A to Z of Making It, Music, My Stories, Piracy, Unsung Heroes

The Entrepreneurial Spirit

Look at any band that is successful and you will see a band member with an entrepreneurial spirit. There is always that person in the band that just has that extra drive. They would go ahead and start their own label as a way to get their music out there.

Some do it out of necessity.

Twisted Sister kept on getting rejected by all the labels so Jay Jay French went and formed their own independent label to release their early singles.

Metallica couldn’t get a record deal. Then came Jon Zazula, otherwise known as Jonny Z onto the scene. He ended up hearing the demo tape “No Life ‘Til Leather” which then led to him founding Megaforce Records so that he could release their work. However, Lars Ulrich was always on the lookout for a better deal and eventually that persistence would lead to a deal with Elektra Records. Jonny Z gave them their break however it was the entrepreneurial spirit from Lars Ulrich that took them to the stratosphere.

Motley Crue had a real estate agent called Alan Coffman. He helped finance the “Too Fast For Love” album and assisted them with obtaining gear and going out on the road. Then once Motley Crue got picked up by Elektra, Coffman ran off with their advance money which led to a song called “Bastard” on “Shout At The Devil”. The band  also had Vicki Hamilton on board, who managed to get their self-financed debut album into record stores through her position as music purchaser for a chain of record stores.

Throughout it all, it was Nikki Sixx who had the entrepreneurial spirit and when Allen Kovac came on board in 1994, Sixx was given a tie-breaking vote in collective decisions of the Operations that Kovac’s was setting up. All of these changes led Motley Crue to operate independently and by the late Nineties, they gained ownership of their masters and publishing rights back from Elektra.

Joan Jett had 23 labels pass on releasing her first solo album. Out of a need to get her music out, she founded Blackheart Records with producer Kenny Laguna. This was 34 years ago. By 2014, her label is now a force to be reckoned with, via its music, clothing and film divisions.

In 2014, NO artist can afford to sit back and expect someone else to make them a star. Read any story on successful artists and you will see just how extraordinary that person has to be to overcome the odds stacked against them. If you want a real day example, look no further than Pomplamoose.  Read the article about the financial realities of an independent band. And the take away;

“We, the creative class, are finding ways to make a living making music, drawing webcomics, writing articles, coding games, recording podcasts. Most people don’t know our names or faces. We are not on magazine covers at the grocery store. We are not rich, and we are not famous.

We are the mom and pop corner store version of “the dream.” If Lady Gaga is McDonald’s, we’re Betty’s Diner. And we’re open 24/7.

We have not “made it.” We’re making it.”

Write your own story and defy the dominant culture.

Pomplamoose is the definition of being in a band today. The faces might not be as recognizable as the bands of old, however that doesn’t mean that they are nobodies. They are writing their own story.

Motley Crue didn’t go on VH1 and throw trash at each other. They did that via “THE DIRT” which ended up launching their comeback in 2004.

And never give in to impulses.

Motley Crue could have licensed their music to the “Rock Of Ages” movie and made millions, but they didn’t.

Lars Ulrich rushed in with Napster without looking at events critically and analyse both sides. Metallica is a bigger band today because of piracy. Get the statisticians to explain how Metallica can play sold out shows in China without selling any music.

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A to Z of Making It, Music, My Stories, Unsung Heroes

What Kind Of Time Is It For Musicians To Be Successful?

Today artists have the power to make, publish and become extremely successful from their own music. The need to use the almighty gatekeepers is over. Thank Napster and Sean Fanning for being real game changers and shaking up the recording business. Now every artist cane set up their own home studio and make excellent sounding recordings. They can use digital aggregators like Tunecore and CD Baby and within days, their music is sitting on Spotify and iTunes along with all of the major label backed artists.

It is a new frontier for artists and as more and more people take up these opportunities what we have is a lot of increased competition. With millions of songs still to be heard and only limited ears and time to listen, how can new music get out there. Nikki Sixx believes that everything he writes is off quality and without an avenue to get that quality heard by the fans he doesn’t have an incentive to spend time and money to create new music for Motley Crue. Gene Simmons, Joe Perry and Yngwie Malmsteen blame the copyright infringers.

Sp how do musicians get their songs heard?

There is the marketing (pitching a product) vs connecting debate.

The marketing to fans is seen as the old rock-star model while the new internet model is all about making connections with the listeners who then decide if they want to be patrons. In a nutshell, people don’t have to pay for music any more however if the music can create an emotional connection, then those listeners will choose to pay for music from their favourite artist. Look at Coheed and Cambria. They are a band that are 14 years deep into their career and their fans are loyal. The vinyl release of their 2003 album “In Keeping Secrets of Silent Earth” flew out the doors. They are content with the world and the connections that they created.

However other artists are not content and they always want more. Blame MTV for making people believe that every musician need to attain platinum sales to have a career in the music industry. This leads to a distorted definition of making it. To some, making it involves platinum albums and covers on magazines. Guess those artists are in for a rude shock. While for other hard-working artists, making it involves earning a living by creating music. If this means playing in cover bands, doing studio work, busking or whatever else needs to be done, they will do it.

Being in the right place at the right time is still bandied about. The difference today is that “place” can be anywhere. It can be a physical place or a place in the digital world. Lorde got traction from being on Sean Fanning’s Spotify playlist. Volbeat got traction in the U.S by opening up for Metallica. Bands like Motley Crue, Ratt, WASP, Quiet Riot and many other L.A acts go traction by riding the wings of a new cultural movement. Five Finger Death Punch opened for Korn and Disturbed and connected with their audiences. Periphery got traction by via online forums, message boards and a regularly-updated Soundclick account.

It’s still all about great songs, a story/narrative to tell, determination, perseverance and luck. Determination is a positive emotion that involves persevering towards a difficult goal in spite of obstacles. Determination occurs prior to goal attainment and serves to motivate the behaviour that will help achieve one’s goal.

The price of success is hard work, dedication to the job at hand, and the determination that whether we win or lose, we have applied the best of ourselves to the task at hand. (Vince Lombardi)

IN THE END, regardless of what the artist does, it is the LISTENERS/FANS that decide. The power is in their hands. And those relationships start like all relationships with a simple hello.

