Tag Archives: old business models

Music, Stupidity

The Irishman

This is why organisations fade away.

At first, organisations ignore the new threat, then they try to kill the new threat and eventually they accept the new threat or join it or get overtaken by it.

Martin Scorsese’s new flick, “The Irishman” is a passion project. Rejected by all the big movie studios, Netflix came to the rescue with funding and allowed Scorsese to do the movie however he wanted. And Scorsese wanted a film 3.5 hours long. This is how a filmmaker wants to operate.

But in order to show the movie in the large cinema chains, which could lead to Academy Awards and what not, the corporate bodies who represent the major cinema chains want a 90 day window, while Netflix really didn’t want any window but would have agreed with 45 days.

All of this is old world stuff.

The new world is different.

I would happily avoid a cinema experience, to watch a movie in the comforts of my own home. But the Cinema chains and the movie studios have a cabal set up, which exploits a family for multiple tickets instead of the one month streaming premium.  

And if anyone is facing a challenge to their business model it is the cinema chains.

Once upon a time, when the control of the distribution was in the hands of the movie studios, a film’s commercial potential was judged by its cinema box office receipts. It’s a viewpoint which is still carried to this day and it only pleases the people in the media and the websites that re-report box office takings.

There’s no reason why the cinema experience cannot be an event, but it’s got a long way to go to become a concert like experience.

And “The Irishman” is trending on Twitter highlighting the stupid move from the cinema chains to not screen it. Here are some screenshots from Twitter highlighting the idiocy of the cinema chains and how independent cinemas are winning.

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A to Z of Making It, Copyright, Music, My Stories, Piracy, Stupidity

It’s Time That Artists Leave The Old Way Behind and Be Leader’s Once Again

I still don’t agree with the old business model of putting together twelve tracks just to sell them for ten dollars as a package. I would like to see established bands like Machine Head, Dream Theater, Five Finger Death Punch, Shinedown and Trivium lead the way with a new paradigm. Leave the old way behind.

I know that Five Finger Death Punch are about to release a double album and Trivium have a new one coming along as does Dream Theater and Machine Head is not that far away either. All of these new releases are based on the old way. The album still has a place if done right and what that means is that all the tracks have to be of high quality. No one has time for filler these days.

Five Finger Death Punch started the writing process for their new album/s on the Trespass Festival Tour at the start of 2012. They brought out a mobile recording studio with them, to hash out riffs and put bits and pieces together, so when they got into the studio in September 2012, they already had the songs.  This is where they should have been releasing some songs. At the end they had 25 songs written that they are releasing on two CD’s.

Five Finger Death Punch are signed to a label, so of course they will need to release an album, as that is what the labels demand. So keeping that in mind, FFDP should have picked the best 10 songs for a CD release and from September 2012 to July 2013 they should have been releasing a song a month from the other 15 songs they had left. It is a different take on the old way. It is keeping the labels happy as they are still stuck in the past and it is keeping the fans happy as they are living in the future and just want content.

One thing that artists need to be clear on; streaming has won the war. YouTube is the original and unofficial streaming king. That is where the kids go to watch and listen. If artists pull their albums from legal services like Spotify, those same albums will still be available on YouTube to be streamed unlicensed. The fans have spoken. The fans killed off the CD, by embracing new technology. It is time the artists take note.

One more thing that artists need to understand: Spotify gives them 70% of the revenues. The exact same amount as iTunes. The difference is that Spotify pays you over time instead of right now and that is the problem that a lot of artists with the pressure of the label and the manager do not understand. The reason why they don’t understand it, is because the label and the manager all want to be paid RIGHT now.

Go on to Black Sabbath’s Spotify account and check to see which songs are the most streamed from them. It is all the songs written 40 years ago and nothing from the new album. Streaming services do pay.  If the artists have a problem with not getting “paid” by streaming services, they should be checking with the company they sold their rights to. Black Sabbath might scream piracy, however who is collecting the monies from Spotify streams for their back catalogue. The answer: the company that holds the rights is collecting.

I remember a time when musicians used to lead. Now technologists lead, while the artists entourage of money leaches are screaming they are not making any money, while the association who represents the Record Labels (and who claims incorrectly that they represent the artists as well) the RIAA plays Whac-A-Mole with technology. They killed Napster only to get Kazaa and Limewire. They killed Kazaa and Limewire, only to get BitTorrent and The Pirate Bay. They kill one cyber locker like Megaupload and another ten more appear. They send DMCA takedowns to Google and then another 100 new links spring up. Seriously does Google need to be doing all this work, just for providing a service like a search engine.

What artists and the labels do not realise is that Spotify and YouTube has made a dent in people’s downloading habits. Progress doesn’t happen overnight or right now. It takes years and sometimes decades. Invest now for rewards later, however the record labels do not believe in this, the managers do not believe in this and they convince the artists that they sign to not believe in this. So what do they believe in; short term profits.

