A to Z of Making It, Music, My Stories, Piracy

How Do You Know If An Album Is Successful?

You are an artist performing solo or within a band.

You decide to record an album.

You spend time and effort writing, recording, producing, mixing and mastering your latest opus.

You do some promo and release it.

Then what do you do.

It doesn’t sell what you expected. Once upon a time, the definition of a successful act was based on how many records they sold.

Sebastian Bach still can’t get his head around why he has 800,000 Facebook Followers and only 6000 people in the U.S purchased his new album “Give Em Hell” in the opening week. For the record, it is a great album. I have heard the album, but I didn’t purchase it. I went to Spotify and streamed it.

So if it doesn’t sell as expected, it doesn’t that mean the album didn’t do well. What it means is that fans of music have consumed it in many different ways. I actually liked it enough to go onto Amazon and add it to my shopping cart. I haven’t purchased it yet. I will wait until the price drops below $10 before I do. And then it will go on the shelve in its wrapper.

In this day and age sales can never be used a metric for success. However, if there are songs there that are undeniable and an audience starts to resonate with those songs, then expect to sell.

Five Finger Death Punch came out in the piracy era. In the same era that has greedy corporations telling politicians that piracy is decimating the music industry.

Well, this piracy era hasn’t stopped Five Finger Death Punch from moving over 500,000 units in the U.S alone for each album. Yep that’s right, Five Finger Death Punch have been selling records since their debut album came out in 2007. Even the recent “Wrong Side of Heaven” Volumes 1 and 2 are moving close to the 500,000 mark for each of them. Combined these two albums have moved over 700,000 units.

So I am really over bands or artists who lament that no one buys their music. People do buy music. People do stream music. People do download music without paying for it.

And all of those people who access an artists music both legally and illegal will also invest in concert tickets and merchandise. They will even invest in REAL limited/deluxe edition perks. Not the kind of perks that just come with a DVD or a T Shirt.

Artists should take a leaf out of RatPak Records. They have various packages available with each release and at a price that isn’t extortion.

In my opinion, an album can be defined as a success if people are coming to the shows and singing the songs of the album.

WASP released “The Crimson Idol” in the early nineties. Commercially it didn’t do anything however if you talk to any WASP fan and I bet you they can sing the songs from that album. In 2014, it is seen as Blackie Lawless’s finest achievement.

Machine Head released “The Blackening” in 2007. It didn’t sell in the millions, however it allowed Machine Head to go on a three-year victory lap on the back of it, touring the world over and over and over again. It was hailed by Metal Hammer as the album of the decade. It is also seen as Machine Head’s definitive masterpiece.

One of my favourite independent bands “Digital Summer” have been managing their own career and their own releases with great success. Recently they just had a run of dates with Volbeat and Trivium. Prior to that, they have done tours with Shinedown, Three Days Grace, Three Doors Down and many other acts. They have done shows on their own. And they manage themselves. They finance their own recordings. They ask their fans to help out via fan funding campaigns. So big deal if their albums haven’t sold in the millions. They are over 10 years deep and still rocking.

So how do you know if an album is successful in 2014?

If people are listening to it, coming out to the shows and singing the songs.

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A to Z of Making It, Music, My Stories, Unsung Heroes

The Misfits End Up As Winners

Everytime I read some comments on a news story on say, Blabbermouth, Loudwire or other metal and rock sites, there is a general common theme that runs through them.

“ is a talentless hack. Watched them live and they couldn’t deliver.”

“ are amateurs and sloppy.”

Basically people are bashing and criticising artists because they do not have a high level of technical ability. The are bashing and criticising artists because they failed to hit that high note live in concert. They are bashing and criticising artists because they don’t like the latest blog post, tweet or Facebook post.

Everyone is entitled to an opinion, I have no qualms about that. Do it in a way that stimulates discussion. Do it in a way that is relevant. Because if we want hard rock and heavy metal to grow, we need to be together.