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Classic Songs to Be Discovered, Derivative Works, Influenced, Music, My Stories, Unsung Heroes

Dr Feelgood

Dr Feelgood had to be number 1. It was a million dollar blockbuster and the mythology around Motley Crue by 1989 supported and underpinned this blockbuster movie. The drug overdoses, the return from death, the crashed cars, the women, the drugs, the partying, the clashes with the law and the eventual “sobriety”.

You see when I was young, Dee Snider was the leader who told us to not take the crap of institutions. But it was Motley Crue that told me to smoke in the boy’s room. It was the Crue that told me to take my fists and break down the walls. It was the Crue that told me to shout at the devil and at the time “the devil” was the teachers and institutions that wanted to control me.

I would argue black and blue that “Dr Feelgood” was the greatest album ever recorded. But the truth is it was one of the better records from 1989.

It is their first album with Bob Rock, who Nikki found via Ian Astbury from “The Cult”. Remember that music is a relationship business. That is how we are meant to roll. It was recorded in Canada at Little Mountain Studios at the same time that Aerosmith was recording “Pump”. Both of the biggest party bands had committed to a healthy lifestyle, going on jogs together.

Every fan of the band could relate to “Kick Start My Heart”. Hell, every fan of music could relate to that song, and when you add the true story of Nikki’s heroin overdose to it, the mythology behind the song just keeps on growing and you get a timeless classic. A blockbuster of a song.

And Nikki Sixx has a great knack for doing tongue in cheek break up songs.

“Same Ol Situation” is about losing your girl to another girl. What a classic twist.

“Don’t Go Away Mad, Just Go Away” is pretty self-explanatory. It’s a Nikki Sixx composition where the Chorus acts as the crescendo. Hell, the Chorus doesn’t even come in until the 2 minute mark.

Then you have the usual “Sticky Sweet”, “She Goes Down”, “Slice Of Your Pie” and “Rattlesnake Shake”. We all know what the message is that the Crue wanted to put out on those songs. But what about all of the progress is derivative influences.

“Sticky Sweet” has a main riff that is reminiscent to “The Wanton Song” by Led Zeppelin. “Rattlesnake Shake” makes a nod to “Rock N Roll Hoochie Koo” from Rick Derringer in the verses and “Funk #49” from The James Gang in the Chorus. While “Slice Of Your Pie” has a big nod to “I Want You (She’s So Heavy)” from The Beatles.

“Without You” was written about Tommy Lee and Heather Locklear’s relationship from the point of view that Tommy Lee could not live without Heather. Well, I guess that song know has a different view-point and a real tacky clip to boot.

“Time For Change” is the Crue attempting to address social norms. Listen and you will hear the melody from Mott The Hoople’s “All The Young Dudes” near the end of Mick Mars solo.

But the piece de resistance is “Dr Feelgood”. Musically, it is a Mick Mars composition, that he had completely mapped out on his own. He had to take the song to the band a few times before they started to pay attention to it and it was the song that started the ball rolling with Bob Rock, after the band sent him a demo.

Sonically, its heavy and pleasing on the ear drums. Hell, there is a lot of guitar happening throughout the album. And what about the groove. When you add lyrics that deal with a drug boss called Dr Feelgood, you more or less have the basis to create a comic book character from the song lyrics. Descriptive all the way down to the type of car with primed flames.

Can you imagine Vince Neil singing for a whole day and only having one line of a lyric that was deemed usable. Yep, that was the standard set by Bob Rock. Of course a million dollar budget didn’t hurt. And didn’t they come a long way from the seven days recording session for “Too Fast For Love”. Yep, album number five left no loose ends.

“Dr Feelgood” set a new standard for hard rock and a lot of the bands like Dokken, Great White, Firehouse, Poison, Ratt and so many others just didn’t take that next step. And of course, shortly after the album was released, Metallica went to Bob Rock and said that they want their own “Dr Feelgood”. We all know how that turned out.

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A to Z of Making It, Classic Songs to Be Discovered, Derivative Works, Influenced, Music, My Stories, Unsung Heroes

Hey Stoopid

Once upon a time we purchased albums based on recommendations by the rock press. Otherwise we had no idea what they sounded like until we broke the shrink-wrap and dropped the needle. Oftentimes we were surprised. For the “Hey Stoopid” album, I bought the album based on my expectations of what Alice Cooper would do after “Trash”.

Alice Copper had a string of hit albums in the Seventies. Towards the end of the decade and in the early Eighties his output was of a poor standard. Then he started to gain some momentum with two very underrated releases in “Constrictor” and “Raise Your Fist and Yell” which set him up for the massive mainstream comeback with “Trash” in 1989 and it’s hit single “Poison”. For the dummies, “Trash” was his Eighteenth studio album. Yep, Alice’s career at that point in time was eighteen albums deep.

So when it came time to record the follow-up to “Trash” another star-studded cast was assembled.

In the record label controlled era, the label wanted to achieve the same sales as the “Trash” album or more. Anything else would be deemed a failure. So a lot of cash was thrown at every body. Advance payments got paid to the songwriters, producers and engineers upfront in exchange for any future royalties earned from the album.

The whole album is like the “Super Session” formula conceived by Al Kooper. Back in 1968, Al Kooper got guitarists Mike Bloomfield and Stephen Still to play on Side One and Two respectively of a record and all they did was cover songs. Imagine that formula today. Put someone like Zakk Wylde in a room with Jared Leto and let them hash out a few covers. Then get someone like Billy Howerdel and Justin Timberlake to hash out a few more.

The Alice Cooper “Hey Stoopid” experiment takes it to a different level in every department.

The Song Writing Club

Alice Cooper is the main lyrical force. However he is not alone. Check out the list of songwriter partners.

Bob Pfeifer was an executive at Epic Records who signed Cooper to the label plus a former musician.

Jack Ponti has a long story in the music business. Originally a guitarist and his origins go back to the late seventies/early eighties New Jersey club band called “The Rest” that also had a young Jon Bon Jovi in it. The band ended up scraping enough cash to get Billy Squier involved and in the end he did nothing to push the band. Eventually the members went their separate ways.

