people, classic rock and southern rock sold out the venue). Total Gross sales for the night was $407,641. There was three tiers of ticket prices ranging from $79, $59 and $33.25.

Classic rock and southern rock trumped everyone. Lynyrd Skynyrd released “Last of a Dyin’ Breed” in August 2012 however that album was dead and buried by the July 2013. Bad Company on the other hand haven’t released anything worthwhile for a long time. However when you combine the two acts, put a 40th Anniversary name to the tour and you have people from that era interested. Lynyrd Skynyrd’s first album release and Bad Company’s formation happened 40 years ago. To prove my point, I am going to watch Bon Jovi in Sydney, because I want my kids to experience it.

Classic Rock Rules Part II

On July 19, 2013, Bob Seger and the Silver Bullet Band played a show in Winnipeg, Manitoba. The venue was the MTS Centre. The capacity of the venue is 8,397. The attendance was 8,397. Total Gross sales for the night was $724,948. There was two tiers of ticket prices ranging from $107.15 and $63.31.

Talk about turning the page. What a comeback from the man with the golden voice? Thank Metallica for their cover of “Turn The Page” in 1998. The Metallica version made Bob Seger cool with the metal community and who can forget the Metallica clip with Ginger Lynn.

Another turning point for Bob Seger’s comeback was 3 Doors Down and heir song “Landing In London” that Bob Seger sang on.

Once “Landing In London” came out in 2005, interest in Bob Seger was renewed. It was followed by a new album in 2006 and a few Greatest Hits / Live packages in between.

Guess what else is happening in the world of Bob Seger? A new album is on its way. Isn’t that like the old guard. He is hot at the moment so let’s release a new album. Why don’t the people that advise Seger release a new song first and see how it resonates with the public before dropping a slab of them.

Classic Rock III

On July 2, 2013, Alice Cooper played a show at South Bend, Indiana. The venue was Morris Performing Arts Center. The capacity of the venue is 2,552. The attendance was 1,662. Total Gross sales for the night was $77,967. There was two tiers of ticket prices ranging from $69.50 and $39.50.

This is Alice Cooper fresh from his run with Marilyn Manson that ended in June. This show was billed as “An Evening With Alice Cooper” and it was his first show in South Bend in 4 years. There is still juice in the tank of a cultural icon.

On July 28, 2013, Ted Nugent and Laura Wilde played a show in Nashville, Tennessee. The venue was the Ryman Auditorium. The capacity of the venue is 2,037. The attendance was 1,254. Total Gross sales for the night was $67,893. There was two tiers of ticket prices ranging from $59.50 and $39.50.

Just like Alice Cooper, Ted was coming off a Classic Rock run with REO Speedwagon and Styx. As with Alice, there is still life left in our favourite gun toting / wildlife hunter.

Wish they would take a leaf out of the Black Star Riders playbook? Their album, “All Hell Breaks Loose” is a great slab of classic rock songs. I was always a fan of Rick Warwick from The Almighty days so it was great to hear him rocking out again with a Phil Lynott swagger this time around, instead of a Brian Johnson swagger.

What Does A Grammy Award or Nomination Mean in 2013?

Halestorm (along with Age Of Days) played a show on June 26, 2013 at Edmonton, Alberta. The venue was the Starlite Room. The capacity of the venue was 700. The attendance was 492 and the total gross sales for the night was $12,778. There was two tiers of ticket prices ranging from $27.61 and $24.76.

Halestorm are still paying their dues. The Grammy win means nothing to today’s music public. The record labels that pay the entry fee are the ones that can compete. It’s got nothing to do with public opinion.

Hell, Dream Theater and Megadeth were nominated for Grammies last year and their current albums can’t move past the 100,000 mark in sales. If the music is great it will sell itself.

Both Dream Theater and Megadeth should look up the Wikipedia entry of “Instant Karma” from John Lennon.
“It ranks as one of the fastest-released songs in pop music history, recorded at London’s Abbey Road Studios the same day it was written, and arriving in stores only ten days later. Lennon remarked to the press, he “wrote it for breakfast, recorded it for lunch, and we’re putting it out for dinner.”

This is what both bands need to be doing. Writing some new material ASAP. Forgot about the next album or the tour coming up and go back into the studio and churn a couple of songs out. Surprise us for Christmas.

Alice In Chains is still powerful

On July 11, 2013, Alice In Chains played a show in London, Ontario, Canada. The venue was Budweiser Gardens. The capacity of the venue is 5,248. The attendance was 4,801. Total Gross sales for the night was $237,558. There was two tiers of ticket prices ranging from $56.57 and $30.90.

I can’t say I am a fan of the new Alice In Chains album. It’s pedestrian. However the fans are there. If they are there because of the old or the new or both, it doesn’t matter. The band is a quarter of a million per show band.

Power Metal Rules In Europe

On April 18, 2013, Helloween, Gamma Ray and Shadowside played a Power Metal feast in Hamburg, Germany. The venue was the Docks. The capacity of the venue is 1,500. The attendance was 1,171. Total Gross sales for the night was $51,299. There was two tiers of ticket prices ranging from $52.52 and $43.33.

You have German bands playing in Germany. Enough said. The thing with power metal bands is that they know the size of their audience. You won’t see them playing venues larger than the above size. Maybe 3000 max. it is a niche and it has a hard core and devoted fan base. They even have power metal outdoor festivals where fans even get dressed up in medieval clothing and enact sword fights and so forth.

This is a good indication of bands still carving out a living in a time where they have no promotion in the large US market. This is a good indication of bands still carving out a living in a time where people download music illegally or stream it legally.

The Black Crowes still do good business

On July 19, 2013, The Black Crowes, Tedeschi Trucks Band and The London Souls played a show in Nashville, Tennesse. The venue was the Woods Amphitheater at Fontanel. The capacity of the venue is 4,056. The attendance was 3,273. Total Gross sales for the night was $215,641. There was two tiers of ticket prices ranging from $115 and $49.50.

I watched The Black Crowes at the Wollongong Entertainment Centre on April 1, 2008. The venue had less than a thousand people in attendance in a venue that has a capacity of around 10,000, so the stage was moved heaps forward to accommodate for the smaller audience.

It was the best show I saw. They jammed, they extended songs and just had fun. Rich Robinson was the sheriff. He was the one they all looked too for when the jam starts and when the jam ends.

That is a sign of a true champion. The night before, they played to a sold out Sydney audience 70 minutes away. They could have chucked a hissy fit at the small turn out for the Wollongong show, however they didn’t. They came out and they rocked.

There is plenty of money available in music and the more people that have access to your recorded music means more fans that could turn into customers.

Standard