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Vito Bratta: A Rock N Roll Technician That Got Lost In All The Noise

Vito Bratta is one of the most searched artists on the internet, especially around what he is doing right now. Like me, thousands of other people that visit this blog, can’t believe that a talent like Vito, just walked away from it all.

In order to understand why Vito Bratta walked away from it all and stopped writing music, I went back into the past and I started re-reading a lot of the interviews I have from him.

THE STATE OF SONGWRITING

In a “Guitar World” interview from July 1991, Vito had the following to say on the state of his guitar playing vs. song writing.

“A weird thing happened to me this year I started thinking less in terms of guitar and more about song writing. I’ve never been the kind of player to showboat, but more and more I’ve been concerning myself with structuring and orchestrating.

On the last record, everyone commented on my playing, but hardly anyone said anything about the songs. That really bothered me. This year people have been saying. “Man, that song killed me.” which I prefer. When I heard the last Van Halen record, my comment was. “It’s not Eddie any more, but the songs sure are great.” That’s the way it should be.”

Vito thought he needed to change to accommodate the expectations of the fans and the label. In the end, the fans didn’t want him to change. We loved him exactly as he was. His guitar playing made the songs.

So Vito changes the way he thinks around songwriting. The results don’t generate into sales. In 1991, success in the music business was relative to the sales of the record. The confidence and the self-doubt that comes with disappointment is enough to kill a career.

Brad Tolinski, the person who was conducting the interview mentioned to Vito that it seemed that he made a conscious effort to play differently on “Mane Attraction” and that there are less broken arpeggios and other styling’s that Vito is renowned for.

Vito answered that with the following words;

“I don’t play like myself on this record. My sound is much heavier. For example, the lead break on “The Warsong” marks one of the first times I really explored what I call those “Zakk Wylde Pentatonic’s” and “Ace Frehley Bends”. It was just a mood I was in. While on tour with Ozzy last year, we started feeling like we weren’t the hard rock band that we used to be. On this record I just wanted to rock out.”

Remember back in 2007, when Vito appeared on the Eddie Trunk show. One of the comments he made on that show, was that he realised during the “Big Game” tour, that White Lion need heavier songs that worked more in a live setting. So instead of having a mindset about writing songs, Vito now has a mindset that he needs to write better songs, heavier songs, rockier songs and songs that work in the live show.

Vito’s whole thought process is now putting unwanted pressure on the song writing process, which to me should be natural and not forced.

In the “Guitar World” interview from July 1991, Vito also said the same when Brad Tolinski mentioned, that he could understand why Vito is frustrated as the tonal subtleties of his best work, like the solos in “Wait” and “Little Fighter,” tend to get lost in an arena.

Vito responded with the following; “Yeah, I agree. But I think “The Warsong” will kick ass in any situation. The real subtle tasty stuff seems to get lost outside the studio, and that’s a real problem.”

This is an important distinction to make between bands that have gone through the stratosphere and bands that stagnated.

On the Justice tour, it was noted that Metallica fans were seen yawning during the longer complex songs from the Justice album. So what did Metallica do next? They released the monster known as the “Black” album. Shorter songs, less complex and songs that rocked hard.

All the Classic Rock bands used to perform their songs live before they recorded them. That is why all of those albums from the Seventies had songs that rocked hard in the studio and in the live arena. In the end a musician’s level of success depends on their ability to entertain. It is never about their level of technical proficiency. Bands like Kiss, Motley Crue, Metallica, Van Halen and Bon Jovi are mega successful in the business because they can entertain. Are they the most virtuosic bands out there. Of course not, however they have had a career at a level that the most virtuosic artist out there dreams to have.

THE PROBLEM WITH OVERTHINKING

Brad Tolinski mentioned that the “opening track, “Lights And Thunder,” is interesting. It’s epic in length and structurally complex, yet the solo is relatively simple and minimal.”