A song that Ponti and Jovi wrote called “Shot Through The Heart” ended up on the Bon Jovi debut album released in 1984, as well as Surgin’s debut album “When Midnight Comes” released in 1985. Of course Surgin was the next band that Ponti became involved in.

Vic Pepe is another songwriter. Actually, Ponti and Pepe are the two guys that went back and did their homework on the early Alice stuff especially “Killer” and “Love It To Death” era Alice.

Lance Bulen and Kelly Keeling from the band Baton Rouge (who of course had Jack Ponti and Vic Pepe as songwriters) make an appearance as songwriters. At this point in time, Baton Rogue had two commercially disappointing albums, however the song writing team of Ponti, Pepe, Bulen and Keeling became formidable enough to lend their talents to Alice Cooper and Bonfire.

The super talented guitarist Al Pitrelli writes one song. What a music business story Al has.

Dick Wagner was back. Yep, the same Dick Wagner that co-wrote “Only Women Bleed” with Cooper back in the mid Seventies for the “Welcome to My Nightmare”.

Zodiac Mindwarp, Ian Richardson and Nick Coler lent their talents to “Feed My Frankenstein”.

Mick Mars and Nikki Sixx from Motley Crue co-write a song and also contributed their talents on a few other songs.

Jim Vallance from Bryan Adams and Aerosmith fame is on hand to lend a hand.

Of course, the person that orchestrated the “Tras”h comeback, Desmond Child also makes an appearance.

The Producer

Peter Collins is on hand to produce having recently worked with Saraya, and notably, Rush and Queensryche. This time around, Alice Cooper wanted a sonic producer. On previous albums he wanted producers who were also song masters, somebody who could tell Alice what worked and what didn’t. That is why Bob Ezrin fit in perfectly with Alice Cooper.

“Hey Stoopid”

It’s written by Alice Cooper, Vic Pepe, Jack Ponti and Bob Pfeifer. Slash and Ozzy Osbourne make an appearance. Hard to believe that the song got no traction. Even today, on YouTube has the song at 482,974 views. Which is nothing in the grand scheme of things. On Spotify, it has a better 1,114,461 streams.

Cooper was inspired to write “Hey Stoopid” from reading sporadic mail from fans that all started to have a similar sounding theme. The title track is an anthem in the same way that ‘School’s Out’ or ‘Elected’ are and it should be heralded as such by Alice’s new generation of fans.

“Love’s a Loaded Gun”

It’s written by Alice Cooper, Vic Pepe and Jack Ponti. It’s got that “I’m Eighteen” feel and on YouTube has it at 2,268,116 views.

“Snakebite”

The sound of the rattlesnake sets the tone for the sleazy lyrics and melodies to come. It’s written by Alice Cooper, Vic Pepe, Jack Ponti, Bob Pfeifer, Lance Bulen and Kelly Keeling from the band Baton Rogue.

“Burning Our Bed”

It’s written by Alice Cooper, Al Pitrelli, Bob Pfeifer and Steve West. Joe Satriani makes an appearance.

“Dangerous Tonight”

It is an Alice Cooper and Desmond Child composition but this time is sleazy and dirty.

“Might as Well Be on Mars”

It’s written by Alice Cooper, Dick Wagner and Desmond Child. Of course it’s got that “Only Women Bleed” inspired guitar line.

“Feed My Frankenstein”

It’s written by Alice Cooper, Zodiac Mindwarp, Ian Richardson and Nick Coler.

Joe Satriani and Steve Vai communicate musically with each other throughout the song. Nikki Sixx lays down a bass groove and Elvira, Mistress of the Dark adds her sultry voice to proceedings.

“Hurricane Years”

It’s written by Alice Cooper, Vic Pepe, Jack Ponti and Bob Pfeifer. Guitarist virtuoso Vinnie Moore makes an appearance. ‘Hurricane Years’ rips off the ‘Teenage Frankenstein’ riff but it is still a powerful track in its own right,

“Little by Little”

It’s written by Alice Cooper, Vic Pepe, Jack Ponti and Bob Pfeifer. Joe Satriani is back adding his magic.

“Die for You”

It’s written by Alice Cooper, Mick Mars, Nikki Sixx and Jim Vallance. Mick Mars makes an appearance on the song.

“Dirty Dreams”

It’s written by Alice Cooper, Bob Pfeifer and Jim Vallance. Vinnie Moore adds his talents to the song again. It’s classic sleaze ridden Alice.

“Wind-Up Toy”

It’s written by Alilce Cooper, Vic Pepe, Jack Ponti and Bob Pfeifer. “Hey Stoopid”, “Feed My Frankenstein” and “Loves A Loaded Gun” got the most airplay. But they were not the best tracks on the album. It’s this song. It’s a classic and equally as good as its predecessor in “Steven”. I remember one reviewer describing it as a haunting carousel ride.

“It Rained All Night”

It was a Japanese Release Bonus Track and it’s written by Alilce Cooper and Desmond Child. The first time I heard this track was today.

Alice Cooper had about fifty songs written for this record. Songs were written with the guys from Skid Row that didn’t even make it onto the album.

Then you look at the who’s who roster of quality musicians that also played on the album.

Stef Burns did most of the guitar tracks.

Hugh McDonald played bass. I believe it was his last studio gig before becoming Bon Jovi’s payroll bass player.

Mickey Curry is on drums who came from Bryan Adams and played with “The Cult”.

John Webster is on keyboards and he is part of that Bob Rock and Bruce Fairbairn crew.

Then you look at the calibre of musicians that made up his touring band.

Eric Singer was on drums. Of course he would go to become Kiss’s mainstay drummer

Derek Sherinian was on keyboards. Of course he would go on to join Dream Theater and eventually move on to a solo career.

Stef Burns from Y&T and Shrapnel guitar virtuoso Vinnie Moore stepped up as the touring guitarists.

Greg Smith, Vinnie Moore’s bass player became the new bassist.

Alice Cooper was one of the biggest rock stars of his day. Today the youth of the world might find that hard to believe, however his output and constant musical rebirths have just added to his legend.

Listen to it and re-evaluate.

