A to Z of Making It, Influenced, Music, My Stories, Unsung Heroes

Bob Rock on The Bob Lefsetz Podcast

I probably own all the hard rock albums Bob Rock has been involved in from a production stand point, mixer and engineer from Loverboy and onwards. And this podcast is brilliant. Bob Rock gives so much information and there are so many takeaways from it.

Currently
He’s sitting on two albums already done, one with Richie Sambora and Offspring. And it looks like the albums will not come out until next year.

To me, the reason why the albums are being held is because the focus is still on sales.

But the time is now.

It’s all about people listening. Not sales.

I read that “The Last Dance” was scheduled for a different release window, but Netflix saw the opportunity to release it during the no sports period of COVID-19 and it hit our screens exaclty then, giving the people their fix of sports and re-creating Jordan as a modern day superstar. It’s like he just finished playing and it’s being over 22 years.

Life
As soon as budgets for recording sessions went super low, labels and artists stopped using mega studios. Hence he has a dormant mega studio at home. And he uses Bryan Adams studio, in Vancouver to record with artists.

He got into music for the love of making records. And even though budgets are smaller he still wants to make records, so he chooses who he wants to work with and he’s okay with a smaller budget.

He’s 66 now and he’s been together with his wife for 35 years, which is huge when it comes to the music business.

But the best advice he gave is;

Mixing is a perspective. The way the Mixer mixes is their perspective on how music sounds.

That’s brilliant, because so many people chase sounds developed by others and Bob Rock is creating sounds on how he thinks it should sound.

He’s A Musician First
Even though he is known as a producer he was a musician first. So he still writes tracks with drums, keys, bass and a scratch guitar. He co-wrote 8 songs on the new Richie Sambora album.

He’s a collector of vintage gear. He collected all the amps and pedals that Jimi Hendrix, Eric Clapton, Jeff Beck, Jimmy Page and Dave Gilmour used. And he was trying to re-create the Led Zep 1 guitar sound and he found out on the internet he was missing one small effect, which he had, and once he plugged it in, he got the sound.

And he felt like a kid.

He has a warehouse full of amps, keyboards and guitars/bass.

He had a lot of singles because albums were expensive. So he was exposed to different artists, different productions, different styles.

Put Yourself Out There
With one of his first proper bands, they worked jobs, saved money and then they all went to England to make it. That lasted six months before they came home with nothing to show.

His parents were not even happy about their sons choice of careers. And after he came home, he got a normal job again. And it was at one of those jobs, he heard an ad on the radio, to learn basic engineering.

So he went to Vancouver with funds supplied from his parents and the guy who was teaching the course offered Rock a job at Little Mountain Recording Studios.

He got the job because he wasn’t scared to make a mistake. And this opportunity started his entire career.

So the lesson here is to persevere, PUT YOURSELF OUT THERE and don’t be sacred to fail.

Punk Music Opened Doors
Punk made it easy for bands to play clubs and make records, because before punk, the musicians had to be of a certain standard, (just think of Steely Dan, The Eagles, Little Feat, Styx and even Toto). Then punk comes around and three chord songs are getting studio time and club time.

Punk music opened up these doors.

And Bob Rock said, punk music allowed him to make records. The first song he wrote, he got an album deal. The Payola$ and REM got signed on the same week.

The Payola$ name was a poke at the payola scandal where the labels and the radio stations tried to fix the charts.

Find The Home Of The Song
He worked with guitarist Mick Ronson from David Bowie. Ronson produced two Payola$ albums.

Ronson taught Rock the lesson, that you don’t need to re-record everything. Sometimes the demo could have enough in it and a few overdubs could finish it off.

Another lesson Ronson taught Rock is about finding a home of the song and doing it right. In “Sad But True” Rock told Metallica, you have a song here and he was hearing “When The Levee Breaks” but the tempo was too fast on the demo. He told Metallica to slow it down and they found the songs home and the world got a groove metal behemoth. Lyrically I’m not a fan of “Sad But True”, but musically its bone crunching to play.

Bruce Fairbairn
Bruce Fairbairn liked to have demos or do pre-production before he got the artist into the studio. And he kept a tight schedule, pushing artists hard to get a lot of out em within the schedule.

Metallica
So coming into the “Black” album, Metallica never played in the studio together but he got em to do it for the “Black” album which Rock calls the “pocket” album.

Pre-Production for the “Black” album took 2 weeks and it took 15 months to record the album. But originally, he was hired to mix the album, because the guys liked the sound/sonics of the Motley Crue “Dr Feelgood” album.

And it took that long because they spent weeks getting the perfect guitar sound, and weeks for the perfect drum sound and weeks for the perfect bass sound. He sent Lars to get drum lessons and James to get vocal lessons. And they had no idea how big the album would become. All up he spent 15 years working with Metallica, and he realised he just had to move on eventually.

Bon Jovi and Bruce Allen
The manager of The Payola$, Bruce Allen, ended up managing Bob Rock and Allen told him, “you gotta stop doing these gigs because you are a producer and I will manage you as a producer and you will make some money”. And Allen said to him, “you are going to get a point on the next record” and that was “Slippery When Wet” but he didn’t get the point.

So on “Slippery When Wet”, Rock only made $10K Canadian and for “Permanent Vacation”, Bruce Fairbairn offered him $8K Canadian. And the production crew just wanted “Slippery When Wet” to go Gold so they could get another production gig. And in three months it sold 3 million in the U.S alone.

But Jon Bon Jovi wanted Bob Rock to do the next album “New Jersey” and Bruce Allen said that Bob isnt doing it. But Jon wanted Bob Rock and Rock got his point (1%) for mixing the album.

He Keeps On Learning
In every production gig he always learned something new, from either the artists because of what they wanted to do/achieve or the other people he was working with in the production team and he’s still learning right now.

That’s why he’s still in the business, he has continued to self develop, learn and grow as a producer. He never rested on his laurels. And he keeps an eye on what rises to the surface, so he could see what is happening sonically and from a song point of view.

Step Out Of Your Comfort Zone
And everything Rock has done is because of the sounds on the Motley Crue and Metallica albums he produced.

And Rock goes its because the guys in Motley Crue and Metallica pushed him to step out of his comfort zone and try different things.

Do Your Time
Rock came from jingles, a 1 minute record every day. You need to start somewhere. And be patient.

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Music

All I Want Is That Wicked Sensation

Towards the end of 2013, I started going back to the Eighties/early nineties bands I was into. That meant bringing out albums from Blue Murder, Badlands, Lynch Mob, Whitesnake and Dio. I call the Blue Murder, Badlands and Lynch Mob albums as “The Three Kings”. Each band had a guitar player that either left (or was fired) from a bigger band. Blue Murder had John Sykes post Whitesnake, Badlands had Jake E Lee post Ozzy and Lynch Mob had George Lynch post Dokken.

Dokken didn’t get much traction in Australia so you rarely saw them on the music television shows in Australia. So my first introduction to Dokken was a movie called “A Nightmare On Elm Street 3: Dream Warriors” released in 1987. I rarely stayed to watch the end credits of movies, however when that Am power chord to tri tone riff started I remained seated.

“Dream Warriors” is written by George Lynch and Jeff Pilson. That is why Dokken worked and in the end that is why Dokken imploded. They had a trio of great songwriters in George Lynch, Jeff Pilson and Don Dokken. They had two guitar players in George Lynch and Don Dokken. Listen to the live recording “From Conception: Live 1981” to hear Lynch and Dokken trading licks. Jeff Pilson was a multi-instrumentalist, playing bass, guitar and piano, as well as being a very competent singer.

I found the single and purchased it. Side 1 had “Dream Warriors” and as B-sides there was a song called “Back For The Attack” and “Paris Is Burning”. Then I saw George Lynch on the cover of Guitar World. Guitar God was a term used a lot in the Eighties. In 2014, it doesn’t have the same weight as it used to have back in 1987. So I purchased the “Back For The Attack” album and then I went looking for their back catalogue.

So just when Dokken had the world in their hands, unresolved internal conflicts made the members part ways. The internal conflicts stem back from the beginning of Dokken. This is how drummer Mick Brown summed up the conflicts;

“I ran into George Lynch in Northern California. I was real serious about becoming a professional musician, a famous musician a ROCK STAR if you know what I mean and George went along with it. Now George was originally from Southern California and he moved back down there and said “If you really want to do it, this is where you gotta be”. So as soon as I finished High School I raced down to LA and we started chasing our careers there.”

“Then running into Don Dokken, and a few years after that he took some material that George and I had wrote and took it to Germany and pretty much put his name on it, you know what I am saying (laughing) and he got a recording contract. So he called me up to play. I looked over at George and I said George, this guy’s got our music and he’s got a record deal and we were pretty upset about that because he’s got our songs. But then we also thought, it’s kind of an open door so we went along with it. I think probably when people talk about the turmoil in Dokken, that was pretty much the moment where it all started. I remember Don asking us to, if he could take some of our songs over there to try and get something going in Europe and we said “No” (laughing) but he did anyway.”

