A to Z of Making It, Music, My Stories, Unsung Heroes

Credibility = Musical Differences

Music used to be about finding some Avant garde musical and lyrical edge and pushing yourself and that edge to the limits.

Want to be as big as Metallica. Forget about the Napster court case and remember that Metallica once was a band that had an edge. They were an outlier versus the LA Glam Rock movement.

When did it all change?

Now it’s about what maintains.

Now it is about what can an artist do to ensure that the nice income they got from the last recording and tour cycle remains the same?

So they go away and recreate the same album thinking that is what the fans want.

Now imagine thousands of artists doing the same thing and pretty soon, we, the public will be ploughed under by the plethora of product that all sounds very similar. And we do either two things. We switch off completely and go back to the classics that we know or we gravitate to a few current acts and decide that they will be the ones that we stick with.

Because we don’t have time to sit back and listen to every new album just to find that one song that could blow our mind.

Musicians didn’t want to make the same music everybody else did. It was all about finding your style.

Musicians didn’t care about how they looked. It was all about how they played.

Musicians didn’t want to sell out to the corporation because it took away their street cred.

And credibility is everything.

That is why Rock/Metal bands didn’t really last forever.

Credibility equals musical differences.

How long were The Beatles together? Eight or nine years.

What about the original line up of Kiss? Eight or nine years.

Twisted Sister (the version of Dee Snider, Jay Jay French, Eddie Ojeda, Mark Mendoza and AJ Pero) had a run of 7 years before AJ Pero was booted and another year after that the band itself was goneski for a long period of time.

Motley Crue had a run of 11 years before Vince Neil was outed.

Led Zeppelin had a run of 12 years before the tragic passing of John Bonham and even though they got together with Jason Bonham on a few occasions, you could honestly say that was the end.

The Doors had a run of 6 or so years before the tragic passing of Jim Morrison.

What about Jimi Hendrix? He had a three-year reign before he tragically died.

Dokken had a run of 7 years before they went down in flames just because George Lynch couldn’t get over the fact that the band he was in was called Dokken.

Credibility is the honesty and openness of our past heroes and the lyrics in their songs.

Motley Crue didn’t come out and pretend to live the destructive lifestyle they sang about. They actually lived it. Same goes for Guns N Roses.

Dee Snider wrote his career defining songs when he was poor and broke. He had the anger and the credibility of knowing what it was like to be poor and hungry for success.

With Desperado and especially Widowmaker Dee Snider was in the same position as he was before the “You Can’t Stop Rock N Roll” success and he wrote a lot of great songs for those projects that no one has really heard. Listen to “Reason To Kill” from the Widowmaker album, “Blood and Bullets”. Elektra boss Bob Krasnow at the time would have hired multiple body guards to protect his sorry ass.

This is what music was.

Truth.

The basic human connection to one another.

And now with music available 24/7 everyone is sacrificing that truth in desperation to chase a trend that makes money. But the ones that had longevity in music never chased trends. Like Frankie said, they did it their way.

That is why in most new acts, most people know the singles, the real stand out songs from the album.

That is the difference between the new breed and the old acts. The fans of the old acts know the material. Because when you have that one album for a six month period, it is all that you listen too.

I will let you in on a little secret. All of our heroes are “years in the making” success stories. They started something, failed, looked stupid doing it, dusted themselves off and started something again.

But everyone these days wants to parade themselves as a winner. Which is BS.

What we need are musicians pushing the limits of their art.

We forget the latest song we listened too in a matter of minutes but we are still talking about the latest Game Of Thrones episode.

It needs to be the other way around.

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A to Z of Making It, Music, My Stories, Unsung Heroes

What Happens After The Pinnacle?

Want some advice.

Each style of music regardless of what genre will reach its pinnacle within 3 to 8 years and then a freeze would come across it.

The bands involved in the growth of the will have their best memories and the most defining moments of their musical careers during this growth period. We can use any scene however let’s look at the Eighties LA scene. It began in 1981.

Motley Crue, RATT, WASP and Quiet Riot had the LA Scene cornered at that point in time.

Quiet Riot was a twelve-year overnight success story when they had the first big breakthrough, going to Number 1 with “Metal Health” in 1983 and becoming the first “metal” band to do so in the U.S. That was the bands pinnacle. Within 3 years the band was over.

RATT was also a ten-year overnight success story, when they had their big breakthrough with “Out Of The Cellar” released in 1984. That was the bands pinnacle and within 8 years the band was over.