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Classic Songs to Be Discovered, Music, My Stories, Unsung Heroes

Mick Mars and Generation Swine

Mick Mars recently stated that he almost left Motley Crue during the “Generation Swine” sessions and that still to this day, he hates that album.

“Generation Swine” had two major things. The return of Vince Neil and the move to an industrial electronic sound. It was meant to be called “Personality #9” with John Corabi on vocals. Record label pressure won out in the end and Vince Neil was back in. From a record label perspective, the $3 million cost/loss of the self titled album was still fresh on their profit and loss statements.

The Crue started working on the follow-up to the self-titled album in 1995. In an interview from March 1995 Nikki Sixx mentioned that as the songs are written, they will be road tested at smaller venues under different band names. It was a back to the seventies approach, when bands used to debut new songs on the road before committing them to tape in a studio. That is why so many songs from the seventies worked well in a live setting.

I have seen Motley Crue perform a few songs from live from “Generation Swine”. “Afraid” goes down really well. “Glitter” not so much.

“A Rat Like Me” and “Let Us Prey” went down great. The funny thing about that is, “A Rat Like Me” and “Let Us Prey” were recorded live by the band during the sessions. Songs that are easy to record and write, do end up as great live songs.

The biggest Achilles heel to Generation Swine is the lack of the hit song for the genre that Motley Crue are in. When I say hit, I don’t mean number 1 on the Billboard Charts. I mean a song that the fans of the genre can latch onto. Like the song “Kick Start My Heart”. It wasn’t a hit on the Billboard Charts, however in rock circles it was a song that all the rock heads and the metal heads could latch onto. The same for “Dr Feelgood”. Moving into the self-titled album, the songs that should have led the way didn’t. “Hammered” and “Till Death Do Us Part” should have been the war cry instead of “Hooligans Holiday” and “Smoke The Sky”.

The sad thing about the state of the recording business in the Nineties was the need for bands to deliver that “genre hit song” that could crossover into the mainstream. The seventies bands didn’t think about these kinds of things. That is why they all built a career and still to this day, they can rock and roll. When the Seventies bands rolled into a studio, they didn’t need blockbuster style budgets. They didn’t need to write songs in the studio. They recorded what they played live already.

Deep Purple played “Highway Star” for at least 12 months before recording it. Same as Ted Nugent and “Stranglehold”. The list goes on, however today’s rock star doesn’t need to pay their dues on the live circuit. It’s a different approach. The band “Heartist” built their following online before they even played their first sold out concert that had record labels and managers in attendance.

Selling recordings is a high-risk business. Even the RIAA has stated that approximately 90% of the records that are released by major recording labels fail to make a profit. Profit meaning large advances less creative accounting when it comes to recouping royalties.

Regardless of the accounting employed, selling albums is a high risk game. And that is something that the record labels are not telling people about. Instead the RIAA screams PIRACY. Instead the RIAA screams ENFORCEMENT.

In the end, this quote was something that Nikki Sixx had to say about the album during its release cycle;

“We never played the game. In fact, we believe if it’s working, it should be broken.”

A truer saying I haven’t heard. Something that a lot of artists today have forgotten.

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A to Z of Making It, Music, My Stories, Piracy, Stupidity, Treating Fans Like Shit

The World According to Nikki Sixx

“When you spend nine months working on an album, all the work that goes into it and recording it, mixing it, mastering it, then you release it and it falls on deaf ears.”

“I’d rather work on two songs under that plan (exploring the idea of placing their songs in films, or signing sponsorships deals through integrated marketing with other types of companies that want to use their song specifically to reach tens of millions of people) than do eleven songs that only reach 100,000 people.”

Nikki Sixx from Motley Crue said the above in a recent interview.

The album format is dead and buried. People just don’t have the time to sit down and play an album from start to finish over and over again anymore, especially when there is so much other content out there to consume.

So what is this telling us. It all depends on which side of the argument you sit.

The record labels and the RIAA will say that this is what happens when people pirate/copyright infringe. They will call for stronger copyright enforcement.

Sociologist would say that sales of recorded music have declined due to the rise of other desirables, like apps and gaming in general. Look at the sales of the “Halo” games series by Microsoft. “Halo 4” made $220 million in 24 hours. Overall, the whole series has grossed over $3.4 billion. Have any rock bands reached that many people?

“Angry Birds” caused an app sensation in 2009, “Candy Crush” caused a bigger credit card sensation in 2013 due to its innovative in-app purchase system. What about the recent free game “Fluffy Bird”? It was free and it got downloaded 50 million times. Then the creator just pulled it.

Fans of music will still listen to music, however music now has to play on a crowded field compared to the Eighties. We had music on terrestrial radio, LP’s, CD’s and Cassettes. The profit margins on these items were huge for the record labels.

In 2014, we have music on LP’s, CD’s, on iTunes, on streaming sites, on Amazon, on terrestrial radio, on internet radio, on YouTube, on various other downloading sites, both legal and illegal. The profit margins vary from high to low on the various ways we consume music.

In addition, we also have television on Free to Air, Pay TV, Internet TV. We have movies on streaming sites, at the cinemas, on pay TV channels, on DVD’s, on BluRays, on various other downloading sites, both legal and illegal. We have Games on PC’s, Consoles and Apps. We have books electronically and on paper. We have Facebook and Twitter to connect. More time is spent on these sites than listening to actual music.

Fans of Motley will say this is a product of the times. It’s a singles market. Daft Punk released an album, however it turned out that it was the song “Get Lucky” that people actually wanted. The single format works well for pop music.

However, metal and rock fans are still stuck in the album ideology.

Dream Theater released an album without a decent single and after six weeks, it’s US sale run was over. However, they are happy to do that every two years. They know that their livelihood is touring.

Protest The Hero organised distribution deals with other labels for “Volition”, however it was all for nothing, as the 8000+ hard core fans already had a digital version of the album via the Indiegogo Campaign. It’s just a shame that the perks still haven’t arrived, almost 5 months after the release date.

Other fans will say, that Motley Crue should release something worth buying and that they will buy it. Motley Crue released “Sex” in 2012. Since I am on the Motley Crue email list, it was offered as a free download for 24 hours when it first came out. I went and downloaded it. It is classic Crue and a great song to add to the set list.

