The Old Hype Nets Bon Jovi a Number 1 album. Will it still be there after a month?
So Bon Jovi has another number 1 album with What About Now. I have already spoken about this album, so I aren’t going to say anything new about it. Billboard reports What About Now sold 101,000 copies in its first week and that it is the groups lowest sales start for a studio album since 1995’s These Days that had 73,000.
Bowie was mention taking place number 2 with 85,000 sales.
Does anyone care about sales these days? It looks like the old guard still do. Let me give them a big wake up call. Sales are old. These days it’s about going viral. That is the new multi – platinum record on the wall. Will the Bon Jovi fans do enough to get this album hanging around for a long time. I am a betting man, and I will say that What About Now will be lucky to move around 20,000 units next week.
The reason; It is a weak album from a band like Bon Jovi. This album confirms for me this view I had for a while. Jon Bon Jovi is only interested in the fame and being a star. The music part has been forgotten in his quest of stardom. Yes music got him there, and what brilliant music that was, however these days he is just a pale imitation of what he was years ago. Yeah I know, people change, they grow older. So does Jovi. So does the fan base. The young generation of today are into Jovi because they released albums like Slippery When Wet, New Jersey, Keep The Faith and 7800 Fahrenheit. Not because they released One Direction pop tunes for a teenage girl market. Come on guys you are in your fifties.
One point to note is Mumford & Sons ‘Babel’ is still there six months after it came out. Will Bon Jovi and David Bowie still be there in the Top 10 six months from now. I don’t think so.
To make comparisons, Mumford and Sons album moved 600,000 units in its first week. It beat all the mainstream champions like One Direction and Justin Beiber. It is still there because people are talking about it, people are spreading its gospel. Even the Grammy’s came knocking and wanted to be part of the Mumford and Sons explosion. Mumford and Sons did all of this without the usual mainstream saturation that Jovi, Bowie, Timberlake, Bieber, etc are renowned for. All up Babel, has moved over 2,500,000 units world wide. The fans made that happen. This was all done before their Grammy win, before the mainstream got behind them.
People have asked me what my view on the new Jovi album is. I tell them the truth. Don’t buy it? I will give it to you to listen to and you can make your own decision. I get it back with the comments, we just ripped a few songs. How good is that Sambora song?