“So there became the problem right away, but even in spite of that, in spite of the difficulties of the inner workings of the band, we never really had problem making music it was always the personality issues that we seemed to fail at.”

So Dokken ends up imploding and George Lynch formed “Lynch Mob”. This is how bassist, Anthony Esposito words it, in an interview on the Metal-Rules website;

“Everybody picked sides when Dokken broke up; Elektra said “We’re going to stay with George. Don, we’re letting you go, we don’t care.”, so Don went to Geffen. The management company Q Prime said “We’re going to stay with Don. George, you’re free to go.” because they figured Don would get to keep the name Dokken, which he didn’t because the other three guys sued him. When the sides were picked up, Elektra was like “We think George has got something more to offer than Don does, so we’re going to go with him.” and we made “Wicked” and it went gold and Don’s record didn’t do nearly as well, so I guess Bob Krasnow did the right choice. That label was brilliant back then, they had Metallica, Mötley Crue, us, Faster Pussycat, there was like five gold, platinum bands. It was a good label.”

In relation to Elektra being a good label, I am sure Dee Snider and Joe Lynn Turner would have different viewpoints.

If there was any doubt to Lynch’s guitar god status, “Wicked Sensation” cemented it. As good as Lynch is, I always saw Lynch Mob as a band. Oni Logan on vocals steals the show on the recording. He was the perfect voice for Lynch’s first project post Dokken however rumours persisted that his lifestyle got in the way of the live show.

I didn’t even know that Lynch Mob had a new album out or that George Lynch had a new band. It was a school friend of mine that was a mad Dokken fan that told me, because he had older brothers, who had more money, who could afford to buy magazines and so forth. That is how we found out our musical information in 1990. If we had the funds, we would purchase the expensive music magazines or we will stand in the newsagent all day reading them. If we didn’t have funds, then the information was passed down from people who had funds.

In an interview on the Liberty and Justice website this is what Oni Logan said on how he got the gig;

“So here’s the truth, believe it or not: “I wished it.” That’s right, I’m not kidding. You see when you want something so badly, the power and energy that you release has its way of working for you. Thoughts about the recording: I love it! It was probably one of the most exciting times to be in a rock n’ roll band. Think about it. America was rocking.”

By jumping ship to Lynch Mob, Logan walked out on his “Cold Sweat” bandmates who had just secured a major label contract and were so close to recording the debut. “Cold Sweat” was the band that former Keel guitarist Marc Ferrari started up once Keel broke up. The industry at the time was controlled by gatekeepers and Logan’s decision to jump to the Lynch Mob camp made a lot of people angry.

This is what Marc Ferrari had to say on Oni Logan’s departure in an interview on the SleazeRoxx website;

“George Lynch was obviously a higher profile guitarist than me. Oni was promised the moon by George and it was a decision that he made. Yeah it was rather unfortunate for us because he left our band the day we went into the studio to record the debut album. I can’t say that it was the proper thing or the right thing to do because he put a lot of people’s careers on hold while he made that decision. Things have worked out though, I have spoken with Oni since then and I’ve had the opportunity to hang out with George, so everything’s good between us now.

I discovered Oni, not like Columbus discovered America or anything, but he was putting up dry walls in Florida when he came to my attention. He moved out to California with me and he did his first professional demos with me. We did a handful of shows around here showcasing the band. He felt he needed to make that move for his career, obviously Lynch Mob made a great record.”

Another key factor was the addition of a new bassist. During a recent concert performance in 2012, Lynch told the audience that the first bass player in Lynch was Robbie Crane. This is what the actual bass player Anthony Esposito had to say on how he got the gig in an interview on Metal-Rules.com;

“They (Beggars and Thieves) auditioned like 70 bass players and it was down to me and Phil Soussan. He had played with Billy Idol, Jimmy Page and Ozzy and I was 19 at the time and hadn’t played with anybody, so they went with him. And then I got Lynch Mob right after that. That was how I met the girl at Atlantic, because Beggars and Thieves was on Atlantic, so she got me like seven auditions in seven days, it was Lynch Mob, it was Don Dokken, it was Ronnie James Dio, it was like Alice Cooper, There was something like seven top options to choose from.”

“I got everyone and the only one that wasn’t a salary, that was a band member, that was partnership percentage was Lynch Mob, so I went with Lynch Mob. So I did that and we made “Wicked Sensation”. That was a really great time in my life, we released WICKED, my son Tyler was born and we did the first world tour, all in the same year. I knew that we were making a special record and I just kept saying in the back of my head “If this record came out three years earlier, this band would be huge.”, but because we released it the same year that Nirvana, it was done. If that would have come out like Whitesnake’s “1987”, if it had come out three years earlier, Lynch Mob would have been huge.”

Actually Nirvana released “Nevermind” in September 1991 and Lynch Mob released “Wicked Sensation” in October 1990, so that comparison from Esposito is incorrect.

It is a common theme within the hard rock circles that grunge killed off the hard rock movement. That is just an easy way to look at it. The bottom line is this; hard rock was killing itself off. By 1990, the hard rock market was saturated with so many bands, it was overkill. The supply was there, however the demand was shifting. Society was changing. Originally there was Heavy Metal. That then diverged into different genre’s like glam metal, thrash metal, pop metal, hard rock, pop rock, soft rock. Then those genre’s got diluted even more and some merged with other genres. Fans started to gravitate to certain styles of music. In my area there was a split, between the thrash/death metal heads and the rock heads. Once upon a time we where all together, united as the metal militia. Now we had taken up arms against each other.

“Wicked Sensation”, “All I Want”, “Hell Child”, “No Bed of Roses”, “For A Million Years” and “Through These Eyes” steal the show in my opinion.

“Wicked Sensation” and “Hell Child” had Lynch writing the music with Logan the lyrics. “All I Want” had Lynch writing the music with Logan, Esposito and Brown writing the lyrics. “No Bed Of Roses” had Lynch and producer Norman writing the music with Logan the lyrics. “Through These Eyes” had Lynch writing the music, and Logan, Lynch and Esposito writing the lyrics. “For A Million Years” had Lynch writing the music, and Logan and Lynch writing the lyrics.

The credits mentioned above are written against each individual song, however in another area of the CD sleeve after all the production credits finish and just before the thank you’s start it states; “All compositions written and arranged by Lynch Mob.” So who gets credited for what on this album.

This is what Anthony Esposito had to say on the writing of the album;

It was all new material, none of that was ever going to be a Dokken record. George plays the way George plays and there are always little turnarounds that he’ll always throw in. Oni [Logan] is a genius at taking little things, like “Do that little lick, George. Give me that.” and making that the verse or… you’ll hear it in VIOLET’S DEMISE when he did it with Rowan [Robertson]. Oni’s very talented with that; you can hear what Oni did to George. My argument is that George goes around telling everybody that he wrote all the music, listen to every record George did after that and it doesn’t come close. WICKED SENSATION was completely a band effort and the reason why it came out so great is you had [Wild] Mick [Brown], Mick is like the king of the chorus, he writes these big choruses, these hooks, he’s like a Beatle guy. It was all of our colours and I’m the dark guy, I was always like the punk rock guy. I think I brought in the dark textures like “For a Million Years” and “Hell Child” that are like dark, you know, because Dokken wasn’t dark, Dokken was “foofoo”, with a great guitar player. Lynch Mob had none of that, it’s all the elements of the four of us and that made that record so awesome because it wasn’t just one guy writing it all.

Producer, Max Norman was Dimebag’s original choice to produce Pantera’s major label debut and Norman was actually offered the Pantera production gig, however he turned it down to work with Lynch Mob instead. As history would show, Terry Date produced “Cowboys From Hell” and Max Norman produced “Wicked Sensation”.

”Wicked Sensation” is a blues metal boogie with Mick Brown delivering a rattlesnake drum beat over a sleazy tri-tone boogie in C#minor. Oni Logan delivers a sleazy vocal line, dripping in innuendo and continues it was “River Of Love”.

“All I Want” is a real stand out on the first side. It’s got that bluesy 12/8 boogie laid down by Brown and Esposito and a ballsy arena rock chorus that puts Bon Jovi to shame. When the lead break kicks in, its shredalicious. It’s got trills, taps, legato, open string licks, string skipping and a lot of feel.

Side 2 has a few gems. “No Bed Of Roses” is up there as one hell of good melodic rock song. Everything about it is perfect.

The stand out is “For A Million Years”.

In 1990, I was in a rut in relation to my guitar playing. “Wicked Sensation” re-awakened my desire and showed me new ways to play chords, create rhythms and structures. Much in the same way that the “Randy Rhoads Tribute” album became my bible, “Wicked Sensation” was next in my evolution.

http://www.libertynjustice.net/gettoknow_oni.php

http://www.sleazeroxx.com/interviews/marcferrari.shtml

http://www.metal-rules.com/metalnews/2008/05/13/anthony-esposito-part-ii-ace-frehley-band-ex-lynch-mob/

http://dbgeekshow.blogspot.ca/2012/11/wild-mick-brown-talks-t.html?m=1

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A to Z of Making It, Classic Songs to Be Discovered, Influenced, Music, My Stories

John Sykes

How do you follow-up “Still Of The Night, Bad Boys, Give Me All Your Love and Is This Love”?