James Michael from Sixx A.M. also released a single called “Learn To Hate You” in November, 2012. It only has 116,034 views on James Michael’s YouTube channel, while Motley Crue’s “Seek” has 108,038 views on their Motley Crue Vevo Channel and 449,397 views on a user channel called Lachi James.

So from reading Nikki’s views on new music, I believe now that the release of “Sex” from Motley Crue and “Learn To Hate You” from James Michael was an experiment in how can an artist release a song and reach millions of people.

How many people would have acted quickly enough to download the song as a freebie within the 24 hour window?

How many people from a certain city would have purchased the song via iTunes after hearing Motley Crue perform it on the Kiss tour while they were in that city?

How many people would have downloaded the song illegally?

How many people viewed a YouTube post of the song?

How many people streamed and shared the song?

If a band wants to monetize and have reach, they need to create and keep on creating. They need to release everything on YouTube and Spotify and iTunes all on the same day. It is better for the band to control the YouTube releases than allowing others to monetize their content.

So what is happening with Sixx A.M.?

The new album has been talked up a fair bit by Nikki via his Facebook posts. New music for them has been in the pipeline for a while. So is it because Sixx A.M is classed as a new band, radio will play them. Terrestrial radio is dead. That format is dead. The opportunities are all on line now.

I consider Nikki Sixx a musician. A musician by definition is someone who creates music. And that is what musicians do when they are hungry. It is all about the music and only the music. But, once they reach the top and start focusing on the trappings, the music part starts to fade away as the focus moves to keeping what they have attained.

Musicians took risks and stood for something. They made money, they blew money, they did drugs, they made money again. Rock stars did it their way. That is why we flocked to them. That is why we became fans. They represented an attitude, a sense of freedom that connected with us.

As a fan of Motley Crue, I am disappointed that there decision to make new music is because on money and reach. The people that want new Motley Crue music will get it. So why don’t they service those fans.

And the Final Tour. Serious. They just finished touring. Kid Rock did a tour with $20 concert tickets. His risk paid off. All his shows sold out and those $20 ticket fans got converted into Kid Rock fans. Digital sales increased. Merchandise sales increased. Streams increased. Kid Rock went on that tour without a guarantee that he will be paid. He played the game without a safety net.

However, no one is keen to follow in his lead. Everyone wants that contract from Live Nation, the cash up front, the guarantee. The artist, along with their managers, agents, enablers, handlers, the pet dog and whoever else is attached to the entourage, want the money first and to leave the onus of recouping to the promoter.

Come on Crue. Put all of your issues aside and record a decent amount of music and get it out there.

http://ultimateclassicrock.com/motley-crue-no-final-album/

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A to Z of Making It, Music

Blowsight

Nikki Sixx is a fan and he endorsed the band on his Sixx Sense Radio show. Celebrity endorsements in other genres would normally see the endorsed act get some serious traction. However the very divisive metal and rock communities fail to pay the same attention to celebrity endorsements like other genres.

Lorde broke through because of an endorsement. Credit Sean Fanning. I got into the band Avatar because Zoltan Bathory endorsed them during the “American Capitalist” tour. Endorsements from our heroes makes us pay attention. However in the end musicians endorse little. Google “musicians endorsing musicians” and you don’t really see any list that Google can recommend. However you see a lot of pages on musicians that HAVE endorsements with manufacturers.

Anyway, someone who is famous said that Blowsight are great. So the band gets a look. Now it is up to them to capitalise on it. Bands don’t get a lot of chances in the music business. They need to deliver when they do get the chance. And it is always about that one song. If the song is okay, kiss that chance goodbye. And that brings me to Blowsight.

First YouTube. The official video clip for “This Pain” is sitting at 28,651 views. The official video clip for “Hit On The Radio” is sitting at 16,874 views. The official video clip for “Days Of Rain” is sitting at 72,837 views. Hardly earth shattering numbers, especially since “Hit On The Radio” is talked up as “the song”.

However their cover version of Lady Gaga’s “Poker Face” is sitting at 120,231 views on one user channel and 55,918 on another user channel for a combined view of 176,149. Their cover of Britney Spears “Toxic” is sitting at 119,072 views on a different user channel. So for two cover songs, the view counts total 295,551. There is a fan base there for sure that can be monetized.

However the two most viewed YouTube videos are on user channels and not on the official Blowsight channel. Actually there is no Blowsight channel. The official videos mentioned previously are on the Fastball Music Label channel. This is a big mistake on their part.

Spotify has the following list as today;
1,272,112 streams for “Bandit For Life”
1,031,547 streams for “Poker Face”
430,068 streams for “The Simple Art (of Making You Mine)
357,917 streams for “Toxic”
266,551 streams for “I Wish You 666”
143,881 streams for “Invisible Ink”
60,108 streams for “Hit On The Radio”
50,681 streams for “It’s Me You’re Looking For”
49,634 streams for “Through These Eyes”
32,553 streams for “Back Where We Belong”

To put into context the million dollar stream figures for the songs “Bandit For Life” and “Poker Face”. Dream Theater is a world-renowned and Grammy nominated band and their song “On The Backs Of Angels” has 1,205,759 streams. Blowsight is more or less a small-scale Swedish based band.

Remember the best artists of the Sixties and Seventies became famous because of cover songs. Look at Jimi Hendrix. “Hey Joe” and “All Along The Watchtower” come to mind immediately. Linda Ronstadt’s fame came because she took other peoples forgotten songs and made them hers. Led Zeppelin even covered songs and called them their own.

Blowsight – Destination Terrorville

It was late in the afternoon at work, my head was fried and then “Destination Terrorville” filled my ears pace through my budget TDK ear pieces. What can I say, I stuck with TDK during the cassette wars, so their name still resonates with me.

For an album that was released in 2007 it sure sounds fresh and new. Of course, I wanted to know more, so I Googled them.

Of course they are from Sweden. Stockholm to be precise. Another Swedish act like Avatar, April Divine, Takida, Corroded and Days Of Jupiter trying to make a difference in the modern rock scene. The roots go back to 2001 and they released demos of their material on the internet and allowed listeners to freely “collect ‘em all!”. Hey what a great idea, competing with free to get some market share.