I always love the comments about technical abilities.

Technical prowess is always superseded by feel. Technical prowess is always superseded by emotion. It is a power never to be underestimated. Artists like Alex Skolnick, John Petrucci, John Sykes, Joe Satriani, Eddie Van Halen, Randy Rhoads and many others are able to merge technical prowess with feel and emotion. Eric Clapton has a high technical prowess. He doesn’t burn at a 100 notes per second, but he does have so many different techniques in his playing style, it is no wonder he is a god and a pro.

Today the musical stars are very different.

In the Facebook era, an artist has no need to leave their place of birth behind and head to where the burgeoning scenes are in order to make it. We have a twenty-four seven connection with the rest of the world and the ones that do their best to fit in never really get anywhere.

It is those outliers, those misfits that end up changing the world.

Metallica got traction when they first came out because they didn’t fit in. And then when the “thrash scene” started to become saturated, Metallica delivered an album that didn’t fit into that scene. Suddenly, elitists of that movement labelled them sell outs.

Same goes for Motley Crue. Love em or hate em, when all the labels were looking for Devo style post rock acts in the early Eighties, along comes Motley Crue. Merging punk attitude with classic rock they paved the way for another band with a bigger appetite for destruction.

Guns N Roses came in an era when every label wanted a band like Bon Jovi. They came in an era when every label wanted their current roster of bands to deliver an album like “Slippery When Wet”. How anti-Bon Jovi was the classic Guns N Roses line-up? And guess what, they sold millions upon millions of albums. And they did it by not fitting in.

Dream Theater got traction in the era of Grunge. Even the analysts are still scratching their heads at that one. How could a progressive rock band break through when the record labels along with the media perpetuated the myth that knowing how to play your instrument was uncool.

The thing is most of the bands and artists that we like never really fit into their circle. That is why a lot of them turn to substances to get through. And sometimes those vices end up taking them away. Sometimes, it takes control of their lives and beats them. The real strong misfits rise up and beat their addictions.

Look at all the artists that we lost to addictions. Look at all of the artists that ended up beating addiction. It’s a big lists. And they all have one thing in common. They are misfits.

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A to Z of Making It, Music, My Stories, Unsung Heroes

Music Is A Game of Lifers

Look at any artist or band you like and you will notice one important element. They are lifers in the music business. They are the people who have had million dollar highs. They are the people who have had million dollar super lows and losses. They are the same people who have reclaimed those million dollar highs only to see hard times come again. They are the same people who just keep on going, eventually achieving those highs again.

Dee Snider went through a long and drawn-out bankruptcy proceeding after Twisted Sister imploded. This is his big low from the platinum highs of “Stay Hungry” three years earlier. After bankruptcy he was free to make a new record and re-negotiate publishing deals.

The next high came when he signed a high pay deal with Elektra Records for the project that would become Desperado.

The next low started when Dee got that call that Elektra Records had dropped Desperado and shelved the album. That kicked off a process of more lows. Elektra didn’t just drop Desperado, they also prevented Dee from recording for any other label. Basically a record label that claims they are here to protect artists was destroying the career and personal finances of Dee Snider. Dee Snider is a SMF, so he just kept on going, trying to get out the rights to his songs returned to him. He kept on going trying to get the right to license the Desperado record to another label for a fair price. In the end, the only thing that Elektra Records would accept was full reimbursement of the money they’d laid out for the deal—$500,000, or $50,000 per song.

But, but, the record labels are here to protect their artists.

But, but, the record labels are here to negotiate longer copyright terms that will last on average over 120 years because that is the only way they can protect their artists.

The truth is, the record labels are there to make money from the lifers in the music business. It’s that simple.

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A to Z of Making It, Copyright, Music, My Stories

We Are All Copyists

The way we improve as humans is by finding a better way of doing things. It is very rare that we improve as humans by doing something from scratch. So in other words we copy what we see and we improve upon it. We do that from the day we are born.

