The debates and arguments never cease. There is no doubt that piracy has grown the fan base of established acts but it hasn’t brought the recorded income with it. For newer artists, look no further than Ed Sheeran, who used peer to peer services to spread his music. Without it, he wouldn’t be the megastar he is.
Researchers also try to quantify how ticket sales equate to people who pirated music. And there is a lot of research out there supporting it. Metallica post Napster started to play stadiums on their own. They rarely did that previously. On top of that, Metallica tested the waters on ticket prices.
I know I became a fan of a lot of bands because of pirated material. Bands like Trivium, Coheed and Cambria, Shinedown, In Flames, Evergrey, Killswitch Engage, The Night Flight Orchestra and Corroded just to name a few. And I had no qualms paying ticket prices if these bands came to town.
High profile bands from the Eighties also had a renaissance in the 2000’s because of pirated material. Motley Crue, Metallica, Guns N Roses, Iron Maiden, Twisted Sister, Megadeth, Judas Priest, Europe and Whitesnake come to mind immediately.
In the same way MTV gave the Seventies bands another chance in the Eighties, piracy gave all the Eighties acts who had some traction another chance in the Two Thousands. Provided they still wanted to work together. Bands like Skid Row, Ratt, Warrant and Dokken unfortunately missed out because key members hated each other.
It’s a pretty simple business model.
Have your music available worldwide for free and people will access it.
All of those bands mentioned above have played cities they’ve never played before and to crowds larger than before. They played these cities without selling any real recorded product in those cities.
But the Copyright holders still complain.
Seriously, is stream ripping really an issue these days. Think about the work/time involved to rip a stream. The people who are doing all of that are not interested to pay for recorded music. Those people will pay via other methods.
I can tell you that in Eastern Europe, I have not come across a legitimate music shop. The few shops I have come across (and I use that term loosely) sell rips of albums. So how do you think the people in Eastern Europe will access music.
In most cases, they will download a copy of the album. But that hasn’t stopped bands from hitting Serbia, Bulgaria, Romania, Poland, Hungary and Russia on tours. And streaming services are fragmented. Spotify is not available in Serbia, Romania and Russia. Apple Music is available in Russia, but not in Serbia and Romania.
And YouTube is always to blame when it comes to stream ripping, but all the service did was to provide a gap that existed in the market, which Napster highlighted and the labels tried to kill.
Seriously if stream ripping us an issue, then video ripping of video clips in the 80s would also have been an issue.
Who knew that my video ripping ways would end up being a $2000 a year music habit.
It happens. People start to invest when they are ready or have the means to. And again if there is no artist to fan relationship, all of these issues the labels find are pointless.