Vito responded with the following;
“The lead part is simple, but I think it fits. When I was listening to some of our old records, I noticed a few lead breaks that struck me as being inappropriate. It’s not that they were bad; in fact, most of them were melodic and performed well. But in retrospect, some of them struck me as being too busy or ornate. When I first played the lead to “Lights And Thunder,” I thought, “God, I can’t play that. It’s bullshit. It’s too easy.” But everybody in the studio loved it and told me to sleep on it and listen to it again when I was fresh. The next day I came in and thought, “It still doesn’t sound like anything I would play, but it sure fits the bill.”

He is not sure and he is doubtful. He is over analysing his past work. It is all counter-productive. The interview with Guitar World was in the issue from July 1991. By September 1991 it was all over. When you overthink things too much, you second guess everything you do and in the end, you lose your fire, the motivation that kept you hungry.

THE STATE OF HARD ROCK MUSIC

In the June, 1989 issue of “Kerrang”, Vito states the following on his views of the current state of hard rock;

“I know a lot of bands who’ll write a song and their guitar players will say I’ve got to do a lead break here, I’ve got to let rip there. It’s an ego thing. When I write, I say well, the song will sound better if I have an acoustic here or a clear sounding guitar, maybe no lead. I think it’s really annoying when a melodic song is ruined by a guitar player blasting away, it grates on my nerves.”

In an issue of “Guitar World”, dated July, 1991, Bratta more or less stated the same view point as he did a few years ago.

“You can see the guitarist thinking. “Forget the song, forget the band, I just want to get my name in Guitar World.” That’s not where it’s at anymore. Everybody can play these days.

While I was living in L.A. last year, I went into a local music store to pick up an issue of your magazine, and I heard this incredible guitar player. It turned out to be some little kid with his dad! I mean, he had twice the chops I had. He came up and asked for my autograph, and I said, “Sure, one minute.” Then I snuck out the back door before he had a chance to ask me to jam.

I’ve run into kids that can play “Wait” better than I can, but what’s the point? Being a technician is only part of the equation, and I’m trying to study the other half: song writing.

I hate it when people say things like, “I know you write songs that are heard by millions of people, but are you really happy?” I mean, yeah. Don’t be absurd. I want as many people as possible to hear the band. I’m convinced that the reason people like Jimi Hendrix and Eric Clapton and the reason why they have endured is that they have composed memorable songs as well as solos.”

I have always said that Grunge didn’t kill the hard rock / glam rock movement. The rock movement killed itself. Hard Rock in the Eighties started off with the first wave of L.A bands. Then the second wave of L.A bands came along with the Classic seventies rockers who started to rebrand themselves to fit the scene. Then the third wave came and the fourth and the fifth further diluting the pool. Every two years, new cities got identified as the next big hub. So the Record Labels swarmed and so many inferior derivative bands got signed, that in the end, it all imploded. The real good acts couldn’t be heard from all the noise of the crap acts.

The current state of affairs in the music business bothered Vito. It played on his mind. He was a technician trying to find out how he fitted into the current climate. Should he write they way he also had or should he change and adapt so that he can meet expectations placed on him.

Unfortunately, Vito gave in to the expectations. He gave in to all the leaches that made multiple millions from his hard work.

VITO BRATTA RIG 1991

The “Mane Attraction” record was done with his trusty Steinberger guitar. In the “Guitar World” interview from July 1991, Vito said that he was planning on using something different when White Lion goes on tour as the Steinberger was starting to bother him because it was almost too easy to play.

“I’m not fighting for the notes anymore and I miss that tension. This may sound bizarre, but if you give me a Les Paul or a Strat I’m lost, and that bums me out. Lately I’ve been using an old ESP Strat that I’ve had laying around, just to get me back in shape.”

His amplification was basically the same system he has used for the last few years. The heart of Vito’s rack consists primarily of three units: an ADA MP-1 preamp, a BBE 422A Sonic Maximizer and a Digitech DSP 256 multi effects processor. The system is powered by a Carvin FET Series amplifier, and a Rocktron Hush keeps the lid on any excess noise.