The whole English rock movement in the sixties was born from copying the blues and folk movements and improving on them.

Keith Richards even went on to say that you can’t copyright the blues as all of the blues standards were copied over and over again so that thousands of derivative works existed.

Deep Purple built a career on taking certain sections from jazz standards that Jon Lord knew and turning them into rock songs.

Led Zeppelin built a career on taking certain sections from other obscure songs and turning them into definitive masterpieces.

Black Sabbath had their roots in blues, classical and jazz. They borrowed from those genres. Listen to Bill Ward’s drumming on the early records. It’s almost got a swing, jazz feel to it.

Metallica initially built a career on taking certain sections from obscure New Wave Of British Metal acts and turning them into thrash metal masterpieces. For the self-titled BLACK album, the lead off track “Enter Sandman” has an intro that is copied and improved on from a local Californian band.

It is human nature that we are always looking at ways to improve. And copying something that came before, and then adding incremental improvements to it is how we do it. I see it in my children. In how they take things in, how they learn and how they copy things and add their own unique touch to it.

In the music that we listen to there are always elements of copying. And that, really, is what happens all the time.

Copying is there and it has made a lot of people upset over the last 40 years. I always love it when a musician says “the songs are like my children”. I have children and there is no chance I can use that analogy.

One thing I do know is that copying is a key ingredient in the process of creating new works and it is a shame that the corporations that owe the majority of the copyrights are destroying this culture so that they can protect their bottom lines.

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A to Z of Making It, Music, My Stories, Stupidity

Band Harmony: Is There Such A Thing?

Who remembers watching interviews or reading interviews from their favourite bands about how much the band members love each other and all of that other rubbish about how great they are for the band.

The cold hard truth is this. Bands/artists want to show a solidarity, a unity.

They don’t want people and fans of the band to see weaknesses, so they try their best to make it look like everything appears fine on the surface.

However underneath it is a different story.

Every biography I have read, from “The Dirt” about Motley Crue, to “Enter Night” about Metallica, to “Lifting Shadows” about Dream Theater, to “Face The Music” about Kiss or to Dave Mustaine’s bio about his career. The same theme is prevalent throughout. The band members didn’t like each other.

No one really speaks their mind as it would cause problems in the band.

Others want to speak up and do more, however since a band member has already taken on that responsibility they step down as they don’t want to step on any toes.

Others want to have their songs included, however they keep on getting rejected or changed until the song loses it’s soul.

So they hold their tongue until it gets to a stage where they can’t anymore and all hell breaks loose.

Look at a few bands that are doing the circuit today and there is a pretty good chance that they do not have the original members in there.

Volbeat – holding on to lead guitarists proved problematic.

Five Finger Death Punch – holding on to bass players and lead guitar players proved problematic.

In This Moment – holding on to bass players, guitar players and drummers proved problematic.

Shinedown – holding on to bass players and lead guitar players proved problematic.

Dream Theater – where do you start. Singer changers after one album, three different keyboardists and a drummer change.

Trivium – changed drummers.

Evergrey – only Tom Englund is the original member.

Machine Head – only Robb Flynn is the original member.

When a record label signs an artist/band, they want to know that their newest signing/s are committed to the cause.

Want some advice.

Sacrifice everything. If you are in a band that means you are only as good as your weakest link. If the other band members don’t have the same committment, then they need to be sacrificed or you need to sacrifice yourself from the band.

If you don’t sacrifice everything then it is just a hobby.

Want to know about sacrifice. About change.

Look at Marty Friedman. Megadeth is on a high, selling platinum records (we’ll excuse the “Risk” album) and Marty Friedman leaves. As a fan of Megadeth and a fan of Marty Friedman’s solo work, I didn’t want it to happen.

Friedman reinvented himself by describing it as the best decision he has ever made, because, he was looking at the music that was making up the Top 10 in Japan and he liked it. Then he compared it to the music that was making up the Top 10 in America and as a musician he felt that Japan was the scene that he should be in.