Back in 2007, front man Nik Red was known as Niklas Fagerstrom (of course a totally perfect rock star name and a scene from the movie “La Bamba” comes to mind right now. You know that scene where Richard Steven Valenzuela is told to shorten his name to Ritchie Valens, so that he has more mass appeal).

My first impression is that it is very reminiscent to two bands I dig. One is Evans Blue, the other is Breaking Benjamin.

They are a band that is able to take the best bits of the pop, rock, metal and punk worlds. In the end it still comes across as modern rock/metal. That is not a bad thing, however it is a very crowded marketplace and they need to be really great at what they do.

“All That Is Wrong” has got a sleazy middle eastern sounding bass line that is reminiscent to Tool “46 x 2” especially when the guitars crank in. The verses are punchy and syncopated and it makes up for the Chorus that falls flat.

“Over The Surface” has a very classical sounding arena rock chorus that is very reminiscent to the style of Finnish band “The Rasmus.”

“Red Eyes” is Alice In Chains/Soundgarden with a Euro Metal vibe. In the vocal delivery, you can hear the influence of Nick Hexum’s (311), Phil Anselmo (Pantera) and Layne Stayley/Jerry Cantrell (Alice In Chains)

“Bus Girl” has got this classical Beethoven vibe as well. It is a minor key song and you can feel the sadness fill the headspace. It is one of the best songs on the album and it was a bonus track.

“If You Were Me” is a great track, starting off with echoed natural harmonics but a ballad it is not. It has a lot of different genre hoping styles in it.

“How I Get What I Deserve” is canvassing Three Days Grace and any song off the “One-X” album.

“The Simple Art (Of Making You Mine)” sees Blowsight turning into Papa Roach.

All the songs are good, but not great.

Blowsight – Life And Death

This album was released in 2012 and it’s damn good. It has that anything goes attitude with some tasty shredding along the way.

“Sun Behind The Rain” has an unbelievable pop hook in the chorus and it comes from out of nowhere as the verses are syncopated head banging heavy rock.

“Through These Eyes” is a combination of all the Top 40 genres, ranging from pop rock merged with R&B and hip hop. Think Coldplay, Black Eye Peas, Red and Linkin Park.

“Surprise” has a tasty intro. It grabs you from the outset.

“Hit On A Radio” is a replacement for Good Charlotte since the band is on hiatus.

“This Pain” is melodic metal in a certain “In Flames” kind of way.

“Blackout Time” starts off like a Beyonce/Destiny Child song.

“Red Riding Blues” starts off with a cabaret swing feel.

“Dystopia Part II” starts off with a Muse feel and then it enters Avenged Sevenfold territory. The bio states that the song is “the off­spring of Queen’s “Bo­hemian Rhap­sody” mating with “November Rain” by Guns N Roses”.

“It’s Me You’re Looking For” is an energized cross between Avatar, Rammstein and Volbeat.

“Back Where We Belong” is System of A Down on adrenaline.

Singer Nick Red has stated that the band’s focus is “to break down the bar­riers by bringing dif­ferent genres to­gether whose fans would openly fight each other out in the streets”.

So can they break down the doors to the large U.S market?

Why am I talking about them when I am being critical?

Yes they can and I believe in them. I believe in what they are trying to do and that is important.

“Sun Behind The Rain” is the star of the show.

Blowsight needs to get out of the old school thinking, which is to release an ALBUM. The album ideology was built for a different time. This was a time when people waited for radio to play in a “new” single years after the album was released. That worked when albums had gated releases. These days the whole slab is available for free on the very day it comes out.

Do artists seriously believe that people will decide to purchase their albums 12 months later just because they liked a few songs when it came out?

That was the old gated system, where if the artists delivered enough singles, it would convert those who were unsure to financially commit. However the new game is to constantly release music so that the audience will be continually engaged and committed.

Black Sabbath released an album that got a bit of traction out of curiosity, then disappeared. It looks like all the people wanted was the tour.

Avenged Sevenfold had the album hit of the summer and are now following it up with an animated series and a mobile game.

Bon Jovi released an album, but all the people wanted was the tour. The album stiffed, however the tour was the highest grossing tour for 2013.

Dream Theater didn’t really have the material for a follow up album to “A Dramatic Turn Of Events” and the album disappeared from the conversation. They should be back in the studio right now, recording cover songs, some originals and some instrumentals. Kiss your solo albums goodbye and focus on Dream Theater.

Blowsight are going to lock themselves away to record another album. Then what.

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Music

Double Threats

There is an article doing the rounds at Noisecreep about rockers who branch out into some other venture (like another successful band) or something that is beyond the musical medium.

So of course the lists focuses on the “SuperStar”. First here is the list from Noisecreep.

10. Mike Shinoda from Linkin Park / Fort Minor

9. Chris Jericho from Fozzy and Professional Wrestling

8. Henry Rollins from Black Flag / Rollins Band (I am adding acting to this)

7. Marilyn Manson

6. Maynard James Keenan from Tool / A Perfect Circle / Puscifer

5. Jared Leto from Thirty Seconds to Mars and acting

4. Dave Grohl from Foo Fighters / Them Crooked Vultures / Nirvana / Scream

3. Corey Taylor from Slipknot / Stone Sour / Author

2. Rob Zombie from Rob Zombie / White Zombie / Directing

1. Nikki Sixx from Motley Crue / Sixx: A.M. + Radio DJ, Book Author and Photographer

What about the artists that are not superstars?

The artists below are doing an unbelievable job or have done an unbelievable job to remain a double threat in the music business.

1. Claudio Sanchez from Coheed and Cambra / Prized Fighter Inferno + Comic / Book Author

2. Adam Dutkiewicz from Killswitch Engage / Times of Grace + Producing

3. Digital Summer (the whole band) – They hold down normal day jobs and they are also a successful modern rock band.

4. Randy Blythe from Lamb of God + successful photographer

5. Robb Flynn from Machine Head + successful blogger

6. John Sykes from Whitesnake / Blue Murder / Solo Artist / Thin Lizzy tribute

7. Joe Satriani – Solo Artist / Chickenfoot / guitar teacher

8. Slash from Guns N Roses / Slash’s Snakepit / Velvet Revolver / Solo Artist + Motion Pictures

9. Doug Aldrich at one stage was playing guitar for Whitesnake and Dio at the same time. Also involved with Burning Rain.