WASP was an eight year overnight success story when they had their big break through with their self-titled debut in 1984. The band never really stuck together, however Chris Holmes and Blackie Lawless remained until 1990. At that stage, WASP more or less became Blackie Lawless’s solo project and I define “The Crimson Idol” as Blackie Lawless’s and by default WASP’s defining moment.

Motley Crue was a six-year overnight success story when they had their big breakthrough with “Shout At The Devil”, however their defining album was by far “Dr Feelgood” and that album was a twelve-year journey. However a few years after that Vince Neil was out.

Once the pinnacle is reached, after that, a freeze sets in. That freeze happened in 1992 for hard rock music.

It took Motley Crue another 12 years before they achieved the same heights as they did in the Eighties. In between, the members worked hard at their own home movies, cough cough, Vince Neil and Tommy Lee. Solo projects like Methods of Mayhem for Tommy Lee, Vince Neil solo albums, 58 and Brides Of Destruction for Nikki Sixx and eventually finding time to record three Crue albums. One with John Corabi on vocals, one with the band reunited and another with Randy Castillo (RIP) on drums. Then came the all-encompassing book. “The Dirt”. And the resurrection started. If you’re not afraid to go through one door, many more will open there after. And that is what happened to Motley Crue. The book was the door they went through.

And that is what Motley Crue have done, played the game their own way and ended up with riches and power.

Quiet Riot and RATT never re-covered.

WASP/Blackie Lawless realised early on in the Eighties that WASP was a cult band, with a hard-core audience, and it was that audience who Blackie has played for. He didn’t change the WASP sound when Grunge was king. He didn’t change the WASP sound when Industrial and Nu-Metal became king. He just kept on going, realising WASP albums and I am proud to say that I own all of them.

And after the hard rock ice-age was over a new status quo existed.

The previously successful acts need to work even harder to stay successful. The new acts starting off in the new frontier had to work ten times harder.

Because the people that we think are star’s many people around us have no idea who they are.

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A to Z of Making It, Music, My Stories, Stupidity

Band Harmony: Is There Such A Thing?

Who remembers watching interviews or reading interviews from their favourite bands about how much the band members love each other and all of that other rubbish about how great they are for the band.

The cold hard truth is this. Bands/artists want to show a solidarity, a unity.

They don’t want people and fans of the band to see weaknesses, so they try their best to make it look like everything appears fine on the surface.

However underneath it is a different story.

Every biography I have read, from “The Dirt” about Motley Crue, to “Enter Night” about Metallica, to “Lifting Shadows” about Dream Theater, to “Face The Music” about Kiss or to Dave Mustaine’s bio about his career. The same theme is prevalent throughout. The band members didn’t like each other.

No one really speaks their mind as it would cause problems in the band.

Others want to speak up and do more, however since a band member has already taken on that responsibility they step down as they don’t want to step on any toes.

Others want to have their songs included, however they keep on getting rejected or changed until the song loses it’s soul.

So they hold their tongue until it gets to a stage where they can’t anymore and all hell breaks loose.

Look at a few bands that are doing the circuit today and there is a pretty good chance that they do not have the original members in there.

Volbeat – holding on to lead guitarists proved problematic.

Five Finger Death Punch – holding on to bass players and lead guitar players proved problematic.

In This Moment – holding on to bass players, guitar players and drummers proved problematic.

Shinedown – holding on to bass players and lead guitar players proved problematic.

Dream Theater – where do you start. Singer changers after one album, three different keyboardists and a drummer change.

Trivium – changed drummers.

Evergrey – only Tom Englund is the original member.

Machine Head – only Robb Flynn is the original member.

When a record label signs an artist/band, they want to know that their newest signing/s are committed to the cause.

Want some advice.

Sacrifice everything. If you are in a band that means you are only as good as your weakest link. If the other band members don’t have the same committment, then they need to be sacrificed or you need to sacrifice yourself from the band.

If you don’t sacrifice everything then it is just a hobby.

Want to know about sacrifice. About change.

Look at Marty Friedman. Megadeth is on a high, selling platinum records (we’ll excuse the “Risk” album) and Marty Friedman leaves. As a fan of Megadeth and a fan of Marty Friedman’s solo work, I didn’t want it to happen.

Friedman reinvented himself by describing it as the best decision he has ever made, because, he was looking at the music that was making up the Top 10 in Japan and he liked it. Then he compared it to the music that was making up the Top 10 in America and as a musician he felt that Japan was the scene that he should be in.

It takes guts.

I can’t say I was a fan of the music he did while in Japan, however a musician needs to follow their muse. And that is what Marty Friedman did.

