Monthly Archives: January 2020

A to Z of Making It, Copyright, Music, My Stories, Stupidity, Treating Fans Like Shit

Public Domain 2020

The post over at Duke University.

The purpose of copyright is to promote creativity. And it does so by providing creators a limited monopoly to distribute their works with the aim to make money.

The limited time for works was 28 years and if the creator renewed they would get another 28 years and if they didn’t renew, then the works would end up in the Public Domain. All up 56 years was the term.

But not all works made money so 98% of them would end up in the Public Domain after 26 years.

What’s the point in renewing if it’s worth nothing?

Having copyright terms that last 70 years after the death of the creator does not promote creativity.

It promotes money for lawyers because of the heirs who sue or it make money for the corporations who control the rights.

It also promotes laziness from the creator who has no incentive to create anymore works. Certain artists tell us that they have no incentive to create new works and are quite happy to live off their past works which had public acceptance.

Works from 1924 will enter the US public domain and most of these works are already in the public domain in other parts of the world, which means anyone can use these works as raw material for their own creations, without fear of a lawsuit.

Prior to the 1976 Copyright Act (which became effective in 1978), the maximum copyright term was 56 years—an initial term of 28 years, renewable for another 28 years. Under those laws, works published in 1963 would have entered the public domain if Copyright was never extended to last for the life of the creator plus 70 years.

Works from 1963 like the songs from The Beatles’ albums “Please, Please Me” and “With The Beatles” or songs from The Beach Boys’ album “Surfin’ U.S.A” album’s would be in the Public Domain.

Imagine that.

All those works available to build new works, in the same way way The Beatles and The Beach Boys built their works on the blues music already in the Public Domain at that point in time.

But when we create works, we do not do it because of Copyright law. We do it because we need to create and we love to create.

Imagine if those terms existed past 1978. Works from 1991 which failed to get renewed would be in the Public Domain.

Imagine that.

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A to Z of Making It, Copyright, Music, My Stories

Decade Of Teachings

DONT SELL YOUR RIGHTS

The recording business thrived on getting artists to sells their rights to the labels in a shot at fame. And the label would keep the bulk of the sales/payments. So when sales started to decline and streaming started to rise, the artists who did not sell their rights or got their rights back, started to grin.

PAYMENTS

You will get paid as long as people keep listening. Or do what Dave Coverdale does with his anniversary editions.

MARKETING

It’s all about word of mouth. What the press promotes, does not crossover to public acceptance anymore.

TOURING

Artists who can play get an audience on the road once they have some streaming numbers on cities. So they build online and capitalize on the road.

ONCE

One offs are one offs. They never happen again to the same scale like Radiohead’s pay what you want model or Kickstarter fan funding to the tune of a millions or PSY’s “Gangnam Style” viral video or Guitar Hero consoles.

STREAMING

Promoters book you based on your streaming numbers. And in most cases, artists break on streaming services before radio and music news websites jump on the bandwagon.

SUPERSTARS

Everyone can play the modern game and if you look at peoples EOY lists for favorite releases, there is a lot of variance.

A lot of variation and each fan has an act which they see as superstars.

So the days of an artist crossing over into the conversation on all levels is done. Satisfy your core, who will sustain you.

RELATIONSHIPS

It’s between the artist and the fan, not the label or the promoter. If the artist doesn’t have that fan relationship, the labels and the promoter make nothing.

PLAYLISTS

Don’t waste time or money trying to get onto a playlist with the hope that you will be discovered. It doesn’t work and to make it work, costs time and money, which nobody wants to pay to fix because streaming services haven’t made any profits yet. And the record labels are just takers.

REPETITION

It hardly exists. Skimming and skipping tracks is the current emperor. But when we do get hooked then we listen forever.

NEW MUSIC

Create because you want to create. Don’t be like the artists who say “it’s not worth it, to write and release new music”.

Don’t put money first.

SAFETY NET

There isn’t one in music. Just because you spend time creating, it doesn’t mean you will be taken off financially.

SOCIAL MEDIA

Don’t waste too much time each day on promoting yourself there. Keep writing and releasing. 10 percent of your followers/fans on these accounts make up your fan base. The rest are not interested.

And use social media to your advantage.

There is no need to do a press tour and interviews with various websites. All you are doing is driving traffic to them who then use it to sell ads.

Drive traffic to you.

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