It takes guts.

I can’t say I was a fan of the music he did while in Japan, however a musician needs to follow their muse. And that is what Marty Friedman did.

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A to Z of Making It, Copyright, Music, My Stories, Unsung Heroes

Money In Music, Greed, Elitism And A Lifestyle Of Not Taking Things Too Seriously

One thing about the world of heavy metal and hard rock was that we never took ourselves too seriously. It was always a camaraderie, a culture to have “Nothin But A Good Time”. A culture to “Seek and Destroy” and just have some fun “Smokin In The Boys Room”.

So when Zakk Wylde was playing “In This River” at the Revolver Golden Gods Awards for the fallen rockers and a picture of Jani Lane from Warrant came up, and it stated, Jani Lane, Motorhead, 1964-2011, it was just one of those things we had to laugh about. Of course, a lot people these days take stuff a little bit too seriously and the elite Motorhead fans were outraged that a wussy singer like Jani Lane was associated with their band.

Or what about when the Salem Community Easter Drama titled “Lamb Of God” actually used the Lamb of God logo on their tickets. It made everyone have a laugh. Because this is what metal and rock is all about. A lifestyle of not taking everything too seriously.

Then you have the other side of the metal and rock community, which is the elitism view.

First let’s go back to the beginning. It was all just rock, blues and folk.

Then it started to branch out into hard rock, blues rock, folk, R&B, Surf Rock, Brit Rock.

Then metal/heavy metal came into the picture, along with Southern Rock, Americana Rock, heavy rock, progressive rock and so forth.

Then came Funk, disco and punk rock.

Then came the New Wave Of British Metal and everything was just metal again for a few years. Regardless of how different the style of metal was, the audience always crossed over between genres. Fans of NWOBHM, also supported the LA metal and hard rock scene. Fans of that LA scene also supported pop rock and Americana acts like Kiss, Ted Nugent, Styx, Bruce Springsteen, Journey, Survivor, Reo Speedwagon and others.

It didn’t last for long as the genre that defined a cultural movement splintered into Hard Rock, Glam Rock, Glam Metal, Pop Metal, Power Metal, Thrash Metal, Death Metal, Extreme Metal, Progressive Metal, Black Metal, Metalcore, Groove Metal, Industrial Metal, Nu Metal, EMO, Punk Metal, Gothic Rock, Doom Metal, Djent, Technical Metal. Folk Metal and the list just goes on and on and on.

Within each genre, there is a subset of elitism within it. The type of elitism that sees the hard rock style as not just not hard enough for the heavy metal community. The type of elitism that sees Metalcore and melodic death metal as not evil enough for the “real” death metallers out there. Or the type of elitism that sees progressive metal as just not brutal enough compared to death metal or black metal.

Sort of like an episode I saw on the cartoon show “Metalocalypse” where the new song that the band Deathklok was writing just wasn’t brutal enough according to their singer.

The elitism goes both ways, where elitism in hard rock sees other metal bands as not melodic enough.

In some occasions it is simply down to taste. People enjoy the pop structure of the “verse – chorus” sing a long, every day, all year round.

The way I see it, people either praise someone else’s success, or they try to tear it down because they believe they should have been there and that someone stole their ride.

People attach themselves to this cancer within them that says “If this band made it, they suck” because they don’t want to admit that they wish it was them on that throne. They don’t want to admit that they are undeserving because they are not qualified or talented enough or good enough.

From the people that I know, and doing some crude math, eighty percent of wannabe musicians drop out when the going gets tough. The remaining twenty percenters keep at it, networking, planning, practicing, creating and moving on. Then from those twenty percenters, another eighty percent drop out due to starting or having families, which means that they have obligations and the need to have a stable income. So let’s say 100 start off. After the first cut, 20 will remain. After the second cut, only 4 will remain.