“It’s a relatively simple rig, but it’s very effective. I put it together with Michael Wagener, who produced Pride and Big Game.”

THE GUITAR WORLD REVIEW

Mane attraction is Top 40 stuff, for sure. But not quite as gooey as the usual radio fare more like what the Baby’s used to do. Except White Lion has Vito Bratta. Though you have to wade knee-deep through patently clichéd arena rock-ioms for that Bratta burn, when he does cut loose it’s worth turning up the volume knob a decibel or three. But in bands where song writing is the chief concern, really exceptional guitarists always end up getting be shrouded like a lace covered end table. Your little sister is gonna buy it, so borrow it when she’s watching Dance Fever. And try to figure out how Vito manages to retain his credibility.

It’s funny reading the Guitar World interview first and then the review (They both appeared in the same issue). In the interview, Vito is talking about how he wants people to say that the song knocked them out, and then you have the reviewer saying that you need to “wade knee deep through patently clichéd arena rock-ioms for that Bratta burn.”

TRIBUTE TO SRV

In the same Guitar World interview from 1991, Vito commented on his tribute to the late Stevie Ray Vaughan.

“”Blue Monday” was my way of paying tribute to Stevie Ray Vaughan. I’m not really a lyricist, but I figured I could try to express my gratitude to him through my guitar. To this day I can’t even figure out why Stevie meant so much to me. He was just a guitarist, but his playing destroyed me. He was probably my favourite. You don’t really hear him in my playing, but I could listen to him night and day. I wasn’t trying to show off my blues chops. It was just a simple memorial to someone I admired very much. I don’t care if people think it’s the worst thing they’ve ever heard. It was my tribute to a great man.”

FINAL WORDS FROM MIKE TRAMP

Mike Tramp had the following to say on Vito in an interview with the website Metal Sludge; http://www.metalsludge.tv/?p=36727

“I had made a public statement that I was not willing to talk about all this anymore, and I don’t know what he is doing, but as far as Vito the guitar player and Vito the songwriter and musician, he was in a calibre all by himself. It shows in his great solos, and so many people love the way he played like Eddie with the hammer-ons and all that stuff like the Van Halen solo on “Ain’t Talkin’ Bout Love.” I just love the way Vito played solos on “Wait” and “Little Fighter” and some of the others. He was like Mozart.

We tried to do new White Lions with Warren DeMartini and Paul Gilbert and all these others, and no one wanted to do Vito. He was unlike anyone else, he had his own way of doing thing, and plus he was a great songwriter. Had he remained in the business, Vito would have been bigger than Steve Vai and all those types of guys. With him the melody came before anything else, and that’s nothing but the highest praise. I loved the sound of his guitar and I loved writing songs with him and stuff like that, but we had nothing else in common, unfortunately. There isn’t any bad blood between us. It’s just frustrating that I’ve had to carry on White Lion all by myself 100 percent. I just want to set in on record once again: We were White Lion once, but never again. But as for Vito, I am surprised he isn’t a million percent bigger in the music business. I don’t have an answer. No one ever will.”

Could you imagine White Lion with Warren DeMartini on guitar or Paul Gilbert? Great players, however as Mike said, they wouldn’t touch Vito. He was better then all of them and the above words from Mike prove that. The difference between them is the mindset. Vito confused thought process with what was expected of him, instead of what he expected of himself. That is the difference between followers and leaders.

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8 thoughts on “Vito Bratta: A Rock N Roll Technician That Got Lost In All The Noise

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  2. Reading this article made my heart cry. We all miss Bratta’s mix of bombastic and finesse.

    It seems Vito got caught in the same mindset Peter Frampton did a decade before him. Frampton said in an interview that after the immense success of “Frampton Comes Alive” he started worrying about pleasing people, and tried to write songs people would like. And that marked the decline of his career.

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  4. Indy says:

    Vito, we’re are you?
    What are you doing?
    Why won’t you play again?

    I’m so sad, but thank you for all the great music you gave me.

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