Music, My Stories

A Day In The Life of Sevendust, Soundwave and AJ Maddah

I purchased tickets to watch Sevendust open up for Creed as part of their Australian Tour back in March 2002. ONE week before the tour started, Sevendust pulled out due to “undisclosed unforeseen circumstances.” In their place was a band called “Crash Palace”. I was like WHO. I didn’t purchase tickets to watch Creed and Crash Palace. I purchased tickets to watch Sevendust only.

As a Sevendust fan I was disappointed. A week after they announced the “undisclosed unforeseen circumstances” press release, drummer Morgan Rose said that the reason why the band pulled out was that John Connolly’s grandmother passed away and he needed to be there. Also Clint Lowery married his long-time girlfriend and needed to spend more time with her.

In March 2004, Sevendust toured Australia as headliners with support from Sunk Loto and Full Scale. At that time I wasn’t financially viable and I didn’t end up going to the shows.

In May 2006, Sevendust cancelled a planned UK/European tour due to a “lack of tour support”.

In March, 2008, Sevendust toured Australia again.

Then Sevendust where on schedule to appear with Avenged Sevenfold. I didn’t mind Avenged Sevenfold, however I purchased tickets based on Sevendust appearing. Then in July, two weeks before the Australian tour commences, they issued the following message;

“Unfortunately we will not be making the trip to Australia this time with A7X. We will be making plans to come back soon. So sorry for any inconvenience and look forward to our next tour there.”

In 2010, Sevendust pulled the plug on their European tour earlier than scheduled for “circumstances beyond their control” .

In 2011, Sevendust made the trip to Australia, playing Soundwave and they also did a few Sidewave Shows as well.

In November 2013, Sevendust dropped off the “From Death To Destiny Tour” with Asking Alexandria, All That Remains, Emmure and For Today several dates earlier due to a “personal family matter.”

Now we have this issue of the Soundwave cancellation. The way the parties tell it is that the band asked for assistance with additional costs and if Soundwave/AJ Maddah didn’t agree to the request, Sevendust still had a Plan B to get to Australia. However, the rejection from Soundwave/AJ Maddah was a swift denial of their request for additional assistance and a cancellation of their Soundwave spot.

Okay, as a fan it is disappointing when a band you like and purchase tickets to go and watch, don’t end up showing up. Based on the above, Sevendust has built up a healthy trend of cancelling tours. The Australian tour cancellations are always hard to swallow as they happen a week or two before the shows are meant to start while some of the other tours have been cancelled mid-way.

It’s very easy to get caught up on the cancellations and forget the amount of shows that Sevendust play each year. Go to Google and type in “setlist.fm Sevendust”.

In 2013, Sevendust played 116 shows.

For comparison sake, Bon Jovi played 106 shows. Five Finger Death Punch played 78 shows. Coheed and Cambria played 97 shows. Shinedown played 103 shows. Volbeat played 131 shows. Avenged Sevenfold who had the most successful album of 2013 in the metal genre played only 49 shows.

The only band to eclipse Sevendust in the “Road Warrior” title of the year is Volbeat.

2012 was a lean concert year for Sevendust, playing only 19 shows.

In 2011, Sevendust played 120 shows.

To compare again, Bon Jovi played 65 shows. Five Finger Death Punch played 46 shows. Coheed and Cambria played 44 shows. Shinedown didn’t play any shows in 2011, however in 2010 they played 101 shows and in 2012 they played 128 shows. Volbeat played 97 shows. Avenged Sevenfold played 120 shows and shared the honours with Sevendust in the “Road Warrior” title of the year.

2010 saw Sevendust play 69 shows.

So what does the above tell you about Sevendust. They are bloody hard workers, who put in a lot of miles to perform to their audience. Of course it is disappointing that they have had to withdraw from a few Australian tours, however they are in the music business. With any business, why should anyone do something at a loss or if they can’t make any money from it. The only crime from Sevendust is not being transparent enough. We live in an information society and the fans wanted the information straight from the band.

As the war of Twitter words escalated, the story started to become clearer however that was all too late. The band has the attention of their fans via Facebook and other social media outlets. They should use that notice board to communicate with them in a proper personal way, not in the PR way of “unforeseen circumstances beyond our control”.

For any band to tour Australia it is a costly exercise. With our declining dollar, it will make it even more costly. I remember the nineties and the early two thousands. Not a lot of metal bands toured Australia when our dollar was worth 50 cents US. It wasn’t worth it.

AJ Maddah calls Sevendust pissweak for cancelling on him on three occasions. So what about the 314 shows the band has played since 2010. Three Australian tour cancellations vs 314 shows. I don’t call that pissweak.

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