See no one tells you that when you reach a certain age, the power players in music don’t really want you. That is why the focus is on the young. It’s like McDonalds. Get em young and work em hard for less money.

Making it is hard work. It involves a lot of variables and the main one is luck. Very few make it and a lot of others have excuses for failing.

Sort of like the people who always scream to anyone who cares about how Spotify is killing the music business and pointing to pay out figures without giving the full picture as to how much the label took, how much the manager took, how much the publishers took, how much the lawyers took and how much went to the slush account for expenses.

Seen what Jared Leto said recently.

“We all know that, as content creators, artists and musicians, a great deal of our work is going to be streamed, but the issue is that artists are getting the short end of the stick. The streaming companies are paying record labels, but record labels are not paying artists.”

I have been saying this for a long time in other posts that the greed of the record labels is putting a stain on the streaming model.

“Record companies are taking giant advantages, they’re taking pieces of stock options or technology companies in exchange for guaranteeing rights to artists’ streams, there’s all kinds of deals being made, and artists aren’t a part of those deals.”

This is a biggie. Spotify needed to give over half of the company to the Major Record Labels so that they could operate in the U.S. What did the Major Record Labels use as their bargaining chip in these negotiations?

Yep, you guessed it, the right to access the music of artists past and present. And as Leto alluded too, artists are excluded from these conversations and negotiations.

Spotify is a great enabler of getting music out to the masses. It’s also set to overtake iTunes in Europe due to the closing of a digital tax law loophole in the UK – that put an end to all song downloads being priced at £0.99 ($1.79AUD). This in turn is means that iTunes is expected to lose consumers opting for subscription streaming services instead of paying for each track as a download.

In relation to the heavy metal and hard rock communities, they are not doing a really good job at promoting Spotify by still relying on album sales as a measure of success. Streaming is a tried and true business model. Hell, the whole free to air TV industry is the same model as the free streaming option. And the TV stations made a monza. In 2014, there is no fundamental reason why music needs a “sales” business model.

And while popular culture artists are raking in 100 million plus streams a song, metal and rock bands are still going the mp3/CD sale route. It is the wrong way. There should be no reason why a metal act should not have a song that has surpassed 100 million streams on Spotify by now. No reason whatsoever.

It’s the selling (instant money in the pocket right now) mentality versus the streaming (money in the pocket later) mentality and everyone wants to be paid right now. From the labels, managers, lawyers and producers, down to the individual band members. Everyone wants money to live on and get by.

But music is a risk game. Music was never an industry that guaranteed an income.

So why are bands pushing that argument.

Guitar World ran an article back in April 1997, about where are the Eighties Guitar Heroes now. Now meant 1997 for the article. One of the questions they asked each guitarist was their FINANCIAL STATUS. This is what they had to say;

WARREN DeMARTINI (RATT) – “It’s not like I never have to work again, but I had the luxury of not doing anything right away and I really enjoyed the break.”

“Out Of The Cellar” sold over 3 million copies in the U.S. “Invasion Of Your Privacy” sold over 2 million copies in the U.S. “Dancing Undercover” sold 1 million copies in the U.S. “Reach For The Sky” sold over 1 million copies in the U.S. “Detonator” sold over 500,000 copies in the U.S.

In total Ratt sold over 7.5 million records in the U.S. Using the average retail price of $10, you can do the math on the gross sales of Ratt’s music.

And that break that DeMartini took was roughly 12 months. After that he was a touring guitarist for Whitesnake in 1994, releasing instrumental albums in 1995 and 1996 and new Ratt albums in 1997 and 1999.

In other words even though he was the main songwriter in a band that grossed $75 million in album sales in the U.S alone, he still had to work his arse off.

REB BEACH (WINGER) – “I’m certainly not set financially. I still have to work. I didn’t sign the best contract. Back then, it was ‘Sign this, or we’ll get another guitar player.”

ERIK TURNER (WARRANT) – “We made millions and we spent millions. Now we’re like everyone else: we work for a living.”