You don’t. You change tact and form a super group with musicians that have some real rock credentials.

Forming a new band or going solo (depending on how people see the Blue Murder project) after being fired from Whitesnake before the huge success of the 1987 self-titled album, John Sykes believed the world was his oyster. Surrounded by the expertise of John Kalodner and a big money offer from Geffen Records, he believed he would have instant success now that he could play by his own rules.

However that was not to be. The Blue Murder self-titled debut got stiffed from the outset, due to the Geffen label bosses doing everything to please David Coverdale. David Coverdale even threatened to withhold the next Whitesnake album if the label didn’t pull its marketing of the Blue Murder project.

The self-titled Blue Murder album is a classic album. It was an accumulation of who John Sykes was at the time. Can’t say much about the pirate swash buckling image, however the music was epic and majestic. The songs. First class.

It is a shame that it is not on Spotify, however the follow-up “Nothin But Trouble” is on Spotify along with a folk band called Blue Murder. If you don’t own or haven’t heard it before, go to YouTube and you can hear the full album in a high quality stream.

Released in 1989 it was produced by Bob Rock. It kicks off with “Riot”. There is so much intensity and drama in this song and I remember when I heard John Sykes’s vocals, I was like damn, this guy can sing. I couldn’t believe that John Sykes considered getting someone else to do vocals.

It contains the majestic “Valley Of The Kings” which ironically was co-written with Tony Martin. Of course, if you listen to the Black Sabbath album “The Headless Cross” with Martin singing, you will hear a lot of similar melodies to “Valley Of The Kings”.

“You’re workin’, slavin
Into death every day
Set us free”

Depending on how people view a 9 to 5 job, not much has changed since the time of the Pharoah kings.

How heavy is “Ptolemy”? What about that groove!

“Black Hearted Woman” is co-written by with Carmine Appice and Tony Franklin and it is a derivative version of “Children Of The Night” and “You’re Gonna Break My Heart Again” from Whitesnake.

“Out Of Love” is the result when John Sykes combined “Is This Love” and “Looking For Love”.

“Billy” is the Thin Lizzy influence coming through.

It’s nine songs and no filler, however this great album was still eclipsed by the work that John Sykes did with David Coverdale.

Look at the track list to the John Sykes “Bad Boy Live” CD, and you will see “Bad Boys”, “Crying In The Rain”, “Is This Love” and “Still Of The Night” on the track list. Those songs still get played live by Whitesnake and by John Sykes.

Listening to Blue Murder it doesn’t sound dated. The music has lost none of its power in the decades that have passed. That is the power of the riff and John Sykes was damn good at creating an awesome riff.

The album is heavy without being bleak. You can listen to it while driving and you can listen to it in the comfort of your home. It reminds me of a time when music ruled.

It is such a shame that the Blue Murder album got stiffed by David Coverdale playing record label politics and it’s follow up “Nothin But Trouble” got stiffed by the record label playing grunge politics. While “Nothing But Trouble” didn’t have the same impact has its predecessors, it is still a very satisfying album and it’s a John Sykes album I still listen to today.

“You promise heaven, but hell is all I see
(Mojo rising on the wind)
If there’s a lord above
Come rescue me
(Mojo rising on the wind)”

Any song that starts of with the above lyrics has my attention. “Cry For Love” is another derivative version of the “Valley Of The Kings”, “Crying In The Rain” and “Still Of The Night” style that John Sykes is renowned for, however it doesn’t sound like a forgery.

“We All Fall Down” is Thin Lizzy heaven and this track would have satisfied all fans of Thin Lizzy in John’s vocal delivery and lyrical style.

“I Need An Angel” is one of the best power ballads that John Sykes has composed.

“Runaway” is a clichéd lyrical theme however there is nothing clichéd about the song and it’s delivery.

“Dance”, “I’m On Fire” and “Love Child” are no different to “Sex Child” and “Jelly Roll” from the debut.

All of these songs can stand on their own. Anyone that listen’s today, cannot help but nod their head and tap their foot, because the music is so good!

It’s the guitar work, it’s hypnotic, it’s majestic, it’s all riff-a-delicious, it’s heavy, it’s melodic and it’s passionate. It’s like Sykes didn’t care who was paying attention, he was just going to go off and do his thing. If he wanted to chuck in a 2 minute guitar solo, he would.

So it is 1994 and John Sykes is without a record deal. What does he do next? He goes solo. In a gatekeeper controlled market, interest in John Sykes was still high in Japan and Europe. The U.S market got pushed onto the grunge and alternative band wagon. Hard Rock fans had to pay top dollar for imports to satisfy their musical needs. What can I say, the people who run the record labels are complete idiots.

In 1995, “Out Of My Tree” drops. I didn’t hear this album until Napster hit in 1999. I couldn’t justify paying the $80 for it in Australia, just because it was a Japanese import. So when Napster hit the Australian shoreline, John Sykes was the first name I searched out and to my delight, I found all the songs that made up the “Out Of My Tree”, “20th Century” and “Loveland” albums.

“Soul Stealer” opens the album with a very sleazy and groovy riff. Again it is derivative and it is perfect. There is a swing and it’s infectious. “I Don’t Want To Live My Life Like You” is next, with it’s very punky Sex Pistols vibe and super catchy chorus.

“Standing At The Crossroads” channels the spirit of Jimi Hendrix. Following that is the slow “I Don’t Believe In Anything”. It sounds psychedelic, very Beatles like and it sounds like it came from an era when everything on an album didn’t sound the same. It’s not a glam rock or pop metal power ballad. It is jazzy and the bass line is even funky. You believe that Sykes truly feels it. It’s structure is classic rock all the way, with a verse, chorus, lead break, back to the chorus and we are only half way through the song.

The piece de resistance is “Black Days”. It harkens back to the classic rock riffs that John Sykes creates. The groove behind the music is undeniable. It gets the foot tapping and the head tapping. It’s got a small drum solo, a classic Sykes solo and a slow, “Whole Lotta Love” style breakdown, before building up to that epic riff. Then we get a classic outro complete with Sykes soloing over a repeating vocal line and the drums building it up nicely until they are in a double time frenzy.

“Jesus and Mary” has an ascending riff like Led Zeppelin’s “Kashmir”. The lyrics let the song down in my opinion as the music is so good.

“Do Or Die” is a derivative version of “We All Fall Down” and “If You Ever Need Love” is a derivative version of “Is This Love”.

John Sykes even reformed Thin Lizzy as a tribute to Phil Lynott however some of his best work is on albums that have more or less been wiped from the map. Everyone should check those albums out.

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This Is Love, This Is Life – The Story Of The Greatest Hits Package

The story of the Bon Jovi “Greatest Hits” album goes back to 2007. At that time, Jon was very interested in developing the country rock sound that he experimented with on the unexpected hit single, “Who Says You Can’t Go Home,” which was featured on the 2005 album, “Have A Nice Day”. The label, Universal Music wasn’t interested in allowing Jon to follow his muse, and instead wanted a “Greatest Hits” package from the band.

Jon Bon Jovi rang Lucian Grainge, the CEO of Universal Music, asking for approval to go ahead with the recording of the country rock album that would go on to become “Lost Highway”. In the end, Grainge couldn’t stop Jon from going ahead with the album; however he believed that it would lose Universal a lot of money. He made Jon promise that once the album bombs, Jon will deliver a “Greatest Hits” album. Jon agreed to the terms. The album’s success surprised both Bon Jovi and Grainge, and the “Lost Highway” world tour ran from October 25, 2007 to July 15, 2008. It grossed in total $189,106,454.

After the “Lost Highway” tour, Jon and Richie got together and started writing five songs for the promised “Greatest Hits” package that was to come next. Then the global financial crisis happened, and according to Richie Sambora, he and Jon just continued writing more than the required amount of songs needed for the “Greatest Hits” package. Another argument was put forward to the label to release a new album, which in turn would postpone the “Greatest Hits” release again. From the songs written, most of them would end up on “The Circle” album, with five songs left over for the “Greatest Hits” package.

The “Greatest Hits” release in October 2010, occurred while the band was still touring on “The Circle” album cycle. The “Circle Tour” started on the February 11, 2010 and finished on December 19, 2010. It grossed $201,100,000 and each show was sold out. With the release of the “Greatest Hits” package, it gave the band further momentum to hit the road again in 2011.

“WHAT DO YOU GOT”

Everybody needs just one, someone… to tell them the truth

“What Do You Got,” written by Jon Bon Jovi, Richie Sambora and Brett James, became the first single from the Greatest Hits package. Jon always liked to work with other songwriters. Brett James is a new addition to the Bon Jovi team, and “What Do You Got” is the end result. Brett’s specialty is country, as well as crossing over into the pop world,; similar to what Mutt Lange and Shania Twain achieved.

Jon told Billboard magazine that he actually favoured “No Apologies” to be the lead-off single and that “What Do You Got” was his least favourite.