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A to Z of Making It, Music, My Stories, Unsung Heroes

Work Ethic Of Our Fallen Idols Is No Different From Generation to Generation

Music is forever.

Our heroes will die or already have died but their music lives on.

With the power of internet it should be every persons goal to continue to reach new generations of fans, so that they too can also benefit from hearing the work of musicians like Paul Kossoff, Dimebag Darrell, Randy Rhoads, Jimi Hendrix, Chuck Schuldiner and many more.

Paul Kossoff’s career was short at 25 years of age. As a guitarist he was always looking to “have a jam”.

Randy Rhoads just wanted to play guitar, evidenced by taking classical lessons while on tour with Ozzy and then receiving a punch in the face when he told Ozzy that he wanted out.

Jimi Hendrix was always booking studio time and running his different bands through jam sessions over and over again.

Chuck Schuldiner was a technical death metaller who just wanted to be a guitarist in a band and he finally achieved that dream with “Voodoocult” and the progressive “Control Denied”.

One thing that all of these musicians are renowned for regardless of what generation they come from is their prolific musical output, their jamming ethic, their hard work and devotion to the lifer lifestyle of the music business.

Paul Kossoff was involved in 10 studio albums and 2 live albums between 1969 to 1976. Talk about jamming up a storm.

Jimi Hendrix was prolific. Apart from the official releases (three within a year), Hendrix created a musical vault so deep, his family members are still making money from his legacy.

Dimebag Darrell had 4 independent releases and close to 10 years of experience under his belt before “Cowboys From Hell” opened the door for a bigger stage to play on.

Chuck Schuldiner was involved in 9 albums between 1987 and 1999.

It’s always been tough for new bands or artists to make it. From the sixties to now, that toughness hasn’t changed.

The difference between then and now is that there are so many more people making music which in turn makes the current state of the music business highly competitive.

Seen a shortage of ticket sales recently for bands that work hard.

Seen a shortage of ticket sales for the classic rock bands lately.

Of course not.

The music business is thriving. And it is also cram-packed with music that it’s hard for a lot of music to find an audience. There is a reason why Spotify has over 4 million songs that haven’t even been played.

And if any artist wants to be in the hard rock/metal game, then the bar is set very high.

You need to compare yourself to Led Zeppelin, Black Sabbath, Deep Purple, Bon Jovi, Judas Priest, Iron Maiden, AC/DC, Pantera, Megadeth, Free, Ozzy era bands, Motley Crue, Queensryche, Free, Jimi Hendrix.

In the end the importance and essence of great rock music will never fade away and that bar that is sitting very high, will just keep on going higher.

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Music

Bands Will Have That One Big Product, and Then They Will Write Some Sequels To It

There is a story over at the NewYorker from a while back about the One Hit Wonder known as “Candy Crush Saga”.

As we all know by now millions upon millions of people around the world play Candy Crush Saga.

– It is a free download and it has been downloaded over half a billion times.

– A person can play the game for free.

– However, certain users of the game are willing to pay for extra lives and various performance boosting tools while the other users are happy to remain on the game without paying for any extras.

– The Irish company “King Digital Entertainment” who is the maker of the game had close to two billion dollars in sales, with a pure profit margin of $567 million.

It seems like there is a lot of money to be made if there is a freemium option available especially if you have a star product to push.

King Digital has over a hundred different games that are available, however it is Candy Crush that brings in the money. It is King Digital’s “star product”.

Even in music, bands normally have hundreds of other songs or countless albums in existence, however it is that one star product that they are known for, except for the few great acts who would have multiple star products.

Metallica had “Master Of Puppets” and “The Black” album.

Motley Crue had “Shout At The Devil” and “Dr Feelgood”.

Dream Theater had “Images and Words” and “Scenes For A Memory”.

Machine Head had “Burn My Eyes” and “The Blackening”.

AC/DC had “Back In Black”.

Def Leppard had “Pyromania” and “Hysteria”.

Ronnie James Dio was a true legend by having a few star products in different acts. First off was Rainbow then Black Sabbath and then as a solo artist with “Holy Diver”.

Kingdom Come had their self titled debut.

Skid Row had “Slave To The Grind”.

Bon Jovi had “Slippery When Wet”.

Twisted Sister had “Stay Hungry”.

RATT had “Out Of The Cellar”.

Quiet Riot had “Metal Health”.

Ozzy Osbourne had “Blizzard Of Ozz” and “No More Tears” as a solo artist.

The world of heavy metal and hard rock contains many more examples. In the end luck plays a huge part in breaking music to the masses.

