Tag Archives: record deal

A to Z of Making It, Music, My Stories, Unsung Heroes

What’s A Few Million?

I came across an interview from Vince Neil in Faces USA 1993. Post Crue departure, Vince was the man, the centre of attention. Here are some sections in italics.

Faces: It was announced in late 1992, that you were suing Motley Crue for 25 percent of future profits. Why did you instigate this action?

Vince: they’re trying to keep money that is owned to me. I was in the band from the very beginning, and you can’t kick somebody out of something and say ‘goodbye I’ll see you later’. I helped build up the name Motley Crue to sign the $30 million deal, so it was kind of a slap in the face. All I really want is my fair share. Nothing less, nothing more. They’re saying, “No! No! You can’t have anything because you’re not in the band anymore.” So it’s time for the lawyers to decide. It’s like they tried to throw me out on the streets. I’ve got a family to support.

Faces: What surprised you the most about the reception you received upon your departure from Motley Crue?

Vince: How quickly I was accepted. A lot of the labels had faith in me. I had a lot of different labels that were interested. It was a really exciting process, walking in there and talking with the different companies, like the heads of Geffen and Giant and Epic.

All these corporate presidents were like “Come on, come and be with us.”

I sat in with Mo Ostin at Warner Brothers and all these dudes and I felt so much power in the room. When I made the deal, went “Okay, give me the money I want and a Warner Bros jacket with Bugs Bunny on it and I will sign the deal.”

I went with a Warner Brothers basically because they gave me the money I wanted and the security of being on the Warner’s label.

Faces: Can you tell us what the deal was?

Vince: Eighteen million dollars for 5 records.

Think about the sums.

Motley Crue signed a 5 album deal with Elektra worth $35 million and the singer who wasn’t even the main songwriter then goes and signs a solo deal with Warner Bros for $18 million and 5 albums. It goes to show the value the record label boss Mo Ostin attached to Vince Neil as a marketable product.

And to be honest, the “Exposed” album is a great slab of hard rock during a time when hard rock albums started to disappear from the record store shelves.

But in music, these long term deals very rarely are seen to the end. Two years later in 1995, Vince was no longer accepted, and he had no record deal and no management after “Carved In Stone” disappointed commercially.

The person who signed him, Mo Ostin left Warner Bros in 1994, so it’s safe to say the new team, didn’t really like some of the signings that the old team did.

Even Motley Crue didn’t see the end of their Elektra deal. The people who negotiated the Motley deal in 1992, were no longer at Elektra by 1995 and the new Elektra management team didn’t really care for Motley. All they cared about was the bottom line and Nikki Sixx constantly called out current Elektra boss, Sylvia Rhodes at the groups concerts, even calling her from the stage, so the crowd could tell her to fuck off.

So what’s a few million when bands make the labels multi-millions.

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A to Z of Making It, Music, My Stories

The Record Label Deal

I have been debating with people the record label route that artists take. Lets get one thing out-of-the-way pretty fast, the chances of an artist actually getting a record deal are extremely low. Then once they actually get a record deal, the chances of an artist actually making money from the deal is extremely low.

You see, in the record label good old days, when the CD ruled and big advances were the norm, the percentage of bands that actually succeeded in the music business was already low. So even back then in the heyday of the CD, if the main aim was to purely chase a record deal as a means of succeeding then the artists were already doomed for failure.

Let’s put it into context.

By the time Jon Bon Jovi and Richie Sambora got together to write the “Slippery When Wet” album, they were still living in their parents’ house and they had a half million debt to their record label.

Now how can that be?

They had two albums out that had sold over 500,000 copies each in the U.S alone and they had toured Europe, the US and Japan for both album cycles. Surely having sales over a million units in the U.S would have earned the band members some coin. But it didn’t because the record labels creatively ripped of the artists.

Lucky for Bon Jovi, “Slippery When Wet” went into the stratosphere. So imagine if “Slippery When Wet” didn’t blow up and cross over like it did. The band then would have been in further debt and most probably no longer in the recording business as a band. The record label at the time hoped that the album would at least move 500,000 units in the U.S again. That there is proof alone that the record labels are clueless. That there is proof alone that there is no such thing as a sure bet in music.

Let’s look at Twisted Sister.

By the time Dee Snider wrote the “Stay Hungry” album which was during the recording of the “You Can’t Stop Rock N Roll” in 1983, he was living in a one bedroom apartment with his wife and kid. By then he had been in the music business for over 10 years. He didn’t rely on sales of recorded music to provide him with a living. He earned his coin by delivering the goods on stage.

Twisted Sister was a consistent crowd puller on the live circuit. You would think that would be enough to get them signed, however it didn’t. All the U.S labels rejected them, until an independent label in the U.K called “Secret” signed them. To simplify the story, this eventually led to Atlantic’s European division signing them for the “You Can’t Stop Rock N Roll” album which in turn led to the U.S arm of Atlantic picking them up, once the imported versions of the “You Can’t Stop Rock N Roll” LP started selling in the U.S.