The message is simple: “what do you have if you don’t have love, because if you don’t have love whatever you do have, just isn’t enough.” A lot of people go searching for something that was always right next to them and in the end they burn the ones they love the most.

“NO APOLOGIES”

Seems like everybody’s selling you dreams ’round here
But no one’s buying and its closing time

This is a song written by Jon Bon Jovi and Richie Sambora and the message is simple:. “Do not apologise for who you are, it’s your life, live it the way you want to live it and not by another person’s design. Don’t back down from your beliefs.”

If the lyrical theme sounds familiar, it’s because the smash hit “It’s My Life” has the same message.

This is a song that should have been on The Circle as well. It was a leader. Houses went up for sale, and when no one was interested in buying them, the banks came in and foreclosed. The ownership dream was foreclosed on.

“THIS IS LOVE, THIS IS LIFE”

We ain’t got much but what we got is all that matters

It’s written by Jon Bon Jovi, Richie Sambora and producer John Shanks. Producers are the unsung heroes in the music industry.

John Shanks, at first is a guitarist. He toured with Melissa Etheridge before he then started writing songs for other artist and eventually fell into Producing. He is experienced and seasoned. Shanks has been Bon Jovi’s producer since 2004. Another notable credit to Shanks’s name is the production credits for Van Halen’s, “A Different Kind Of Truth”, their comeback album with David Lee Roth.

To prove a point about the unsung hero status of producers, ask anyone, who produced, Bon Jovi’s – “Slippery When Wet”, Aerosmith’s – “Permanent Vacation” and AC/DC’s – “The Razors Edge”?

Ninety- nine percent of those people would not be able to tell you. The answer is Bruce Fairbairn. He resurrected Aerosmith’s career in the eighties, as well as AC/DC’s career in the nineties after falling album sales since “Back In Black”. In Bon Jovi’s timeline, Bruce launched the band to the masses. However, the songs remain, the band remains and the producer is long forgotten.

“This Is Love, This Is Life”, is not all that original. You can say that it is derivative, a variation of “Livin’ On A Prayer”; however it is that exact duplication that works for this song. “Livin’ On A Prayer” talks about sticking together, loving each other and if we hold true to those ideals, we will make it in the end.

Coming out of the Global Financial Crisis, this is the song Bon Jovi should have had on “The Circle”. This is the song that mattered. A lot of people didn’t have much left. Many people where picking up the pieces again and trying to rebuild their lives. Everybody was affected by the crisis,. All they had left was the realisation that this is it.

This is life. We rise, we fall and we rise again.

Back in the sixties, people turned to music for answers with the artists leading the way. Somehow all of that got lost in the changes that occurred in the music business. Artists went from leaders to followers. The “middle-finger-to-the-establishment/you-can’t–tell-me-what-to-do” artist, put on a three-piece suit and made friends with Wall Street. Music was relegated to a second-class citizen.

The world needed an artist to lead the way again.

This is what people wanted to hear post GFC. This is what they wanted their heroes in music to tell them: “It’s going to be alright. We will tough it out. We will keep the fight alive and we will rebuild what we started.”

Music needed to be a leader again. The song has the talk box throughout, like “Livin’ On A Prayer” and “It’s My Life.” The chords in the chorus are the same as the two aforementioned songs, just in a different key.

Bon Jovi had the song to lead the way, but they didn’t have the vision. They left the vision in the hands of the record label. The song appeared on their “Greatest Hits” compilation; however, it was on the two discs “Ultimate Edition”, buried away as the second last track on disc two. Anyone that purchased the single disc edition missed out on this song, unless they purchased the song via iTunes, as a single track.

“THE MORE THINGS CHANGE”

‘Stead of records, now it’s MP3s

This song is “Someday, I’ll Be Saturday Night”, part two. The vocal melodies and the chord progression in the verses are identical. It is written by Jon Bon Jovi and Richie Sambora.

Jon has a history of recycling formulas that work. For example, “Livin’ On A Prayer” was rewritten and it became “It’s My Life,” which was rewritten again as “This Is Love, This Is Life.” The rock star to cowboy themed “Wanted Dead or Alive” was rewritten and it became “Blaze of Glory.”

The message in “The More Things Change” is simply. It doesn’t matter how much the world changes around us, people are still the same. We still listen to music. Instead of records, the radio, CD’s or cassettes, its MP3’s. We still wear our same tattered jeans from the past, and then when they rip, we pay top dollar to buy replicas. We download digitally, instead of going to the record store to purchase.

“THIS IS MY HOUSE”

This is our house
These are my people, listen, this is my town

This Is My House was only included as an iTunes bonus edition. It is written by Jon Bon Jovi, Richie Sambora and Desmond Child.

In Australia, the song was used as the theme song for the National Rugby League in the 2011 season. Jon Bon Jovi, even appeared in the advertisements for the game.

It has been said that the song was intended as a theme song for the Philadelphia Soul, an American Football team where Bon Jovi is a co-owner (and Richie Sambora is a minor owner). It could also be about the Bon Jovi fans, and that the house, is the concert hall or stadium where the band is playing.

Regardless, the song is written for the people to sing. It’s basic, it’s catchy, it’s the battle cry in the rally.

THE MUSICAL LANDSCAPE

In an interview with Larry King that aired on December 9, 2010, Jon Bon Jovi was very open about his feelings towards the changing landscape of the music business and social media.

“My business is not what we knew. I do believe that the record industry will rediscover itself in time – not now, but in 10 or 15 years from now the kids that own those social media networks, I think that they’ll take those catalogues of music and monetize them. But not now. I don’t believe that the old guard are ready to give up those catalogues to those guys. And they’re still holding to an old, antiquated model.”

Bon Jovi drummer Tico Torres mentioned the same in a December 9, 2010 interview with Paul Cashmere that ran on Undercover.fm.

“We are still on a major label but we can see the writing on the wall. Part of the problem, is that the old model doesn’t work in the current world. It was a conglomerate machine that was invented many years ago which in essence owned and manipulated bands but also gave bands a chance to get some upfront money that was again recoupable. The companies always made a lot of money of it. It got to a point where the price of records were so dear for the buying public that as soon as the internet came in there was there was another avenue for people to listen to music”.

THE GREATEST HITS TOUR

Taking a break for the Christmas period and January, the band was back on the road again beginning February 9, 2011.

“The Bon Jovi Live” tour took in the United States, Canada and Europe, with the final last show played on July 31, 2011.

Jon has stated numerous times that he doesn’t like to tour for long periods of time. The tour was used to promote the new songs. Songs like “We Weren’t Born To Follow,” “When We Were Beautiful,” “ Work For The Working Man,” “No Apologies” and “What Do You Got” were talked up during the shows, selectively placed between all the hits.

All shows on the tour sold out, with 1.5 million people attending. It grossed $142,977,988.

WHO KILLED THE MUSIC INDUSTRY

The Greatest Hits tour wasn’t without incident. Apart from doing big business again at the box office, certain band members found themselves at the centre of a controversy.

First up, Jon Bon Jovi, blamed Steve Jobs for the fact that people don’t buy records any more.

According to Jon, “Kids today have missed the whole experience of putting the headphones on, turning it up to 10, holding the jacket, closing their eyes and getting lost in an album; and the beauty of taking your allowance money and making a decision based on the jacket, not knowing what the record sounded like, and looking at a couple of still pictures and imagining it…. God, it was a magical, magical time… I hate to sound like an old man now, but I am, and you mark my words, in a generation from now people are going to say: ‘What happened?’ Steve Jobs is personally responsible for killing the music business.”

It looks like Jon was taking a page out of the Lady Gaga book of marketing, by using the press and the internet, to bring attention to himself. This cuts out the marketing team and the dollars that go into marketing.

If the comments were meant to bring attention to the band and it’s tour, it sure did, as the tech heavy internet users, quickly took to forums and blogs to blast Jon’s comments on this issue.

A lot of people put forward the question, “What about people who bought the album based on the jacket and it turned out to be crap?”. From a fan perspective, this rings true. The album format was always designed for the money. It doesn’t fit the modern world, however it remains because the artists and labels believed it is the only way they can make money.

To stay in the public eye is the new challenge. An artist can be flavour of the day and then be gone the next day in the current paradigm.

Jon’s comments about the old album system, is his way to stay in the public eye. He doesn’t want to be forgotten. He wanted a reaction and a reaction is what he got. Of course by the next day, it was all done and dusted, however for one day, he was the flavour of the month.

While Jon might be better off releasing a song a week, trying out different ways to connect with his audience, the truth is that he longs for the old way. The labels don’t want the old way to change, as that is why they released an album for $20, forcing people to pay top dollar for one good song. When people had the option to purchase what they wanted, album sales began to fall and digital singles soared. The fans have spoken: they don’t have time to hear bad music, only great music.

HELLO REHAB, SO NICE TO SEE YOU MY FRIEND

Another incident, and an unexpected one, was Richie Sambora leaving the tour in April, to check into rehab. Richie had already spent a month in rehab back in 2007, following the break-up of his marriage, the end of his high profile fling with Denise Richards and the death of his father from lung cancer; all within the same month. The reason for the trip to rehab was Richie’s love of alcohol.