And as the article eludes too, most new products fail in general. In the music industry, the failure rate of new music is amplified and as it is an industry that faces a lot of competition between the acts alone.

And as with everything that rises it eventually falls. The true greats pick themselves up and rise again, while the ones in it for the money just fade away. Check out this quote;

“Typically, companies will have that one big product, and then they’ll sell some sequels to it. But, unless they manage to become the center of an ecosystem, over time they tend to weaken and disappear.”
By Michael Cusumano, a professor at the M.I.T. Sloan School of Management

There is a lot of truth in that.

Remember when Bon Jovi rewrote “Slippery When Wet” and called it “New Jersey”.

Or when bands rewrote their main hit song over and over again trying hard to recapture the success

Music is a competitive, hit-driven industry and there is no guaranteed recipe for success. But in order to give it a shot you need to know how to play your instrument and you need to practice your songwriting skills.

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A to Z of Making It, Music, My Stories

Divided We Stand. But It Doesn’t Have To Be That Way.

Metallica resorted to a professional coach to get it together again. So did Aerosmith.

Motley Crue imploded at the peak of their powers with the firing of Vince Neil and then sued each other in the courts. Then when Vince Neil was back in, John Corabi was out and soon it was Tommy Lee that was out.

Bon Jovi and Megadeth resorted to group therapy. For Bon Jovi it was a way to keep the band together after “New Jersey” and for Megadeth it was a way to keep a stable line-up together.

Van Halen ousted David Lee Roth and there was a few years of bad mouthing each other. Then when Sammy Hagar was ousted, the feud turned ugly with both sides airing their dirty laundry.

Guns N Roses appetite for destruction more or less has the band as an Axl Rose solo project. According to Axl, “Slash is a cancer”. There was a lawsuit as well from Axl to Slash to stop the “It’s Five O Clock Somewhere” album as Axl claimed those songs were written for Guns N Roses by Slash.

Scott Weiland had a nasty split with his first act, Stone Temple Pilots (on more than one occasion) as well as with the Velvet Revolver project that featured Slash.

Sebastian Bach and Skid Row are still at loggerheads. Matt Kramer left Saigon Kick because he felt ripped off.

Machine Head and Adam Duce are in the courts because Adam Duce felt ripped off. Dave Lombardo is spitting venom at Slayer and their management team because he feels ripped off.

Paul Stanley went to town on Ace and Peter, calling them anti-semitic. Gene Simmons said that Ace and Peter didn’t deserve to wear the make up.

Dream Theater and Mike Portnoy ended their relationship abruptly.

And Rock and Roll was supposed to be fun. Yeah right, I hear people say.

The ugly truth is that the biggest obstacle standing between musicians and a career in music is the simple fact that we cannot get along.

Every band I have been in imploded because I was writing the music and the lyrics from the beginning. So when the other members realised that I am getting extra royalties and publishing moneys, then money becomes a factor and suddenly everybody wants to write a song or make suggestions to change a finished song just so they could a songwriting credit.

And I said NO a lot of times.

And that starts to put a strain on the relationship and the band dynamics. Eventually we became assholes to each other and one of the main commandments that I swear by is to “Don’t Be An Asshole”.

It’s easier said than done. Especially in metal and rock circles. You know, we are all alpha males in this business.

So how can we achieve a healthier band dynamic.

We need to handle criticism better. At one point in my life, the way I offered criticism wasn’t at all constructive and criticism towards me was seen as a personal attack.

Don’t be assholes to each other as everyone is replaceable.

True love of music is the best reward. Money is a byproduct.

Realise that if the guitarist does come in with a completed song, or an albums worth of songs, it’s okay. Same goes for the other musicians in the band. And if your song doesn’t make the cut, that is also okay.

If the band is a democracy, then happy creating, however let me tell you one truth. Bands that claim that their songwriting is a democracy are lying. There is always one that will be the boss.

Look at Van Halen. Songwriting credits originally showed Edward Van Halen, Alex Van Halen, Michael Anthony and David Lee Roth. However it is a well-known fact that Eddie Van Halen wrote all the music and David Lee Roth wrote the lyrics, with little input from Van Halen’s rhythm section.

Slow and steady wins the race. Remember a music career is a lifers game.

You will get screwed by someone in the music business. Don’t let it get you down. Roll with it and learn from it.

In order to be seen or be heard, we need to stand united.

Don’t see every other artist or band as competition. The history of rock n roll shows that it was friendships and recommendations from other artists that broke artists to an audience. This is needed even more so in 2014.