10. David Draiman from Disturbed / Device + Producer

11. Protest The Hero (the band) – successful fan funded band and campaigners.

12. Kevin Churko – Successful Producer / Songwriter and Studio Owner

Original Noisecreep Article: http://noisecreep.com/best-double-threat-rockers/

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A to Z of Making It, Music, My Stories

Who Is the Real Star? The Band Name or the Personnel In The Band

There is an article doing the rounds at the Hollywood Reporter about how “The Walking Dead” is TV’s number 1 show and that the stars of the show are still largely unknown.

So it got me thinking. I was very interested to check out the show based on my love of the Horror genre. Once I checked it out, I was hooked. I didn’t start watching the show because they had certain actors in it. The only actor I was aware of was Daryl’s brother and that was from the movie Cliffhanger with Stallone and that was after watching a few episodes. So I got into the show because i was a fan of the horror genre.

However I got into “Sons Of Anarchy” because hard-core friends eventually got me to invest some time in it.

The point I am trying to make is that we get into certain TV shows, movies or artists based on a thousand different reasons. One thing is clear; we don’t get into these cultural icons because of the people in them.

For example, when Metallica started on the scene, no one was walking around saying that they got into Metallica because James Hetfield was such a cool cat or Lars Ulrich was the man. We got into Metallica for multiple reasons. For example, we were fans of the metal genre, the songs connected with us; we wanted to be part of the conversation and so on. From the outset, we become fans because of the music we hear.

That is what culture is all about. Sharing stories about the things we love.

Of course some outliers do exist and some artists have a cultural influence that transcends their music. They become institutions themselves. For example, Slash is now a cultural institution. Ozzy Osbourne is a cultural institution albeit with a lot of help from his “friends”. Nikki Sixx is a cultural institution. Robb Flynn is a cultural institution. Dee Snider is a cultural icon. These artists can all survive on their own. They are brand names themselves.

It’s taken Slash almost 14 years from when he left Gunners to re-establish and re-brand himself as a force to be reckoned with. That happened in 2010 with the release of his solo album and with a little help from his friends.

Randy Rhoads and Bob Daisley helped Ozzy Osbourne break the shackles of Black Sabbath. Jake E. Lee and Phil Soussan enhanced what Randy Rhoads and Bod Daisley created. Zakk Wylde turned it all into a blockbuster with “No More Tears” being the pinnacle.

Nikki Sixx re-invented himself and Motley Crue by first gaining control of Motley Crue’s back catalogue from Elektra Records. A task that no other artist had accomplished before. Then he pushed for the writing of “The Dirt”. Since then, he has become a solo artist with Sixx AM, a song writer for other artists, a social media junkie, a photographer, a literary writer and a radio personality.

Robb Flynn showed the world that he can survive. He really went out of his comfort zone recently and performed acoustically. He survived the “Through The Ashes of Empires” era and lived to tell the tale. Talk about Grit and Roll. It was music all the way, with no safety net. No plan B. His Journals are pure gold. Even if you don’t like Machine Head’s music, you can still appreciate the Journal Ramblings. For any artist starting off, there is information in there that is real. There is information there that is not sugar-coated by a mainstream writer.

Dee Snider, what else can be said. Read his bio.

These artists have all connected with us on different levels. They have become so large in people’s lives that they have become cultural institutions themselves. We then stick with these institutions through the good times and the bad times.

So what about all the other artists. Well for the remainder of the artists it is still about the music. They need to have the music pumping out and they need to make connections.

Dee Snider once said that there are no more rock stars in this day and age. I took that to mean, that in the internet age, there are no real recognizable faces to put to certain bands. While I agree with that comment in parts, I also disagree with it.

For example, Coheed and Cambria has Claudio Sanchez. Watch them live and you get to see the hair. Instantly recognizable.

Five Finger Death Punch has Zoltan Bathory with the dreadlocks and the UFC/mixed martial arts look. They have Ivan Moody and the Mohawk.

Shinedown has Brent Smith, who performs like an adrenaline injected Steve Tyler.

Black Veil Brides have, well they have the whole band.

Avenged Sevenfold have Eighties rock star stage names with instantly recognisable faces.

However if any of the band members in the above mentioned bands, decide to go on their own, it will be a tough slog for them as the bands they are in have all become cultural institutions. Then you have a band like Protest The Hero who look like normal guys going to University.

So going back to “The Walking Dead”. The show is the rock star. That is the cultural institution.

So for any wannabe rock stars, think about all of the above for a second. No one is going to wake up tomorrow morning and think to themselves, “damn, I want to hear some music from Zoltan Bathory, or “Insert New Artist name here””.

We wake up in the morning and think to ourselves, “damn, we want to hear some Five Finger Death Punch. We wake up and go “damn its “The Walking Dead” tonight.”

That is what a lot of misguided artists fail to grasp when they leave a certain cultural institution citing musical differences. They (meaning the person) were never the stars. The band name is the star and it always will be.

That is why Guns N Roses is still rolling along, playing to large audiences.

That is why Tommy Lee returned to Motley Crue.

That is why James Hetfield returned to Metallica after rehab. That is why Lars Ulrich never contemplated anything else except Metallica during this period.

That is why Dave Mustaine resurrected Megadeth after he disbanded the band.

That is why Dimebag didn’t want Pantera to end. He knew that Pantera was the star.

That is why David Lee Roth worked with Van Halen again. That is why Sammy Hagar wants to work with Van Halen again.

That is why Alex Skolnick returned to Testament.

That is why there is a fight over who owns the right to the Queensryche name.

That is why Benjamin Burnley went all legal for the right to use the Breaking Benjamin name.

That is why Bruce Dickinson and Adrian Smith returned to Iron Maiden.

That is why Rob Halford returned to Judas Priest.