The interesting part in all of this, is that Jon Bon Jovi decided to continue with the tour and play the shows with another guitarist, Phil X. Phil’s real name is Theofilos Xenidis. He is from Canada and his relationship with Jon Bon Jovi goes back to 1991 and Aldo Nova’s, “Blood on the Bricks” album that Jon Bon Jovi produced and co-wrote for Jambco.

Actually Phil X, didn’t even play a note on the album, however he did tour behind it, and the tour involved guest appearances by Jon Bon Jovi.

In that same year, Phil played with Jon and Tico on an Elton John tribute album.

Moving on from that, Phil became the go-to guitarist for producer Scott Humphrey. Phil had a job, painting the garage of Scott’s, and when Tommy Lee needed a guitar player for the Methods of Mayhem project, Scott recommended Phil. Phil took the shot and never looked back. Instead of playing on one song, he played on the whole album.

His ability on the guitar far outstrip Richie’s, though one can make the case that – as a songwriter – Richie is irreplaceable. In the end, that is what matters.

Jon said that cancelling the shows was never an option; and that a lot of people that work on putting the show together would be out of work, and that fans who booked tickets, air fares and hotels to the shows, would also be disadvantaged.

This led to speculation about the morale as fans questioned how brotherly it all is in the Bon Jovi camp. Jon is renowned for using the “brother” tag a lot when it comes to describing the relationship between the members, though this is seemingly contradicted by calling himself the CEO of Bon Jovi. The last comment made by Jon on the departure of Richie’s departure is that the show will always go on, as he is not beholden to no one.

The shows went well without Richie. Some fans complained, however it was clear, Phil X did a fantastic job. Even an MCL strain suffered by Jon on his left knee in June couldn’t stop the juggernaut of the Bon Jovi show. After surgery, Jon finished the remainder of the tour with a knee brace.

Richie even re-joined the tour in June and by July, 31, 2011, the tour had ended. That same month, Spotify launched in the U.S.

SPOTIFY

The rise of music stream technologies was a game changer in 2011. Spotify launched in July 2011 in the U.S. Prior to the U.S. launch, Spotify was dominant in the European market, especially in Sweden where it was first launched.

For Spotify to do business in the U.S, it needed to get approvals from the Big 4 labels (Universal Music Group, Sony, Warner Music and EMI). The labels are not known for their innovation, and when it came to technologies, they did their best to kill off any technology that threatened their bottom lines. However, Daniel Ek, the Spotify mastermind, surrendered half of the company to the labels and by doing so; Spotify was approved by the Big 4 to do business in the U.S.

The arrival of Spotify in the U.S. market changed the recorded music business model again. It challenged the ownership of music ideals and by doing so it put forward the rental (streaming) of music argument.

The main point is this; if a fan buys a song from the iTunes store or a CD from the Amazon store, that is where the transaction begins and concludes for the band. It is the exchange model of handing money over to receive a good. The fan owns the product. They can listen to the songs over a thousand times and the band has only transacted once with the fan which was back at the money exchange.

However, if a fan, streams a song from a band, they can stream the same song again. Each time a song is streamed, the band gets paid. The transactions between fan and band never cease in a streaming model. The relationship between fan and music never ends.

The argument from labels and artists is that Spotify streams don’t amount to a lot. The main issue with that line of thinking is that the labels and artists are looking at the now. Everyone wants to be paid now, and they want to be paid a lot. Streaming is about longevity. Streaming is digging the hole for piracy. People will always pirate; that is a given.

However, if fans of music are faced with a better legal alternative, then they will take it. Spotify free has ad’s but it is free. If you don’t want the ad’s, you buy a premium package.

Bon Jovi (the band), needed to rethink their strategy. The band has always favoured the old model, of spending three to six months recording a new album, releasing that album, using sledgehammer mainstream marketing and touring for a year and a half on it. The point of the tour was to also push the new album, hoping that it would drive sales of it. They still measured their success on how many full albums were sold.

Towards the end of 2011 the band released their Bon Jovi app on iTunes and Android. It was a pretty basic application; however, it was their first step into new territory: Technology.

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Music

Cry For Freedom

White Lion had the balls to tackle the subject of apartheid when all the other bands in 1989 didn’t. That was a long time ago. 1989. The Hard Rock, Glam Rock, Blues Rock, Heavy Metal and Thrash Metal movements where all riding high, at the peak of their mainstream successes.

It is unfortunate that the Eighties degenerated into a state of generic and clichéd derivative lyrical themes and subjects involving sex, partying and drugs.

When bands branched away from that, it was very hit and miss.

White Lion fell into that crowd of misses as the label “Atlantic” would still push the pop metal or pop rock edge of the band. The tours and marketing had White Lion sandwiched amongst bands like Motley Crue, Skid Row, Kiss, Whitesnake, Alice Cooper, Blue Murder and Badlands.

Of course, Motley Crue, Skid Row, Kiss, Alice Copper all had big wins in 1989. Whitesnake released a great album however it didn’t get traction. Call it karma for David Coverdale killing off the promotion on the John Sykes, Blue Murder album.

Actually, Blue Murder and Badlands released timeless and serious albums that in 2013 are seen as cult albums.

Music culture was built by artists taking a stand on a subject. The history of rock and metal is littered with bands that made big statements.

It’s the guitar sound. The way it swells and hallucinates with each shifting chord change. You cant help but be drawn in.

“The fire is burning
We lay our weapons down to rest
This war ain’t over
‘Till all the people will be free”

Growing up in democracy it was hard to fathom how people could be suppressed and denied rights for such a long time. South Africa was never in the news in Australia. It was like a decision was made from the powers that be that South Africa will not be reported at all costs.

Despite the song having a thread of hope, there is still desperation and the idea that freedom was still far away.

“So stand up and cry for freedom
And keep the dream alive”

“Cry For Freedom” is the kind of track that can be played when any uprising to oppression happens. It could have been played during the Arab Spring, the fall of the Berlin Wall or the Syrian Civil War. It never loses its power.

“Our brothers in prison
But no crime was ever done
I call it racism
Ashamed i face my fellow man”

“The children are taken away
And families destroyed
And millions have died from starvation
We can’t go on this way”

And the way it ends, it just makes you want to play it all over again.

Credit Michael Wagener, who produced it and still captured a sound that was rock enough to satisfy the rock community. In the end it makes the track connected to the rest of the album.

The “Cry For Freedom” video has 730,603 views on the 80s Classic Metal channel.

White Lion really tried hard to depart from the rock clichés however the public at that time didn’t want to be reminded about the world. All we wanted back then was to let our hair down and escape from the working week.

Vito Bratta mentioned in his 2007 Eddie Trunk interview that the songs from “Big Game” didn’t really work in a live setting, especially in a rowdy hard rock setting.

It was a concert at the Wembley Arena on Wednesday 01 November 1989 that decided the fate of the album and the rest of the tour.

Mötley Crüe where the headliners with White Lion and Skid Row supporting.

Sandwiched between a wild and energetic Skid Row and a newly sober but still dangerous Motley Crüe, White Lion didn’t have a chance.

Skid Row sang about belonging (“Youth Gone Wild”), sex (“Big Guns”, “Sweet Little Sister”, “Rattlesnake Shake”), street violence (“Piece Of Me”, “18 & Life”) and relationships (“Can’t Stand The Heartache”, “I Remember You”).

White Lion sang about Greenpeace (“Little Fighter”), broken homes (“Broken Home”), organized religion (“If My Mind Is Evil”) apartheid (“Cry For Freedom”), broken romances (“Wait”), sex (“Dirty Woman”, “Hungry”), life on the road (“Radar Love”, “Goin Home Tonight”), a mystic healer (“Lady Of The Valley) and the state of the world (“When The Children Cry”).

All important subjects however the majority of the rock crowd didn’t want to hear heavy themes in 1989 from a rock band. Those kind of heavy themes were coming from thrash metal bands. With the death of Nelson Mandela, this song is back in my life.

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A to Z of Making It, Copyright, Music, My Stories, Piracy

The Music Industry Is A Competitive Marketplace. Just ask “Burning Yesterday”.

I have had some music laying around that I earmarked once upon a time for a re-listen in a proper way. Proper to me in this day and age means headphones.

Burning Yesterday is the first band and their album from 2009, “We Create Monsters Not Machines.” Burning Yesterday is based in Nashville. The sound is polished and for an independent band, they sure sound like a major label act. All the songs are pretty solid.

If you like bands like Red, Papa Roach, Breaking Benjamin, Skillet and Disciple then you would rate this album very highly. If you don’t mind those bands, then you will not mind this album. If you don’t like those bands, then you will not like this album.