“Stay Hungry” went global. That was 1984. Three years later and two more albums, the band was finished. Some creative legal maneuvering and accounting got Snider out of his Atlantic contract and into a contact that would prove to be a career death sentence with “Neglektra”.

And if you want to hear about record label mistreatment look no further than Dee Snider.

Metallica went the independent route initially because no label wanted to sign them. Same with Motley Crue.

Artists are faced with so many challenges in the music business.

I have been in bands, where we had to pay to play at venues who used their legendary name to con us into paying. To be honest, we didn’t need much conning as we all blindly believed that we were the ones destined for success. We saw it all as a small sacrifice in order to be “discovered”. I remember having the band meeting where we agreed to go ahead with the pay-to-play gig because that mythical record label rep could be there.

But pay to play doesn’t stop just there.

Even when an artist gets a record deal, their opening support slot on an established bands tour is paid for.

Their song on the radio station is paid for.

Their appearance and interview in a magazine is paid for.

Their album review in a magazine or a website is paid for. Don’t believe me. Tell me that last bad review that you have read. We all know that “Lulu” was pure garbage and it got good reviews.

Is that the world you want to be in as an artist?

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A to Z of Making It, Copyright, Music, My Stories, Piracy, Stupidity, Unsung Heroes

The Barrier Of Entry

It always pained me to talk about business models with the bands I was in, especially when the business started to change dramatically from the early two thousands.

The other members just believed that someone will find us, sign us up with millions and off we go recording and touring the world. They still had this view in 2010, when after another argument over business decisions, the band splintered apart.

So after I left, they signed a record deal with a small European label for the album that we just finished recording, and they had to pay $1500 Euro for that deal. WTF. After all of those arguments they still didn’t listen to me and they signed away my copyright to the songs that I had written to that label. Guess they just wanted to say to people that they had signed a record deal.

I contacted a lawyer who charged me $300 just for the consultation, however since the band was only a minor league band, it wasn’t worth pursuing in the courts and attempts at any mediation to have me set the record straight and get back my copyrights ended with further arguments and fisticuffs.

The songs in question are songs that I wrote for previous bands I was in and had them registered with a performing rights association years before my most recent band was even formed in 2008. So imagine my surprise when the performing rights association contacted me in 2010 saying that my ex band members have put in claims as songwriters. Even the bass player that joined after the album was finalised put in a claim for a 25% share of the songwriting.

The ugly truth of being in a band.

Just in case aliens are visiting the Earth right now, the “old record label business model” was to identify an artist, put them in the studio, release their recording on a format that a customer could take home and hope that it connects with an audience. That is what my ex-band mates wanted to happen to them in 2010.

This was the principle revenue stream for a very long time for the record labels. It was the sole purpose of their existence. Now that physical product is a loss leader. It has been reduced to an advertising tool to help the artist build a fan base and sell the live show.

Withholding an album from Spotify in the way that Coldplay or The Black Keys are doing is the wrong line of thinking in 2014. It’s back to the old paradigm of “windowing” and maximizing sales through physical retail or download stores first and then moving over to the streaming service when those sales die down. Windowing is still employed by the TV and Movie industry with zero degrees of success and a high rate of piracy.

However, Coldplay did release the singles to Spotify, so it’s no surprise that “Magic” has been streamed more than 55 million times on Spotify. To me, it seems that the recording industry is trying to re-create that “BARRIER OF ENTRY” around how they distribute new music today.

You see the music business once upon a time had a thing called “THE BARRIER OF ENTRY”. This barrier of entry was around which acts got picked up and which acts didn’t. This barrier of entry was also around which music was released and which music wasn’t.

Now the record labels could argue that this “barrier of entry” was the reason why the music coming out of their stables was of high quality. You know the model I am talking about, the one where the artist got lucky because they had some look that the label could exploit and by default they ended up getting a record label deal and the only way to hear all of their output was to buy an overpriced CD. And now those labels are not raking in the cash they used to get and they are blaming piracy.

Let’s look at three superstar acts today and how the show artists today, that the barrier of entry didn’t exist for them, because if you want it, you will do anything.

Metallica

“Kill Em All” was independently financed through independent record label Megaforce Records. Megaforce Records was founded in 1982 by Jon and Marsha Zazula solely to publish the first works of Metallica. The Zazula’s even had the Metallica guys living in their house because they believed in the music and the attitude.

Even Metallica’s “Ride the Lightning” album was recorded and originally released in 1984 through Megaforce Records. A few months later, Metallica signed with Elektra Records who re-released the album.

Motley Crue

The first album “Too Fast For Love” was independently financed via their own Leathur Records imprint in 1981. Leathur Records was a small imprint owned by the band and their original manager Allan Coffman. It was actually Coffman that coughed up the funds for it all.

Elektra Records signed the band the following year.

Five Finger Death Punch

“The Way Of The Fist” was recorded, produced and financed by the band members themselves. Once the album was done, they ended up getting a small independent deal to release the album. In its first week of release it did nothing, but four years later, it was certified GOLD for sales in the U.S.