The answer to success is right there in front of the artist. If an artist wants to make plenty of money in music, they need to be a superstar as no one has time for anything less. Just like there is one Facebook, one Google and one Amazon, the same filtering will happen in music and their respective niches.

Five Finger Death Punch is knocking on that Superstar door for the metal genre. They have competition from Stone Sour, Bullet For My Valentine and Disturbed, however if fan engagement is an indication then Five Finger Death Punch are the new superstars.

Shinedown is already the new superstar for the hard rock genre. Bands like Hinder, Adelitas Way, Alter Bridge, Seether, Halestorm, Three Days Grace, Black Stone Cherry, Saving Abel, Pop Evil, Rev Theory, Breaking Benjamin are the challengers.

Dream Theater is already the superstar for the progressive genre. They are unrivalled and really unchallenged at the moment.

Periphery are the Djent superstars.

TesserAct are the new Pink Floyd superstars.

Machine Head are the new superstars of the thrash genre.

Metallica have surpassed superstar status and have moved into the Legends space.

If you want to survive in the future, you need to live in it. Metallica now understands this, however AC/DC still doesn’t understand it. For some insane reason, AC/DC is holding their music back from Spotify (which is licensed and pays) while it is on Grooveshark and YouTube (which are unlicensed and do not pay).

Spotify might not even win the streaming war. Maybe Google will come up with something better, maybe iTunes Radio will win, or some other new player will come on the scene and blow everyone away. One thing is clear, there will be only one streaming champion. Diehard fans will still pay up front for songs they have never heard, however with so much music coming out at the moment and our time so limited, this is not the business model that artists should base their future on.

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A to Z of Making It, Classic Songs to Be Discovered, Derivative Works, Influenced, Music, My Stories

Five Finger Death Punch Encompass Their Past and Improve On It

When Zoltan Bathory was putting together a new band in 2004, his vision was to bring metal back to the masses. The first foundation was established with  2007′s ‘The Way of the Fist’. 2009’s War Is The Answer and 2011’s American Capitalist both added to the foundation. The house that Death Punch built is still going full steam ahead with two new albums about to hit the streets in the next seven months.

Chris Kael the bassist of Five Finger Death Punch said the following on the new album in a recent interview;

“It’s basically all the things that Death Punch have learned over the last three albums, we put into this new album, so it’s basically the best of Death Punch all in one brand new release. The melodies are strong, Ivan’s still pissed as hell, the musicianship is at its best and we are really proud of it! “

Ivan Moody the vocalist had the following to say on the new album;

“This is everything Death Punch has ever done and it pushes the bar up. That’s the great part about doing two CDs—we got to experiment this time. We didn’t want to change our style—the machine isn’t broken. So instead, what we did is encompass what we’ve done already and advance on it.”

So what do the above statements say in relation to Five Finger Death Punch. Inspiration doesn’t take place in a vacuum. All day long you are experiencing. All year long you are experiencing. If people think you can write quality songs with no prior experience, they are delusional.  Our whole life is a database of information. Be ready to index it and then reference it. Use it to create something better. Learn from it and create something better.

Five Finger Death Punch are merging all of their experiences and influences into a new double album.  They have their signature voice and they are not changing it for anybody and they are still playing to their fans. In the end it is the fans that matter. They are the ones that give the band the chance to create and release albums. Not the record labels or the money that they throw at the band. The fans are king here and FFDP are playing to their core. As I have said many times before, don’t spread your wings too far. Focus on your core audience as that is your foundation.

Just listen to Lift Me Up. If you are a music fan, you will hear the vocal melody inspiration from the song The Ultimate Sin by Ozzy Osbourne, released in 1986. Ivan Moody experienced that song, he heard it, he allowed it to take him somewhere and he stored it. Fast forward 26 years and Ivan Moody is referencing it, twisting it and making it his own.

Some people will call this plagiarism, I call it being influenced. Allow yourself to be influenced.

I am pretty sure in fifty years’ time some publishing company that will end up owning the Ozzy Osbourne catalogue will end up suing the publishing company that owns the Five Finger Death Punch catalogue for plagiarism, much the same way the Men At Work songwriters were sued for a flute solo that they didn’t even write that referenced a long forgotten children’s classic.

This is real. This is happening in the Entertainment business. People are trolling for lawsuits. Companies have been formed for this purpose. While everyone tries to get legislation passed to protect the entertainment business models from 1980, they should be focusing on these trolling organisations that are stifling innovation and progress with B.S cases.

The point in all of this. Experiences are everything in music. It is the difference between making a connection with a fan or not making a connection. Sometimes that experience can be the influence of another song. It is okay to allow it. That is how music has evolved throughout the ages.

Five Finger Death Punch have paid their dues, they have lived and experienced life, they have been patient, they have mined their lives for content and they didn’t quit.

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