From all the bashing that the album format has gotten, one thing I do like are the connections. For example, on this album Robert Venable was the producer. For those that do not know, Robert Venable has worked on the following albums;

  • Megadeth – The System Has Failed
  • Spoken – Illusion
  • Love and Death – Between Here & Lost
  • Disciple – Horseshoes And Handgrenades
  • Disciple – O God Save Us All
  • Seventh Day Slumber – Love and Worship
  • Seventh Day Slumber – Anthem Of Angels

A point of interest is that in their electronic bio, it states the following;
“We Create Monsters Not Machines” was produced by Travis Wyrick (P.O.D., Disciple, Pillar, Since October, 10 Years).”

CD Baby also states the above comments, while Allmusic and Wikipedia has the producer as Robert Venable. My interpretation is that Travis Wyrick was used in a songwriter/executive producer role, while the actual album was produced by Robert Venable.

So if the album is good (and it is that good that it made my Top 20 for the year) why didn’t it set the world on fire? The answer is simple. COMPETITION IN THE MARKETPLACE and TIME.

2009 was a tough year for any new artist releasing music. Actually every year is a tough year for any new band. For the fan base that Burning Yesterday is trying to appeal to, they had to compete against the following bands and their releases for that year;

  • Red – Innocence and Instinct
  • Pillar – Confessions
  • Breaking Benjamin – Dear Agony
  • Casting Crowns – Until The Whole World Hears
  • Thirty Seconds To Mars – This Is War
  • Seether – Finding Beauty In Negative Spaces
  • Daughtry – Leave This Town
  • Stryper – Murder By Pride
  • Chevelle – SciFi Crimes
  • Veer Union – Against The Grain
  • Adelitas Way – Adelitas Way
  • Three Days Grace – Life Starts Now
  • Skillet – Awake
  • Madina Lake – Attics To Eden
  • Halestorm – Halestorm
  • Thousand Foot Krutch – Welcome To The Masquerade
  • Smile Empty Soul – Consciousness
  • Decyfer Down – Crash Love
  • Ten Second Epic – Hometown
  • Cavo – Bright Nights, Dark Days
  • Papa Roach – Metamorphosis
  • Muse – The Resistance
  • Burn Halo – Burn Halo

The thing is I could go on forever about similar sounding bands and styles that had reasonably good albums released in 2009. For any artist that is starting out, piracy should not be their biggest concern. Their biggest concern should be competition. How do they compete in the market place in this day and age. Piracy should be used as a metric of demand.

So Burning Yesterday spend their time and money on getting a good production team and recording an album of good tunes. They actually entered the studio with producer Travis Wyrick in 2007. The album came out at the start of 2009. So they release it into a market place, that is saturated with hundreds of new releases on a daily basis. Apart from the core audience who are aware of the band, it doesn’t spread.

My view has always been the same. Musicians are entrepreneurs. They are people who organize and operate a business, taking on the financial risk to do so. They have to give people a reason to buy their product against all the other competing products. The Michael Jackson superstar business model created by the record labels in the early Eighties is dead and buried. It is never coming back. Different superstars will rise within different genres and communities, however they are the ones that will need to create the buzz.

The days of record labels breaking really great bands to the public are over. It is the bands that need to break themselves. Sure, Record Labels can be useful as distribution agents, however the final marketing starts and ends with the band.

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Alternate Reality, Music, My Stories

Top 10 Metal Albums of 1994 According To Guitar World (& then a new Top 10 is born with my additions)

I am in a “dust off” process at the moment. As an avid purchaser of all things musical, especially anything to do with rock and metal, I have a huge collection of magazines from 1986 to today’s date.

At the moment I am flicking through a Guitar World issue from 1995. The first thing that got my attention, is their Top 10 lists for the 1994 year. In the issue, they had a Top 10 list for Rock, Alternative, Metal and Roots/Blues. So here is the list from the esteemed Jeff Gilbert.

1. SOUNDGARDEN – Superunknown (A&M)

“It’s darker than Slayer’s underwear, moodier than Weiland and more depressing than an empty keg. It’s also the best hard music album of the year.”

What a production team of Michael Beinhorn and Brendan O’Brien. Surround yourself with the best and expect them to get great results for you. This is the album that Soundgarden is doing it’s victory lap on. It had a lot of elements that crossed over into the mainstream and it had a lot of elements still rooted in the rock/metal vibe they are known for. The fans agreed, sending the album into the millions. At last count, the album is pushing close to 6 million physical units in the U.S.

2. DANZIG – Danzig 4 (American)

“Danzig kiss the abyss with yet another moon-howling symphony for the devil. All the musical chaos and only one guitar solo. Cool.”

Rick Rubin is on board to produce, along with Glen Danzig. In my view, this shouldn’t be on the list.

3. MEGADETH – Youthanasia (Capitol)

“Dave Mustaine sounds like he’s getting a vacuum cleaner enema, but that’s okay because his riffs and Marty Friedman’s solos are among the best the band has ever spewed forth.”

Youthanasia continued the path away from thrash and more toward a classic rock feel. However the lyrical matter is still dark and depressing, which was perfect for 1994. Max Norman is behind the desk and he completes his trilogy of albums with Megadeth, that also includes Rust In Peace and Countdown To Extinction. In the ends, the fans spoke with their wallets and they liked the mix of rock and metal and another PLATINUM album was on board the “Train of Consequences.”

4. SLAYER – Divine Intervention (American)

“Furious buzz-bomb guitar runs eat away at your face like flesh-eating syndrome. Swarming solos sting you out of your drunken stupor. Slayer know what’s good for us.”

WTF. It’s like a Nostradamus prophecy. I am reading this in 2013, post Jeff Hanneman (RIP) and the term “flesh eating” just sticks out. The next term that sticks out is “drunken”. Knowing what we know now about Jeff Hanneman’s addiction to alcohol and the problems caused by the flesh eating parasite, the review above just doesn’t sit right. Modern metal producer Toby Wright is on hand to produce a 500,000 seller.

5. PANTERA – Far Beyond Driven (EastWest)

“Shits nails and wipes with barbed wire.”

Terry Date is at the boards again and a number one album is released. What can you say about Pantera that hasn’t been said. Due to Dimebag’s passing, we will never see the original band reconcile and perform again, so what we are left is the memories. Who knew back in 1994, that Dimebag would be shot dead 10 years later.

6. SKREW – Dusted (Metal Blade)

“The metallic counterpart of Nine Inch Nails and Ministry and they used one chord on the entire album. What gods!”

Pop, Dance producer Howie Beno is on board for an industrial slab of metal. It’s a peculiar mix, however 1994 was a peculiar time, with a lot of genre mash up’s happening. I don’t remember anything outstanding from this album that would have made me want to play it again.

7. ENTOMBED – Wolverine Blues (Sony)

“Grindcore masters Entombed pay crunching tribute to the coolest member of the X-Men. Maybe we can hook them up with the Silver Surfer and … oh sorry; someones already beat em to it.”

Grindcore was never my thing however the Swede’s sure know how to create something interesting. The thing about this album that I liked is that each song, had certain sections that just killed it. I remember taking out all of those sections from the songs, mashed them up and recorded them all as one track (a note for note rendition). It came to about 7 minutes. Then I started tweaking the song around, moving some riffs into different places, shortening a few and them combining the shorter riffs to form a new riff and so on. Within about three hours, i had a killer 5 minute tune, all inspired by Entombed, however totally unrecognisable.

8. DREAM THEATER – Awake (EastWest)

“Faster than a Silver Bullet, tighter than the jeans i bought six months ago, more powerful than a box of Ex Lax, this shred party left me punch drunk and, for once in my life, fully awake.”

John Purdell and Duane Baron are on board to produce. Again, another peculiar choice from the record label. A progressive band, has been given hard rock / pop metal producers. Not counting the Terry Date produced, “When Dream and Day Unite”, “Images and Words” had David Prater behind the boards. Following up the very unexpected and successful “Images and Words” album, “Awake” already had an uphill battle. For anyone that has read the “Lifting Shadows” book, it is mentioned there, that Derek Oliver was asking for another “Pull Me Under” and the band was trying to oblige.

9. MACHINE HEAD – Burn My Eyes (Roadrunner)

“Machine Head explore the world of religion gone mad with aggressive and severe riffing more dangerous than a cult leader with a vision.”

What a perfect blend of old school thrash and modern metal. Robb Flynn is the star from the outset. He is what ultimately sets Machine Head apart from the competition. Another difference between “Burn My Eyes” and all the rest of the hardcore/grindcore bands from 1994, was that Machine Head could actually write songs and in Robb Flynn, you had a vocalist that could actually sing.

10. KYUSS – Welcome To Sky Valley (Elektra)

“If you ever wanted to know what it feels like to be a laval lamp plugged into a Marshall, this album will take you there. The hairiest thing this side of Kim Thayil’s back.”

This one is a strange addition to a metal list, however it is that good and that varied, it deserves to be on some list. A mix of stoner rock and metal scene with progressive psychedelic elements.

Here are my additions to the above list;

LEVIATHAN – Deepest Secrets Beneath (Rock The Nations)

The best progressive metal album from 1994. It is a very accomplished debut album. While Dream Theater had the backing of a major label, Leviathan was on Rock The Nations, a small independent label. Produced by the excellent Jim Morris (Death, Control Denied, Circle II Circle, Iced Earth and many others).