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Classic Songs to Be Discovered, Music, My Stories, Unsung Heroes

David Coverdale – The Legend That Is The Most Broken-Hearted Singer?

Popular Rock Star lore would say that in order to create you need to have lived. You need to have experienced love. You need to have experienced heartbreak. You need to have experienced highs and lows, good times and bad times.

Certain artists deal with certain issues. Motley Crue have always been known for their tongue n cheek lyrics around sex, drugs and just having a good ol’ time.

Skid Row focused on sex and relationships on their first album, however two songs from it, “Youth Gone Wild” and “18 and Life” focused more on social issues, which in turn was taken up a notch with the “Slave To The Grind” album.

Machine Head lyrics focus on social issues and government/religious corruption.

David Coverdale on the other hand is all about love. His song writing family tree is a list of a person that has been broken-hearted a lot of times in his quest to find love.

He’s been “Mistreated”, “Time and Again”. He’s been “Looking For Love”, “Time and Again”. He has been looking for a “Love to Keep Him(You) Warm” because “The Time Is Right for Love”.

He asked the “Queen of Hearts” to “Say You Love Me”. Realising too late that the “Kitten Got Claws” and she became a “Lady Double Dealer” on her way to being an ex-wife.

Suddenly “Love Don’t Mean a Thing”.

He became a “Drifter”.

A “Victim Of Love”.

A “Love Hunter”.

A “Love Man”.

A “Slave”.

A “Love Child” calling out “I Need Love”.

An “Outlaw” riding into town and spending “Slow and Easy” good times with the “Rock ‘n’ Roll Women”. Promising to himself that he “Ain’t Gonna Cry No More” as he “Slides It In”.

He became a “Blindman” because there “Ain’t No Love in the Heart of the City” for a Rock N Roll singer.

However he was still “Ready and Willing” to “Cry for Love” once again. “Ready and Willing” to go back on “Living on Love” because he was “Hungry For Love” and he wanted to “Do It Right (With The One You Love)” as “Love Ain’t No Stranger” to him.

But love left him “Crying In The Rain” again. Even when he begged for “Love An Affection”, even when he begged “Don’t Break My Heart Again” he still had to pick up the pieces and start all over again.

“Here I Go Again” he said to himself after the break up of his marriage.

He joined the “Bad Boys”, “All In the Name of Love” gang. He was “Guilty of Love” with that “Slip Of The Tongue”. Then that “Restless Heart” started “Crying” for a “Precious Love” again and it came knocking on his door.

“Is This Love” he asked himself. He told her that she is “Gonna Break His Heart Again”. But she whispered back “Give Me All Your Love”. She told him that he is “All That She Wants, All That She Needs”.

He just asked her to “Love And Treat Him Right” because “The Deeper The Love”, the stronger the devotion.

And then as his Eighties career came to end, those “Woman Trouble Blues” came back again. Every woman wants the spotlight. And then she was gone (“Now You’re Gone”). He asked her to “Take Him Back Again.”

“Too Many Tears” had been shed. He did it “All For Love” but love didn’t set him free again. He was “Crying In The Rain” once more.

But once a fool is always “A Fool In Love” and with time he found another to “Lay Down Her Love”.

Coverdale built a career spanning 40 years because he experienced life and he wrote those experiences into his songs. People always connect with that.

That is what got John Kalodner interested and that connection gave birth to a whole new era of Whitesnake from which they are still doing victory laps from.

There is an unwritten rule that says in order to survive in the music business, one must change with the times. Someone forgot to tell David Coverdale. The evolution of Whitesnake has never strayed too far from the blues medium. Even with the 1987 album, it was still rooted in Classic Rock and as we all know, Classic Rock is rooted in the blues/folk movements.

At the height of his fame, he disbanded Whitesnake.

Then when his contemporaries delivered grungier sounding albums, Coverdale stuck to his guns and delivered two blues rock albums with “Restless Heart” and “Into The Light”.

David Coverdale ignored every passing fad and fancy and still managed to assemble a cast of musicians to produce some of the most enduring hit records/songs of the Eighties era. Some might say that he glammed it up in the mid Eighties. However the musical currents that existed underneath the image were greater than the lipstick and teased hair.

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A to Z of Making It, Classic Songs to Be Discovered, Influenced, Music, My Stories

Music Business Rules Found In Songs

On Motley Crue’s 2008 song ‘Welcome To The Machine’ they provided a few general rules about the recording business and the machine that is the music business.

Rule Number 1: “Sign on the x to sell your soul”.

Yep, if you want a major record deal, prepare to sell out. Major labels want hit acts. Hit acts need to play to a formula. The labels are not interested in the Mumford and Sons or Kings Of Leon outliers. They want the acts that will sing the songs written by a committee.