BLACKIE LAWLESS (WASP) – “Slow and steady wins the race. We’re a lot better off that a lot of bands that sold a lot more records at one point because we have a cult following. We have the most devoted fans in the world. I’ve never seen anything like it.”

STEVE BROWN (TRIXTER) – “We came out of the whole thing in decent shape. We all have to work, but we don’t have any day jobs and I have a nice house.”

TRACII GUNS (L.A. GUNS) – “I’m by no means set. But I’ve established myself where people buy my records and come out to see us live.”

There is a lot of money in the music business and the ones that create it are the least underpaid.

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Music, Stupidity, Treating Fans Like Shit

Queensryche and The Voice Of Queensryche

Queensryche is a band that really influenced me. The vocal melodies, the song construction and the various ways the twin guitars connected, inter-played and complemented each other.

So it was sad to see that all of the news items on the split, the dirty laundry, the sub-par musical releases, the court battles and the private agreements have had more views and reads then the combined Queensryche recorded output since “Hear In The Now Frontier”.

Geoff Tate is now “The Voice Of Queensryche”. Let’s put it this way. That title is not going to bring in any extra fans for Geoff Tate. The only way new fans will invest in him is if the music “The Voice of Queensryche” releases is undeniable.

But Tate is not interested in winning new fans with great music. All he wanted was “Operation Mindcrime” so that any future exploitation of the album into a movie will be all of his to keep.

In relation to “The Voice” moniker, this is all about maintaining an income. It’s all about marketing a tour so that at least a 1000 people attend a show at $50 a ticket.

It’s got nothing to do with pleasing fans and it has nothing to do with gaining new fans.

What about the Todd LaTorre fronted version of Queensryche? That version will more or less recreate similar sound recordings of Queensryche’s past.

And how does Chris DeGarmo’s Queensryche legacy fit in with this “amicable” settlement?

David Lee Roth was fired from Van Halen and billed himself as David Lee Roth. Vince Neil left or was fired (depending on what version you believe) from Motley Crue and billed himself as Vince Neil.

Bruce Dickinson left Iron Maiden and billed himself as Bruce Dickinson. Ozzy Osbourne was fired from Black Sabbath and billed himself as Ozzy Osbourne. Even Ronnie James Dio billed his solo career under his own name without any references to Rainbow and Black Sabbath.

Because the fans know about their heroes musical roots and backgrounds. Because the fans just want their favourites to keep on creating. The fans don’t need a court order. The need great music.

Granted the court order is also in place for financial reasons and trademarks. And that is what music should not be about.

But that is what happens when music is held hostage to money. That is what happens when music comes second to maintaining the status quo.

The best “amicable” settlement/revenge that Geoff Tate could have given his ex-band mates was an undeniable album or song under his own name.

Nothing drives an enemy more insane than seeing that someone they hate winning.

Instead Geoff Tate delivered a crap album, with a crap mix and started ranting on stage about smartphones. As John Wayne once said, “life is hard and it’s harder if you’re stupid”.

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A to Z of Making It, Music, My Stories, Unsung Heroes

Work Ethic Of Our Fallen Idols Is No Different From Generation to Generation

Music is forever.

Our heroes will die or already have died but their music lives on.

With the power of internet it should be every persons goal to continue to reach new generations of fans, so that they too can also benefit from hearing the work of musicians like Paul Kossoff, Dimebag Darrell, Randy Rhoads, Jimi Hendrix, Chuck Schuldiner and many more.

Paul Kossoff’s career was short at 25 years of age. As a guitarist he was always looking to “have a jam”.

Randy Rhoads just wanted to play guitar, evidenced by taking classical lessons while on tour with Ozzy and then receiving a punch in the face when he told Ozzy that he wanted out.

Jimi Hendrix was always booking studio time and running his different bands through jam sessions over and over again.

Chuck Schuldiner was a technical death metaller who just wanted to be a guitarist in a band and he finally achieved that dream with “Voodoocult” and the progressive “Control Denied”.