Only after those bands had proven themselves as viable options did the major Record Labels commit to them. Because they saw dollars and profits. Nothing else.

What all of the bands above had was a product that was ingrained with a cultural movement.

Today, we have musicians promoting themselves on Facebook, Twitter or other social media outlets and in reality they still do not have an actual PRODUCT that connects. Getting 10,000 likes doesn’t mean 10,000 fans if no one is talking about your product or sharing what your product with others.

Don’t blame piracy, blame the lack of product because there is so much product out there today, we normally don’t go back to something we checked out once and didn’t like.

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A to Z of Making It, Influenced, Music, My Stories, Piracy, Stupidity, Treating Fans Like Shit

Kirk Hammett = Misguided Fool. We Are Actually Living In The Golden Age of Music Access

The comments from Kirk Hammet have been getting a lot of press/ink lately. They have been re-posted on thousands of other metal news sites by simply copying and pasting what he said.

For those that haven’t read it, this is what Kirk said;

“There haven’t been a lot of really, really great bands that have shown that kind of promise. I think it’s a concern. Because of things like iTunes and streaming and social networking, it’s destroyed music. It’s destroyed the motivation to go out there and really make the best record possible. It’s a shame.”

Okay so lets unpack what he really said.

“There haven’t been a lot of really, really great bands that have shown that kind of promise. I think it’s a concern.”

You see, when you detach yourself from the streets and live in your ivory tower, you don’t see what is happening at ground zero.

Five Finger Death Punch is going GOLD in a tough sales market. They have great numbers in relation to YouTube views and Spotify streams. Their albums have been selling up to the point of when their new one is released. Think about that for a second. Five Finger Death Punch has consistently moved units of their albums every week since 2007. Now compare that to Dream Theater whose new album is already dead and buried after four weeks.

Shinedown are doing super numbers in relation to sales, YouTube views and Spotify streams. They have certifications left, right and centre.

Avenged Sevenfold released a progress is derivative album that is also doing great numbers. In addition, they do super numbers on the live circuit

Black Veil Brides has achieved so much with their first three albums as well as other bands like Bullet For My Valentine, Alter Bridge, Killswitch Engage, Volbeat and so on.

Will we have the superstars of the Eighties and Nineties again? Of course not, it is a different time today, however you can’t tell me that the bands mentioned above don’t have a certain superstar status at the moment.

Will they headline the major festivals? Probably not, because no one really likes festivals any more. The festivals are on their way out. They just don’t know it yet.

“Because of things like iTunes and streaming and social networking, it’s destroyed music. It’s destroyed the motivation to go out there and really make the best record possible. It’s a shame.”

With all the information we get on our favourite artists these days, it makes us realise that our heroes are complete idiots. Kirk just doesn’t understand change. It’s constant.

Kirk’s comments are no different to the comments from other dinosaurs like Jon Bon Jovi, Scott Ian, Duff McKagan, Yngwie Malmsteen, Thom Yorke and David Byrne. Railing against the Internet, Spotify and iTunes and complaining about payments and the lack of motivation to record new music. 

Let’s get one thing clear. Music today can be made for next to nothing. That is why we have so many releases in the market place. Competition for listener’s attention is sky-high. Everybody who records something believes we should pay attention.

Kirk Hammett wants to go back to the Eighties, to a time when bands had to have a record deal to record their music. Kirk Hammett wants fans of his music to buy the whole Metallica album just to find out it was garbage (like ReLoad, St Anger) or for a few songs (like Load).  

If that is the motivation that Kirk Hammett and Metallica needs to record, then they can just give up right now.

It never used to be that way. Metal and rock artists never complained. They always ADAPTED. 

Do you hear Imagine Dragons, Daft Punk, Mumford and Sons, Shinedown, Five Finger Death Punch, Eminem, Halestorm, Killswitch Engaged, Alter Bridge, Slash or Avenged Sevenfold going on a rant about not wanting to make new music or that it is just too tough out there and no one can make it?

Could it be that most people are just not interested in new Metallica music? As Lars said in a Hot Metal interview from June 1992, that I posted earlier. The numbers they are getting for the Black album, will not be eclipsed or bettered.

Could it be that the Napster stigma is still around? The image of Lars Ulrich holding 500 pages of user names that traded in Metallica music is still fresh in people’s minds. 

The comments in relation to streaming are just wrong. Streaming is competing with PIRACY. How is that not good? With Spotify around it just doesn’t make sense to steal. It pays the artist when their music gets played and it pays the artist forever. A sale of an album is just a one stop transaction that inflates the NOW and when you start talking about the NOW, you are thinking like a Record Label.

If Kirk Hammett and Metallica or any artist out there wants to make money from recorded music, they need to find a way to get people to purchase a Spotify Premium account.

Spotify has a mission to have over 20 million premium customers. This will allow artist to take years out to record their masterpieces. Instead of working with the technology, they talk in riddles against it. 

We are living in the golden age of music access. The history of recorded music is at our fingertips and that is a good thing. Finally, there is plan in place to monetize it. If you want to monetize, you need to keep creating.

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