Rule Number 2: “It’s so automatic, Hocking broken plastic, Royalties you’ll never know”.

Yep, the good old measure of success. Record sales. Still used by the labels as a barometer of success in 2014. And the labels still employ creative accounting when it comes to royalty payments. Dollars for the label, pennies for the artist.

Rule Number 3: “Give your ass like a whore, Once you take a hit, You need more more more”.

Once an artist tastes success, they will go back to the same restaurant over and over again. Because we all want to be loved.

Rule Number 4: “Welcome to the machine, Once it sucks you in you’ll never leave, Grind you up spit you out, After all you’re just a piece of meat”.

You can make a memorial wall as big as the Great Wall Of China that has the name of artists who the recording business used and discarded.

Rule Number 5: “Sell out to the rats, Make em rich make em fat”.

Record label executives earn a lot more than the artists that actually make them that money. Is this the way it should be?

On Motley Crue’s 1999 song ‘Fake’ they seem to provide a few more general rules about the recording business.

Rule Number 6 (supporting Rule Number 1 and 2): “Sold my soul while you sold records, I have been your slave forever.”

Yep, when you sign away your copyrights to the record label and then they lobby hard to have those copyrights extended 70 years after your death. It sure sounds like a slave forever.

Rule Number 7 (supporting Rule Number 5): “What are you fat cats doing anyway?, Take our money and flush it down the drain.”

Yep, fat cats fly private and make the Forbes Rich List.

Ugly Kid Joe asked “Mr Recordman” if he knew who they were or if he gave a damn about them or if he was purely there for the dough. Based on their career trajectory, the answer was obvious. Mr Recordman didn’t give a damn about them once they stopped being “commercially viable”

Rule Number 8 – Mr Recordman doesn’t know who you are. Look at the band “Winger”. When Reb Beach called the label after the Beavis and Butthead episode hit TV screens, the label claimed they never knew a band called Winger.

Rule Number 9 comes from Disturbed and their song “Sons Of Plunder”.

Rule Number 9: “You say you’ve found yourself a new sound, one hundred more all have the same sound”

Yep, like the thousand of hard rock bands that came out in the late nineties. Yep, like all the alternative/grunge bands that came out towards the end. Yep, like all the metalcore bands that are out right now and all of them claim to be different, yet they all sound the same.

The song Chainsaw Charlie from WASP is littered with music business rules. The first three lines, “Will you gamble your life?, Sign right here on the dotted line, It’s the one you’ve waited for all of your life” fall into Rule Number 1. Then the lyrics of “And tomorrow when I’m gone, Will they whore my image on?” brings us to Rule Number 10.

Rule Number 10: The record label will forever whore your image on after they have dropped you or after you have departed this Earth. There is a lot of money to make in death.

Rule Number 11: “We’ll sell your flesh by the pound you’ll go, A whore of wrath just like me, We’ll sell ya wholesale, we’ll sell your soul, Strap on your six string and feed our machine.”

This is relevant today when even the image of the artist is owned by the record label in 360 degree contracts.

Rule Number 12: “Welcome to the morgue boy, Where the music comes to die”

Songs written by a committee. It’s soulless, however it sells.

Rule Number 13: “Ah, trust me boy, I won’t steer you wrong, If you trust me son, You won’t last very long”

Remember the advice by Ugly Kid Joe in Mr Recordman.

Rule Number 14: “The new morgue’s our factory, to grease our lies, Our machine is hungry, it needs your life”

The definition of the recording business.

Rule Number 15: “I’m the tin man, I’ve never had a heart, I’m the tin man, But I’ll make you a star”

The Record Label CEO. All promises and that tin heart doesn’t care if those promises are broken.

Savatage is another band that covers the music business in a bit of detail. Rules 16 to 18 are from the song “Jesus Saves”.

Rule Number 16: “You know Jesus he started changing, Things got really strange, He saw his tee shirts everywhere, He started missing shows, The band came down to blows, But Jesus he just didn’t care.”

Yep, it’s a tough gig keeping a band together, especially when a band member becomes the idol that the fans latch onto.

Rule Number 17: “Things got out of hand, And so he quit the band, Still the critics they would rave”

The uncontrollable egos get in the way of a great band.

Rule Number 18: “Her Him cut through the night, On those late night radio waves”

Eventually, we get old and we become “classic rock”. There is no way around out. Embrace it and play to your core audiences.

The final two rules are from the song “When The Crowds Are Gone” from Savatage.

