I came across a book summary about “Magic Words” by Tim David. And of course I was interested as to what are magic words.

But it starts off with a warning, that magic words will only work when there is a strong human connection. And the most important magic word is “yes” and the word you should avoid the most is “no”.

And I’m thinking, “No shit” or “Yes what a crock of shit” because Dee Snider said “No” when he was told to turn it down in “I Wanna Rock”.

Well not exactly.

More like “can you help me?” style of questioning which gets the person answering either “yes” or “no”. Because, if they say yes, then there is a high chance they will actually do it. But they need to feel connected to you to make the words magic.

So it all comes down to our need to belong to something. Hence the reason why Rock and Metal songwriters had a lot of “We” in their lyrics and song titles like “We Rock” or We’re Not Gonna Take It”.

Avoiding the questioning which could lead to a “no” is important because the mood shifts from positive to negative and feelings of rejection.

The other magic words are But, Because, If, Help and Thanks.

And I’m thinking how this writer Tom David is telling the world what heavy metal and hard rock fans already know. That communication is the key to all human interactions.

So to make connections, get people saying “yes” a lot and “no”, not so much, unless someone is trying to exploit the group/you then a big “NO” is warranted.

To get peoples attention directed use the word “but,” and use “because” and “if” to motivate them and show your appreciation with “help” and “thanks.”