One thing that all of these musicians are renowned for regardless of what generation they come from is their prolific musical output, their jamming ethic, their hard work and devotion to the lifer lifestyle of the music business.

Paul Kossoff was involved in 10 studio albums and 2 live albums between 1969 to 1976. Talk about jamming up a storm.

Jimi Hendrix was prolific. Apart from the official releases (three within a year), Hendrix created a musical vault so deep, his family members are still making money from his legacy.

Dimebag Darrell had 4 independent releases and close to 10 years of experience under his belt before “Cowboys From Hell” opened the door for a bigger stage to play on.

Chuck Schuldiner was involved in 9 albums between 1987 and 1999.

It’s always been tough for new bands or artists to make it. From the sixties to now, that toughness hasn’t changed.

The difference between then and now is that there are so many more people making music which in turn makes the current state of the music business highly competitive.

Seen a shortage of ticket sales recently for bands that work hard.

Seen a shortage of ticket sales for the classic rock bands lately.

Of course not.

The music business is thriving. And it is also cram-packed with music that it’s hard for a lot of music to find an audience. There is a reason why Spotify has over 4 million songs that haven’t even been played.

And if any artist wants to be in the hard rock/metal game, then the bar is set very high.

You need to compare yourself to Led Zeppelin, Black Sabbath, Deep Purple, Bon Jovi, Judas Priest, Iron Maiden, AC/DC, Pantera, Megadeth, Free, Ozzy era bands, Motley Crue, Queensryche, Free, Jimi Hendrix.

In the end the importance and essence of great rock music will never fade away and that bar that is sitting very high, will just keep on going higher.

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A to Z of Making It, Classic Songs to Be Discovered, Derivative Works, Influenced, Music, My Stories, Unsung Heroes

The Cover Song Is A Doorway Into Your Act

My first introduction into Trivium and Bullet For My Valentine was from the Kerrang “Master of Puppets” 20 Year Anniversary album. My initial interest to hear the album was because Machine Head was covering “Battery”. So after they blew me away with their downtuned cover, along came Trivium with their cover of the title track and man what an undeniable job they did with it. Bullet For My Valentine didn’t set the world on fire with their cover of “Welcome Home (Sanitarium) however they did enough to get me interested in it.

By hearing those two cover songs, I started to seek out the actual original music of Trivium and BFMV.

Another record was “Maiden Heaven: A Tribute to Iron Maiden.” That one had Black Tide covering “Prowler”, Fightstar covering “Fear Of The Dark” and Madina Lake covering “Caught Somewhere In Time”.

Upon hearing those cover versions, I had to go and seek out more music from those bands.

So you see, as an artist trying to make it, those original songs that you create and release might be great, but it doesn’t get you the connection with the audience just yet. Sometimes a cover song does the job.

There is a reason why Jimi Hendrix connected with “Hey Joe” and “All Along The Watchtower”. “Hey Joe” didn’t do much for “The Leaves” in 1965, however it was The Jimi Hendrix Experience’s first hit single in 1966. “All Along the Watchtower” these days is well-known as a Hendrix psychedelic groove rock song instead of a Dylan folk song.

There is a reason why Van Halen connected with “You Really Got Me”. As good as the debut album is, the needed an introduction and “You Really Got Me” was the introduction.

There is a reason why Joan Jett and The Blackhearts connected in 1981 with “I Love Rock N Roll” that was penned by Alan Merrill and Jake Hooker from the British rock band Arrows and released in 1975.

There is a reason why “When the Levee Breaks” became so enduringly influential. It’s origins go back to 1929 when husband and wife singer-songwriters Kansas Joe McCoy & Memphis Minnie originally recorded it as a blues song about the Great Mississippi Flood.

“Hard TO Handle” was the breakthrough hit single for “The Black Crowes” in 1990 and it is a cover song from 1968, originally written by Otis Redding.