Rule Number 19: “I don’t know where the years have gone, Memories can only last so long, Like faded photographs, forgotten songs”

Rule Number 20: “The story’s over, When the crowds are gone.”

Pretty self-explanatory.

If you’re looking to embark on a career in the game of music, then use the above as a blueprint to get you going.

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Classic Songs to Be Discovered, Music, My Stories, Unsung Heroes

Mick Mars and Generation Swine

Mick Mars recently stated that he almost left Motley Crue during the “Generation Swine” sessions and that still to this day, he hates that album.

“Generation Swine” had two major things. The return of Vince Neil and the move to an industrial electronic sound. It was meant to be called “Personality #9” with John Corabi on vocals. Record label pressure won out in the end and Vince Neil was back in. From a record label perspective, the $3 million cost/loss of the self titled album was still fresh on their profit and loss statements.

The Crue started working on the follow-up to the self-titled album in 1995. In an interview from March 1995 Nikki Sixx mentioned that as the songs are written, they will be road tested at smaller venues under different band names. It was a back to the seventies approach, when bands used to debut new songs on the road before committing them to tape in a studio. That is why so many songs from the seventies worked well in a live setting.

I have seen Motley Crue perform a few songs from live from “Generation Swine”. “Afraid” goes down really well. “Glitter” not so much.

“A Rat Like Me” and “Let Us Prey” went down great. The funny thing about that is, “A Rat Like Me” and “Let Us Prey” were recorded live by the band during the sessions. Songs that are easy to record and write, do end up as great live songs.

The biggest Achilles heel to Generation Swine is the lack of the hit song for the genre that Motley Crue are in. When I say hit, I don’t mean number 1 on the Billboard Charts. I mean a song that the fans of the genre can latch onto. Like the song “Kick Start My Heart”. It wasn’t a hit on the Billboard Charts, however in rock circles it was a song that all the rock heads and the metal heads could latch onto. The same for “Dr Feelgood”. Moving into the self-titled album, the songs that should have led the way didn’t. “Hammered” and “Till Death Do Us Part” should have been the war cry instead of “Hooligans Holiday” and “Smoke The Sky”.

The sad thing about the state of the recording business in the Nineties was the need for bands to deliver that “genre hit song” that could crossover into the mainstream. The seventies bands didn’t think about these kinds of things. That is why they all built a career and still to this day, they can rock and roll. When the Seventies bands rolled into a studio, they didn’t need blockbuster style budgets. They didn’t need to write songs in the studio. They recorded what they played live already.

Deep Purple played “Highway Star” for at least 12 months before recording it. Same as Ted Nugent and “Stranglehold”. The list goes on, however today’s rock star doesn’t need to pay their dues on the live circuit. It’s a different approach. The band “Heartist” built their following online before they even played their first sold out concert that had record labels and managers in attendance.

Selling recordings is a high-risk business. Even the RIAA has stated that approximately 90% of the records that are released by major recording labels fail to make a profit. Profit meaning large advances less creative accounting when it comes to recouping royalties.

Regardless of the accounting employed, selling albums is a high risk game. And that is something that the record labels are not telling people about. Instead the RIAA screams PIRACY. Instead the RIAA screams ENFORCEMENT.

In the end, this quote was something that Nikki Sixx had to say about the album during its release cycle;

“We never played the game. In fact, we believe if it’s working, it should be broken.”

A truer saying I haven’t heard. Something that a lot of artists today have forgotten.

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A to Z of Making It, Copyright, Music, My Stories, Piracy, Stupidity, Treating Fans Like Shit, Unsung Heroes

Music Trends in Hard Rock and Heavy Metal – What’s On The Up and What’s On The Down

ON A DOWN SLOPE

DAUGHTRY

The band leader, Chris Daughtry messed up big time chasing the crowds of “Train” and “Imagine Dragons”. He was a hard rocker from day dot and that is what gave him his legion of fans. For the ill-fated and recent “Baptized” album, he committed career suicide, throwing his lot with the hit songwriters. The songs are good, however they are not Daughtry songs. It would have been better for him as an artist to have given those songs to other artists that are more electronic pop rock minded. Daughtry needs more music right away and they need it to ROCK.

RECORD LABELS

The major metal and rock labels will continue to sign the bands and artists that had success in the Eighties and Nineties and get those bands to release forgeries of their greatest hits. It’s all about locking up the songs under copyright. “He who owns a lot of copyrights, will make a lot of money in the future, when said artists are dead and buried.”