That is why Black Sabbath reformed with three of the original members and released ’13’.

That is why bands like Ratt, Quiet Riot, Dokken, Poison and Skid Row are still continuing.

That is why Joey Belladonna returned to Anthrax and why Scott Ian is still continuing the band.

That is why Slayer is continuing without Jeff Hanneman.

To finish off with the immortal words of Ronnie James Dio “And on and on and on and on it goes….”

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A to Z of Making It, Music, Piracy

The Rock and Metal Score Sheet

Robb Flynn

He understands that it is not all about making records, and that now more than ever it is about careers. Careers are about longevity and in the end, the money is in longevity. Each weekly Journal is like a new song. I wait for it, read it and think about it.

Robb knows that information is king. He is feeding it to the Head Cases. He is telling his audience to research whatever information they are given and make their own decisions when it comes to governments and mass media crap.

Protest The Hero

Shows how the mainstream media is out of touch. “Clarity” is not derivative, it doesn’t sound anything like what came before. Neither does the whole album. “Skies” is what progressive music should be. “Mist” is major key progressive heaviness. Despite all the Dream Theater, Korn and Black Sabbath hype, the biggest release of the year belongs to Protest The Hero.

And deservedly so.

They connected with their audience via Indiegogo. Even they were blown away at the response. I suppose when you have a record label feeding you bogus stats and terrible royalty payments for a long time, you fail to realise the audience you really have. It takes guts to do what Protest The Hero did. They are the anti-stars in all of this. Hell, the biggest star they had on the album was Chris Adler from Lamb of God. Anti-stars always end up as the winners.

They have a hit album without a major label. They have cut through all the internet noise without the need of major label. In the age of information overload, Protest The Hero relied on their audience and their music to get their message through.

Nikki Sixx

Talks about a farewell tour constantly. Do you we really need one more world tour of a band that has a few members struggling to perform their own material as a band? I caught Motley Crue on their last tour.

Vince Neil was all over the shop with his voice (and on all four occasions I have seen Motley Crue, Vince Neil was always off). Tommy Lee still rocked. Mick Mars didn’t. Even though he is Twittering that he is not to blame for the end of Motley Crue, he just can’t do it anymore. He makes more noise than actual music. Nikki Sixx can still roll with it, however Sixx AM is his future now. Motley Crue has completed its run. Thanks for the memories. Bring on the movie and goodbye.

If they want another world tour, then they need to be musically spot on and hungry, like the twenty something’s they were that wanted to be legendary rock stars. I give the Crue credit, they are actually playing and are still one of the original bands doing so.

Coheed and Cambria

Have been touring non-stop on the back of two album releases that came out within a 4 month window. Add to that Comic Con appearances, plus SciFi conventions and appearances in Comic Shops and you get the idea that this band realises that it is not just about music and money. It is about creativity.

Metallica

Is all about the money. They need to make new music soon. There are only so many times that a band can go on a worldwide victory lap on the same piece of music. They need to be back in the studio.

Dream Theater

They need a great record soon or they will become yesterday’s news. Also rans. They need to go back in the studio right now and make more music. Forget about the marketing campaign and focus on making music. It is the only way they will survive. When you are famous for being famous it doesn’t last long.

At this point it’s pretty clear that the band is comfortably ensconced in their lifestyle and content to just keep doing things the way they have been for years in order to maintain the status quo. It looks like this constantly working cycle of album and tour every two years is past the point of growing and entering a phase of diminishing returns.

Stone Sour

Something went south with their career trajectory this year. They released two albums like Coheed and Cambria, however Coheed’s trajectory is on the up – constantly added to tours and festivals while Stone Sour’s has ended. At least Corey Taylor gets it. The industry is not just about music anymore. It is a lot more than that.

Five Finger Death Punch

They understand that is about blockbusters and the band that has the most blockbusters wins today. If you use sales as a metric, Five Finger Death Punch have been selling albums each week since 2007’s “The Way Of The Fist”. They already have three GOLD certifications from the RIAA and the odds are good for another two more GOLD albums with “The Wrong Side of Heaven” two part releases. The other bands that are trying to compete with FFDP are finding this out the hard way.

Trivium

Their new album has been called a Disturbed covers album. However if the people are talking about you, it is a good thing.  You can say that Trivium divided their fan base even more with Vengeance Falls however you have to risk and reinvent constantly. Trivium is building a career and a career is for the long.

Shinedown

They have an audience who want to listen to them. We have no need for another Shinedown unless that band is better. So far, no one’s doing hard rock better than them.

Streaming

Everyone talks about the money that isn’t filtering down to the artist however streaming is too entrenched to be replaced.

Spotify is doing a terrible job of putting it’s story out there which is hampered even more due to the non-disclosure agreements it has with the record labels. So while artists complain that they are cheated out of royalties, YouTube is crowned the unofficial streaming king and no artist is complaining about YouTube except the RIAA.

Streaming is the future and those artist who don’t grow with this future will be too busy shrinking.

Album

Everyone talks about the money that is lost due to piracy. Remember that 20% of the tracks on Spotify have never been played. Remember that there is a similar percentage for iTunes downloads as well. Fans want quality, not quantity.

Sales

Are not the best metric to measure a bands reach and pull in today’s market. Sales are dwindling for bands that release mediocre music while sales are increasing for bands that release great music. And the RIAA still talks about the money that is lost due to piracy however the money has moved elsewhere.

Piracy

Is not that large of a problem as the majors and the RIAA make it out to be. Remember that 20% of the tracks on Spotify have never been played.

Live

Remember the excitement and the buzz of going to the show. It was uncontrollable. Everyone waiting in line to get inside, to watch a band that rules, in an era that music ruled. Today, it is too expensive to take kids to a concert and that is only for a glimpse in the back. This business needs a reset.

Avenged Sevenfold

He who follows must have the best songs. Right now, Avenged Sevenfold does. Regardless of what other people say, they are creating music that they aspired to. For any artist out there that thinks it is any different, they are just prolonging their ignorance. Like Trivium, they are taking risks and reinventing constantly. Say what you will about the “influences” on “Hail To The King”, doing that album was a big risk for Avenged Sevenfold and it is paying off.

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