KORN – Korn (Epic)

Now if this album went platinum or gold in 1994, it would be on the above list. However, this album was a slow burner. It reached GOLD status in 1996, on the back of the “Life Is Peachy” album. Even though I have been a Guitar World subscriber since 1986, it was very typical of what the magazine became renowned for; beholden to the advertisers and the PR companies. This album didn’t rate a mention however years later they trumped it up.

MOTLEY CRUE – Motley Crue (Elektra)

Of course, the Guitar World list is based on what was trending back in 1994 and Motley Crue was not in. However, their self titled album released in 1994, with John Corabi on vocals is heavy as hell and deserves to be on the list. It’s funny that the band that was cool in the Eighties was not cool in 1994. So if you are not cool, don’t expect to get any press from the established magazines. The only magazine that was giving the Crue any press was Metal Edge and then Nikki fucked that up as well.

SAVATAGE – Handful Of Rain (Atlantic)

Another so called “Eighties” band that wasn’t cool in 1994. Reeling from the death of their lead guitarist, Criss Oliva, Paul O’Neill and Jon Oliva wrote the most darkest, sorrowful and heavy as hell album. A worthy addition to any metal list from 1994. Jon Oliva also made his brother proud by recording all the rhythm guitars while gun for hire, Alex Skolnick came in and did the leads.

TESTAMENT – Low (Atlantic)

This is a killer album that got lost in the mix. After the Metallica “Black” album sound of 1992’s “The Ritual” didn’t get a great response, 1994 saw some changes. Guitarist Alex Skolnick and drummer Louie Clemente left. In came James Murphy (Death) and John Tempesta. The end product is “Low.” A different sound and a good one. The songs became lower and faster and groovy. Another slow burner, that kept on selling into 2000 and beyond.

So based on all of the above, here is my top 10 list from 1994;

1. Motley Crue – Motley Crue

What can I say, Bob Rock killed it in the producer’s chair, capturing Motley Crue at their heaviest. It is groove rock, mixed with classic rock, mixed with heavy metal. Listen to the interludes of Droppin Like Flies and Hooligan’s Holiday for supreme Korn like heaviness.

2. Machine Head – Burn My Eyes

Robb Flynn’s vocal style is his life style. A lot of people have tried to imitate it however you have had to have lived his lifestyle in order to pull it off.

3. Leviathan – Deepest Secrets Beneath

A progressive metal band that deserves greater accolades. Think Geddy Lee vocals on a bed of technical metal riffs.

4. Dream Theater – Awake

Worthy follow up to “Images and Words” and the last album to feature the talents of Kevin Moore. Of course Jordan Rudess is a far more accomplished pianist, however to me Kevin Moore is a better band member, due to his lyrical and vocal melody writing.

5. Pantera – Far Beyond Driven

What else can be said about Pantera that hasn’t been said. They kept the flag flying for groove and thrash metal, while other leaders jumped ship or broke up.

6. Korn – Korn

Any album that has an ominous shadow of a man in a kids playground on the cover already has a lot to live up to. In this case, Korn delivered a brutal first album. Not bad for a band that got signed solely based on their demo and no live shows.

7. Savatage – Handful Of Rain

Dark and sorrowful. The best way to pay a tribute to a fallen brother is to keep the music alive. Savatage and especially Jon Oliva, did exactly that.

8. Megadeth – Youthanasia

Dave Mustaine and Megadeth never achieved the “success” in sales as Metallica however to me, they defined and pushed the boundaries of technical thrash metal. Can you ever imagine James Hetfield singing over the “Holy Wars” riff. With “Youthanasia”, Megadeth delivered a killer rock album, which if i had to pick between “Youthanasia” and “Load” from Metallica, “Youthansia” wins hands down.

9. Testament – Low

When a band is more or less written off by the press, that is when they deliver. However due to a lack of label support, the album didn’t get out of the gates properly.

10. Slayer – Divine Intervention

I was going to put Kyuss or Soundgarden here, however my loyalty to Slayer wins out in the end.

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A to Z of Making It, Music, My Stories, Stupidity

So What Is It With Bands And Producers Not Liking Each Other After An Album Explodes?

What is it with artist’s dishing out hate on a producer that was involved in producing their greatest triumph?

A good producer is meant to be tough and opinionated. They are meant to challenge the artist, so that the artist delivers the goods. Look at what Bob Rock did to Kirk Hammet in Metallica, especially around “The Unforgiven” solo piece. If you look at Kirk’s legacy that will be the solo that he will be remembered by. I remember in the “Classic Albums” documentary of the “Black” album, as well as in the video, “A Year and A Half With Metallica”, Bob Rock said something similar like, “it is a great song and it needs a great lead. What Kirk is playing at the moment is not great. He has to live and breathe this solo.”

Bob Rock got the guys to slow down the tempo on “Sad But True” and detune everything down a whole step. He told Lars Ulrich to take drum lessons before he started to record his parts. Which producer does that? Lars Ulrich is coming off 4 definitive thrash albums and there is Bob Rock telling him to take drum lessons. He questioned James on his lyrics and his melodies, something that hasn’t been done before. He recommended vocal lessons as well to the formidable front man.

Lars even said that once the Black album was finished, he couldn’t talk or see Bob Rock for over 12 months. Bob Rock has even gone on record saying that it was a tough album to make. The end result is every bands dream coming true. The biggest selling album of the SOUNDSCAN era with a total of 16 million sales as at December 2012. The Black album still to this day moves 2,000 units per week in the U.S. A a lot of websites pointed out that it outsold, Megadeth’s new album “Supercollider”.

As much as Nikki Sixx dishes on Tom Werman, the facts are out there. With Tom Werman, Motley Crue had three multi-platinum albums in “Shout At The Devil”, “Theatre of Pain” and “Girls, Girls, Girls”. Each album has sold 4 million copies plus in the U.S. That is a total of 12 million plus sales in the U.S market. Furthermore, the bulk of the “Decade Of Decadence” album is made up of songs from these albums, and that album also sold over 2 million copies in the U.S. In addition, the “Music To Crash Your Car” box sets also had the three albums produced by Tom Werman on them.

If all the stories about the drug use from the Motley Crue members are to be believed, then Tom Werman deserves special recognition for getting anything musical onto tape.

Dee Snider also doesn’t have many kind words for Tom Werman. If anyone has read Dee’s bio, “Shut Up and Give Me The Mic,” you can connect the dots and come to a conclusion that Dee is also blaming Tom Werman for the failure of Twisted Sister’s next album even though Tom Werman never worked on it. The routine used to be that Dee Snider would be working on songs for the next album, while the current album is being mixed.

According to Dee, in his bio “Shut Up and Give Me The Mic” due to Werman being difficult to work with and Mark Mendoza doing his best to sabotage everything that Dee was working on, he couldn’t take the time out from the studio to work on songs for the next album. So when it came time to write the songs for Come Out And Play after the hugely successful “Stay Hungry” tour, Dee’s mindset was in a different place. He had money, he had fame, he had success and he didn’t have the same hunger, anger and motivation that he had during the Stay Hungry recording. If he wrote the songs during the “Stay Hungry” sessions, the output could have been very different. Super producer, Bob Ezrin even passed on working on “Come Out And Play”, because he didn’t hear any great songs.

However, the facts are there. The Tom Werman produced “Stay Hungry”, sold over 3 million copies in the U.S alone. The singles, “We’re Not Gonna Take It” and “I Wanna Rock” also sold by the truck load and they sounded great on radio, due to special radio mixes that Tom Werman did for them. It’s funny that the song “The Price”, didn’t get the same radio mix and it tanked as a single, even though it is the strongest of all three songs.

In relation to Nikki Sixx and Dee Snider, Werman said the following on Popdose.com;

“There were two individual musicians who had a problem with me in the studio out of about 200 musicians I produced. Nikki Sixx was a friend until he revised history in his book. Dee Snider was a friend, until the Twisted Sister album became a hit, and he couldn’t deal with sharing the credit for its success. Both of these guys were literally back-slapping glad-handers; years later, they soured badly. I had fine relationships with all the other members of those two bands.”

Kix was another band that was critical of Tom Werman. Bassist and band leader, Donnie Purnell hated and distrusted Werman.

George Lynch from Dokken also had a problem with Tom Werman, when Werman requested that he play a better lead break on a particular song. If you believe Don Dokken, George Lynch has an uncontrollable ego. If you believe George Lynch, Don Dokken has an uncontrollable ego. Regardless who you believe, when Lynch was asked to play a better lead break, he had a dummy spit.

And now here are the facts for Dokken’s “Tooth N Nail” and Kix’s “Blow My Fuse”. Both albums on release went to GOLD status within a year. “Tooth N Nai”l was released in 1984 and ended up reaching PLATINUM status in the U.S in 1989 (yep that’s right, four years after its release), after the mega successful “Back For The Attack” album, got people interested in Dokken’s back catalogue. “Back For The Attack” reached PLATINUM status within 2 months of its release date.