In relation to new bands, they will sing fewer bands on even more shittier deals and shift their efforts to breaking them. It doesn’t mean that we will pay attention. It will be bands from certain niche’s that will break out and we will gravitate to them.

Also no one wants to pay. Look at the APP business. The highest downloaded APPS are all free ones. And they are still making money. We are happy to provide our private data to Apple and Google, as long as we get what we want, with no strings attached. If a record label has a business model that is dependent upon people paying, re-evaluate.

KIRK HAMMETT

He is out of touch. We live in a world right now that is connected 24/7. A lot of those connections happen because of social media. So his recent, “Ivory Tower” comments about social media show just how out of touch he is. Also from seeing him play live on three occasions, he has made a career on the coat tails of James Hetfield and Lars Ulrich. Don’t believe me, watch the making of the Black album, especially the scene when Bob Rock tells him that the solo he just put down for “The Unforgiven” is garbage.

HYPE

We can see through the hype and we hate it. So much hype was around Dream Theater’s self titled release and it disappeared from the conversation within six weeks. Megadeth’s “Super Collider” is being outsold by the Black album. Daughtry’s “Baptized” took forever to record and it did nothing. You can’t have a song called “Long Live Rock N Roll” and not have it sounding anything like ROCK. It sounds like that one hit wonder song “I Wish I Was A Punk Rocker With A Flower In My Hair.”

RESPONSE SYSTEMS FOR COPYRIGHT INFRINGEMENT

NAPSTER showed the music business and the entertainment business at large, how fans of music, movies and books want to consume content. They want to download it easily, free of DRM, use it in any way they want and they want to do it for free.

For all of the talentless CEO’s that flew in private jets off the hard work by the artists, this was a big NO NO. So off they went to their lobby group arms, the RIAA and MPAA and they started to lobby hard the governments. The various sister associations around the world started to do the same thing. The best thing they could come up with is a graduated response system, financed by the ISP’s. It failed in France. It failed in New Zealand. In the U.S it is hard to tell, especially when you have a copyright troll like Rightscorp shaking down IP addresses. So if Rightscorp is sending shake down notices to ISP’s, then why does the US have a graduated response scheme?

The bottom line is this, the people who the RIAA and MPAA want to catch are years ahead of them in INNOVATION. And INNOVATION is what they should be focusing on.

THE ALBUM FORMAT

We are challenged with time and we only want the best. Since we are allowed to cherry pick, we will. Heavy Metal and Hard Rock artists need to understand they are in the hit business. It doesn’t matter if they are radio-friendly or not. Each band in each metal and rock genre, needs to create that song that hits us on the first listen.

That is why bands like Five Finger Death Punch, Avenged Sevenfold and Shinedown are so successful. They get the game. That is why Killswitch Engage is successful. Adam Dutkiewicz understands the power of a massive chorus. That is why Trivium is having a career. Over the course of all of their albums, they always had a song that had “hit potential” for the genre they are in.

Making money is hard. Just because a band releases an album, it doesn’t mean that we want to pay for it in its entirety, especially if it has got a couple of crap songs on it. It’s better to release 8 songs that a “certifiable smashes” instead of 12 songs that have four crap ones. However, it turns out the public still has time for Metallica’s “Black” album. It is still moving two to three thousand units a week and it is expected to pass 16 million by May.

Artists need to think about the no limits that digital offers them. We want the good stuff. Artists need to think about how they can provide us the good stuff, without resorting to the album format. Don’t base your career on dropping an album every two years. An artist needs to base their career on constant events.

GOING GOING ALMOST GONE

CLASSIC ROCK

The artists are on their last legs. Motley Crue is ceasing to tour, however stand alone shows, plus new music are still in the works. They have hit the same markets over and over again since their 2004 comeback and in between they have released 3 new songs on a “Greatest Hits” album, 13 new songs on “Saints of Los Angeles” and 1 new song in 2012. The train is slowly coming to a halt.

Aerosmith released a DUD. The train is not a rolling anymore for them. All up, Classic Rock bands have maybe have another 10 years left.

A transition is happening. The younger acts are generating touring dollars, playing smaller venues and at affordable prices. It’s happening.

ON THE UP

STORYTELLING

That is why TV shows are the most downloaded torrents of all time. Tell a good story and the world will be at your door step.

RICHIE SAMBORA

Seeing him in Australia, he is invigorated and he is having a blast. Not having to play second fiddle to Jon Bon Jovi, he is branching out again and this time, his roots are strong enough to balance his branches. The “Aftermath Of The Lowdown” is the best hard rock record from 2012 that went unnoticed because it was released so close to his Bon Jovi work.

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