Quiet Riot went platinum in 1983, with “Cum On Feel The Noize” and it was a cover song from 1973. The thing is, the Slade version went straight to #1 in the United Kingdom and Ireland and was a top 10 single throughout parts of Europe. The Quiet Riot version reached the #5 spot on the Billboard Hot 100 in the US.

“Black Magic Woman” is known as Carlos Santana’s flagship song, however it is also a cover from the Peter Green version of Fleetwood Mac. Actually, Carlos Santana’s Woodstock-era period made a career out of re-imagining other peoples’ songs.

Cover songs are not the enemy and on a lot of occasions, the cover song broke a band to the masses. It was the doorway to the other treasures that lay in waiting.

Recently bands like “Within Temptation” or the “Smith/Meyers” project have taken to re-interpreting cover songs.

Machine Head have always selected great cover songs from “Battery” to “Hallowed Be Thy Name” to “The Sentinel” to “Our Darkest Days/Bleeding.”

Find a great tune and get cranking on a kick-ass remake/re-imagining of it. You never know how it could connect as music has a way of making peculiar connections.

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Music

Bands Will Have That One Big Product, and Then They Will Write Some Sequels To It

There is a story over at the NewYorker from a while back about the One Hit Wonder known as “Candy Crush Saga”.

As we all know by now millions upon millions of people around the world play Candy Crush Saga.

– It is a free download and it has been downloaded over half a billion times.

– A person can play the game for free.

– However, certain users of the game are willing to pay for extra lives and various performance boosting tools while the other users are happy to remain on the game without paying for any extras.

– The Irish company “King Digital Entertainment” who is the maker of the game had close to two billion dollars in sales, with a pure profit margin of $567 million.

It seems like there is a lot of money to be made if there is a freemium option available especially if you have a star product to push.

King Digital has over a hundred different games that are available, however it is Candy Crush that brings in the money. It is King Digital’s “star product”.

Even in music, bands normally have hundreds of other songs or countless albums in existence, however it is that one star product that they are known for, except for the few great acts who would have multiple star products.

Metallica had “Master Of Puppets” and “The Black” album.

Motley Crue had “Shout At The Devil” and “Dr Feelgood”.

Dream Theater had “Images and Words” and “Scenes For A Memory”.

Machine Head had “Burn My Eyes” and “The Blackening”.

AC/DC had “Back In Black”.

Def Leppard had “Pyromania” and “Hysteria”.

Ronnie James Dio was a true legend by having a few star products in different acts. First off was Rainbow then Black Sabbath and then as a solo artist with “Holy Diver”.

Kingdom Come had their self titled debut.

Skid Row had “Slave To The Grind”.

Bon Jovi had “Slippery When Wet”.

Twisted Sister had “Stay Hungry”.

RATT had “Out Of The Cellar”.

Quiet Riot had “Metal Health”.

Ozzy Osbourne had “Blizzard Of Ozz” and “No More Tears” as a solo artist.

The world of heavy metal and hard rock contains many more examples. In the end luck plays a huge part in breaking music to the masses.

And as the article eludes too, most new products fail in general. In the music industry, the failure rate of new music is amplified and as it is an industry that faces a lot of competition between the acts alone.

And as with everything that rises it eventually falls. The true greats pick themselves up and rise again, while the ones in it for the money just fade away. Check out this quote;

“Typically, companies will have that one big product, and then they’ll sell some sequels to it. But, unless they manage to become the center of an ecosystem, over time they tend to weaken and disappear.”
By Michael Cusumano, a professor at the M.I.T. Sloan School of Management

There is a lot of truth in that.

Remember when Bon Jovi rewrote “Slippery When Wet” and called it “New Jersey”.

Or when bands rewrote their main hit song over and over again trying hard to recapture the success

Music is a competitive, hit-driven industry and there is no guaranteed recipe for success. But in order to give it a shot you need to know how to play your instrument and you need to practice your songwriting skills.

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