“Blow My Fuse” was released on September 12, 1988. By November 2, 1988, seven weeks later, the album was certified GOLD by the RIAA. In May 1989, the single “Don’t Close Your Eyes” was released. By February 5, 1990, eight months later, the single was certified GOLD by the RIAA. Finally, on August 28, 2000, the “Blow My Fuse” album was certified PLATINUM by the RIAA. Yep, that is almost 12 years from when it was released. This is what the artist of today need to take into account. Great music will live on and it will keep on selling for a long time.

However, so many artists and record label executives want the platinum sales with the first release. Dokken’s back catalogue sold well after the mega successful “Back For The Attack” album (their 4th album). Metallica’s back catalogue sold even more, after the mega successful “Black” album (their 5th album). Motley Crue’s back catalogue sold well again after the mega successful “Dr Feelgood” album (their 5th album). However in today’s mindset of profits before creativity, most bands will not get to the fourth or fifth album. Most bands will not have a comeback like Aerosmith or Alice Cooper did in the Eighties. I digress.

Dream Theater, especially Mike Portnoy blasted Dave Prater on the “Images and Words” sessions, however with Prater at the helm, Dream Theater had their biggest album to date. Read the book “Lifting Shadows”. The interviews with Prater are brilliant. The rebuttals of the band members are in some cases subdued but fiery at the same time. Somewhere in between all of the stories is the truth.

Of course, Dream Theater with Dave Prater at the helm have had their most success in relation to album sales. “Images And Words” is the album that Dream Theater is still doing victory laps with in 2013.

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A to Z of Making It, Copyright, Music, My Stories

Persistence, Timing, Diversification and playing to your core audience

I am reading the recent issue of Guitar World and I come across a question where Mick Jones from Foreigner is asked how it was to work with Mutt Lange? For those that don’t know Mutt Lange produced the Foreigner 4 album in 1981.

Mutt had really wanted to do our second album [1978’s Double Vision], I believe. But he didn’t seem quite ready at the time. So we did the next one [1979’s Head Games] with Roy Thomas Baker.

So Lange goes away and he proves himself to Foreigner. He takes on AC/DC and produces Highway to Hell in 1979 (their American breakthrough album) and Back in Black in 1980 (their first with Brian Johnson and their biggest album in regards to sales to date). He also produced For Those About To Rock We Salute You in 1981.

He didn’t just give up. In between the period between 1977 and 1981, apart from AC/DC, he also produced albums for artists like City Boy, Clover, Supercharge, The Boomtown Rats, The Rumour, Savoy Brown, Michael Stanley Band, Outlaws, Deaf School, The Records and Broken Home. He is paying his dues, getting the stats on his side, just so that he can work with a band that he wants to work with.

… then Mutt was kind of knocking on the door again. I must say, he was quite enthusiastic.

Then he gets the gig to do Foreigner4 which came out in 1981. Persistence. Paying your dues. Credentials. Hard work. Timing. They all play important parts in the recipe for success.

Mutt’s persistence to hard work, made him turn over a lot of records as a producer. A lot of those records made a large impression with the public.
Mutt’s timing was off when he first approached Foreigner in 1978. It wasn’t off in 1981. This time around he also had the credentials to back himself. For a producer, your credentials are the works that you produced, for an artist, your credentials is the music that you make.

He was the first producer I worked with who really challenged me. He was not only very insightful with the songs and in helping to bring them to fruition but he was also really great at achieving sounds.

The real rock stars hated to get challenged. The “songs are their children” is a common cliché that so many of them would say. Mutt Lange didn’t give a shit about that. He wanted perfection. He wanted greatness. He wanted to be involved in something that would last forever.

He was just unbelievably dedicated to the process…to the point where I think we kept Def Leppard waiting six or nine months because Mutt was still working with us on 4.

Def Leppard waited for him. Why? They knew. They knew that this guy was special. They knew he was the person that would be able to capture their pop leanings and merge them with their rock and blues influences. All of that pales, compared to what they really needed. Def Leppard needed a song writing partner. Look at the history that they created.

Def Leppard – High ‘N’ Dry, 1981
Def Leppard – Pyromania, 1983
Def Leppard – Hysteria, 1987
Def Leppard – Adrenalize, 1992

Mutt really set a standard with Def Leppard. I called it the layers standard. Others call it the over dubs or over producing standard. Others call it multi-tracking. The fans loved it. They wanted the big vocals, the arena rock chorus’s layered in harmonies. Once Hysteria exploded every other band released albums in the same layered style. Suddenly every hard rock band was doing the Bon Jovi and Def Leppard thing. Kiss went all pop metal with Crazy Nights and Hot In The Shade. Whitesnake did it with Slip Of The Tongue. However, there was one band that was doing things their own way. That one band is called Guns N Roses. I digress.

Once you become successful, it doesnt mean you stop. Mutt Lange didn’t. He kept on going.

Song writing for other artists became a new income stream for him from the eighties onwards. As an artist, if all you do is just write music and perform it live, you are limiting yourself to that income stream. However, if you write songs for other artist, you have an additional income stream. If you produce for up and coming bands, sharing your expertise and knowledge, then you have another income stream. If you are a guitar player, become a guitar teacher on time off from recording and touring. That is another income stream. Suddenly, you have a years’ worth of work. Yes it is hard work. It was never meant to be easy.

Look at the following list of people that keep on working hard;

Jordan Rudess from Dream Theater. He plays keyboards in Dream Theater, he is a solo musician, he is an instructor and he is an app developer.

Claudio Sanchez from Coheed and Cambria. He is the founder, singer, guitarist and main songwriter for Coheed and Cambria. He also has a side project called Prize Fighter Inferno. He has written novels and comics. He appears at Comic Conventions. He has just signed a production agreement for The Amory Wars story to be turned into a movie or movies. He is also an app game developer.

Corey Taylor is another. The recent House of Gold and Bones releases by Stone Sour have seen that concept story turned into a graphic novel and comic book, as well as a production deal to turn it into a movie. Apart from Stone Sour, Corey still tours with Slipknot. He is also a novelist.

Nikki Sixx is the leader of Motley Crue. He does Sixx A.M as another band. He does photography and his work is being exhibited on line. He has penned two autobiographies (The Dirt and The Heroin Diaries), as well as a picture book/biography for This is Gonna Hurt. He uses social media to build connections with fans. Finally, he is overseeing the long overdue Motley Crue movie. There is also the SixxSense “radio” gig and a range of other outlets like clothing and accessories.

Phil X is currently fill in guitarist for Bon Jovi. He is a session musician. He is a fill in guitarist .He is a solo artist. He is a band member. He is a guitar teacher. Five different income streams. He endorses different product lines of gear.

Kevin Churko is a producer, sound engineer, masterer, mixer and a songwriter. While his production credits involve the hard rock and metal genre, I bet a lot of people didn’t know that he was involved with Britney Spears when he started off. Yep that is right. In 2000 he was the Digital Editing and Programming guru on Britney’s Oops!… I Did It Again album. He had that same job title for The Corrs, Shania Twain and Celine Dion albums that followed between 2000 and 2003.

From 2003 onwards, he then started getting appointments as an Engineer and a mixer. He had those titles for Shania Twain and Ozzy Osbourne albums.

Then from 2006 and onwards he started getting producing appointments.

Churko built up a credentialed name for himself between 1999 and 2006. Since then he has done I Don’t Wanna Stop, Black Rain and Scream by Ozzy Osbourne. Apart from being the Producer, he was also the Engineer, the Mixer and Composer.

He has filled the same role for In This Moment, Hinder, Beggars and Thieves, Emerson Drive, Five Finger Death Punch, Otherwise, Kobra and The Lotus and Rob Zombie.

The point in all of this. Success in music is not just about writing a song and watching it sell. You need to earn your success. You need to pay your dues. You need to live and experience life. You need to be patient. You need to persevere. The bottom line; don’t quit.

And remember: still play to your core audience. That is what all of the above artists are doing. They are keeping their core audience satisfied.

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Music

The Secret Weapon Behind Five Finger Death Punch

Producers and Engineers are the unsung heroes behind the greatest albums.

The unsung hero for Five Finger Death Punch, is Kevin Churko.  Five Finger Death Punch, have used Churko on War Is The Answer and American Capitalist.  Now they are using him again on The Wrong Side of Heaven and the Righteous Side of Hell, Volume 1 and 2 releases.

If you see any photos of him, you would think he is Rob Zombie’s long-lost twin.

Apart from Five Finger Death Punch, Churko has been Ozzy’s go to producer and co-writer for Black Rain and Scream, along with the remixes on the Blizzard of Ozz and Diary of a Madman albums.

In This Moment is another band that have used Churko.  The best In This Moment albums  like The Dream, A Star Cross Wasteland and Blood had Churko as Producer.  For Blood, Churko was also a contributor as the band was down to a three-piece.  He helped them get the songs out.

I even look for Churko projects that I haven’t heard before, so that I can check out the band.

One thing is certain, when Five Finger Death Punch and Kevin Churko get together, expect magic to happen.  Really looking forward to the new pair of releases.

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